Observation platform for performing structured communications
In a method of structured communications, responsive to a user interacting with an observation platform via a software application installed on a first communication device belonging to the user, a signal is received by a computer system of the observation platform. The computer system is associated with an organization. The computer system identifies credentials of the user. The computer system accesses a profile associated with the credentials the user. The profile includes a history of the user's activities associated with the organization. The computer system utilizes the profile of the user to determine a person representing the organization to place in contact with the user via the first communication device.
1. A method of structured communications comprising:
responsive to a user interacting with an observation platform via a software application installed on a first communication device belonging to the user, receiving a signal by a computer system of the observation platform, wherein the computer system is associated with an organization;
identifying, by the computer system, credentials of the user;
accessing, by the computer system, a profile associated with the credentials the user, wherein the profile includes a history of activities of the user that are associated with the organization; and
utilizing, by the computer system, the profile of the user to determine a person representing the organization to place in contact with the user via the first communication device.
2. The method as recited in claim 1 , further comprising:
opening, by the computer system, a communication channel between the first communication device and a second communication device associated with the person.
3. The method as recited in claim 2 , wherein the opening, by the computer system, a communication channel between the first communication device and a second communication device associated with the person comprises:
opening a communication between the first communication device which is located at a first retail environment of the organization and the second communication device which is located at a second retail environment of the organization, wherein the first retail environment and the second retail environment are geographically separated.
4. The method as recited in claim 1 , further comprising:
deriving, by the computer system, a performance metric from the contact between the user and the person representing the organization.
5. The method as recited in claim 1 , further comprising:
providing the person with a prior conversation with the user to refresh the person.
6. The method as recited in claim 1 , further comprising:
pushing, by the computer system, a notification to the first communication device.
7. The method as recited in claim 1 , wherein identifying, by the computer system, credentials of the user comprises:
allowing an identity of the user to remain anonymous.
8. The method as recited in claim 1 , wherein the utilizing, by the computer system, the profile of the user to determine a person representing the organization to place in contact with the user via the first communication device further comprises:
utilizing, by the computer system, the profile of the user and context information in the signal to determine a person representing the organization to place in contact with the user via the first communication device.
9. The method as recited in claim 8 , wherein the utilizing, by the computer system, the profile of the user and context information in the signal to determine a person representing the organization to place in contact with the user via the first communication device comprises:
utilizing, by the computer system, the profile of the user and context information in the signal to determine a person representing the organization to place in contact with the user via the first communication device, wherein the context information comprises a geographic location of the first communication device.
10. The method as recited in claim 1 , wherein the utilizing, by the computer system, the profile of the user to determine a person representing the organization to place in contact with the user via the first communication device comprises:
utilizing, by the computer system, the profile of the user to determine a person representing the organization to place in contact with the user via the first communication device, wherein the person is determined based upon the history of activities indicating prior communications between the user and the person.
11. The method as recited in claim 1 , wherein the utilizing, by the computer system, the profile of the user to determine a person representing the organization to place in contact with the user via the first communication device comprises:
utilizing, by the computer system, the profile of the user to determine a person representing the organization to place in contact with the user via the first communication device, wherein the person is determined based upon the profile indicating the person is one with whom the user wishes to interact with again.
12. A non-transitory computer-usable storage medium having instructions embodied therein that when executed cause a computer system to perform a method of structured communications comprising:
responsive to a user interacting with an observation platform via a software application installed on a first communication device belonging to the user, receiving a signal by a computer system of the observation platform, wherein the computer system is associated with an organization;
identifying, by the computer system, unique information about the first communication device;
accessing, by the computer system, a history associated with the unique information, wherein the history includes activities associated with the organization of the first communication device; and
utilizing, by the computer system, the history of the first communication device to determine a person representing the organization to place in contact with the user of the first communication device.
13. The non-transitory computer-usable storage medium of claim 12 , wherein the method further comprises:
opening, by the computer system, a communication channel between the first communication device and a second communication device associated with the person.
14. The non-transitory computer-usable storage medium of claim 13 , wherein the opening, by the computer system, a communication channel between the first communication device and a second communication device associated with the person comprises:
opening a communication between the first communication device which is located at a first environment of the organization and the second communication device which is located at a second environment of the organization, wherein the first environment and the second environment are geographically separated.
15. The non-transitory computer-usable storage medium of claim 12 , wherein the method further comprises:
deriving, by the computer system, a performance metric from the contact between the user and the person representing the organization.
16. The non-transitory computer-usable storage medium of claim 12 , wherein the method further comprises:
providing the person with a prior conversation with the user to refresh the person.
17. The non-transitory computer-usable storage medium of claim 12 , wherein the method further comprises:
pushing, by the computer system, a notification to the first communication device.
18. The non-transitory computer-usable storage medium of claim 12 , wherein identifying, by the computer system, credentials of the user comprises:
allowing an identity of the user to remain anonymous.
19. The non-transitory computer-usable storage medium of claim 12 , wherein the utilizing, by the computer system, the history of the first communication device to determine a person representing the organization to place in contact with the user via the first communication device further comprises:
utilizing, by the computer system, the history of the first communication device and context information in the signal to determine a person representing the organization to place in contact with the user via the first communication device.
20. The non-transitory computer-usable storage medium of claim 19 , wherein the utilizing, by the computer system, the history of the first communication device and context information in the signal to determine a person representing the organization to place in contact with the user via the first communication device comprises:
utilizing, by the computer system, the history of the first communication device and context information in the signal to determine a person representing the organization to place in contact with the user via the first communication device, wherein the context information comprises a geographic location of the first communication device.
21. The non-transitory computer-usable storage medium of claim 12 , wherein the utilizing, by the computer system, the history of the first communication device to determine a person representing the organization to place in contact with the user via the first communication device comprises:
utilizing, by the computer system, the history of the first communication device to determine a person representing the organization to place in contact with the user via the first communication device, wherein the person is determined based upon the history of activities indicating prior communications between the first communication device and the person.
22. The non-transitory computer-usable storage medium of claim 12 , wherein the utilizing, by the computer system, the history of the first communication device to determine a person representing the organization to place in contact with the user via the first communication device comprises:
utilizing, by the computer system, the history of the first communication device to determine a person representing the organization to place in contact with the user via the first communication device, wherein the person is determined based upon the history of the first communication device indicating the person is one with whom the user wishes to interact with again.