IP Library Granted Patent US 11,159,600
Granted Patent B2
US 11,159,600 · App. 16/852,020 · Granted Oct 26, 2021

Systems, methods, and media for correlating information corresponding to multiple related frames on a web page

Inventors: Micah Freedman (Fairfax, CA); David Joseph Marquard, III (New York, NY); Moshe Silberman (Brooklyn, NY); Neil Wiltshire (Brooklyn, NY); Xinbei Zhang (Elmhurst, NY)
Assignee: Integral Ad Science, Inc.
H04L67/02G06F16/9577G06F40/14G06Q30/0277
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Quick Facts
Patent No.
US 11,159,600
App. No.
16/852,020
Granted
Oct 26, 2021
Kind
B2
Abstract

Systems, methods, and media for correlating information corresponding to multiple related frames on a web page are provided. In some embodiments, a method for identifying corresponding iframes on a web page to a server is provided, the method comprising: loading a web page including a plurality of iframes; receiving the requested content and identifying information for a first iframe; loading an event listener; determining a location of the first iframe in the structure of the web page; transmitting a message to a second iframe including the first identifying information and location of the first iframe; receiving, using the event listener, a message from the second iframe including second identifying information and location of the second iframe; determining that the second iframe is nested within the first iframe; and transmitting a third message to a server including at least the second identifying information and location of the second iframe.

Claims (37)

1. A method for identifying corresponding frames on a web page, the method comprising:

determining, using a hardware processor, a location of a first frame in a structure of the web page;

transmitting, using the hardware processor, an identification message to at least one frame of a plurality of frames associated with the web page that includes the location of the first frame in the structure of the web page;

receiving, using the hardware processor, at least one response to the identification message from the at least one frame of the plurality of frames, wherein the at least one response includes a location of the second frame in the structure of the webpage;

determining, using the hardware processor, based on the location of the at least one frame, that the at least one frame is nested within the first frame; and

transmitting, using the hardware processor, an accounting message to a server including a structural accounting of frames associated with the web page, wherein the structural accounting is represented in a tree structure that includes the location of the first frame in the structure of the web page in relation to the location of the at least one frame in the structure of the web page.

2. The method of claim 1 , wherein the identification message includes first identifying information associated with the first frame and wherein the at least one response to the identification message includes second identifying information associated with the at least one frame.

3. The method of claim 2 , wherein the structural accounting includes the first identifying information associated with the first frame and the second identifying information associated with the at least one frame.

4. The method of claim 2 , further comprising loading an event listener in a web browsing environment in response to loading a first frame that is associated with the web page.

5. The method of claim 4 , further comprising:

receiving, using the event listener, an additional response message from another frame that includes at least third identifying information associated with the another frame and information identifying a location of the another frame in the structure of the web page; and

determining that the first frame is nested within the another frame based on the information identifying the location of the third frame.

6. The method of claim 5 , wherein the at least one response message and the additional response message each include timing information indicating when the respective response message was sent.

7. The method of claim 6 , further comprising determining a latency for the at least one response message and the additional response message, respectively, based on a time when the identification message was received and the time when the respective response message was sent, wherein the accounting message further includes the latency determined for each of the at least one response message and the additional response message.

8. The method of claim 5 , further comprising formatting the accounting message such that information for the first frame comes after information for the third frame and information for the second frame comes after information for the first frame.

9. A system for identifying corresponding frames on a web page, the system comprising:

a hardware processor that is programmed to:

determine a location of a first frame in a structure of the web page;

transmit an identification message to at least one frame of a plurality of frames associated with the web page that includes the location of the first frame in the structure of the web page;

receive at least one response to the identification message from the at least one frame of the plurality of frames, wherein the at least one response includes a location of the second frame in the structure of the webpage;

determine, based on the location of the at least one frame, that the at least one frame is nested within the first frame; and

transmit an accounting message to a server including a structural accounting of frames associated with the web page, wherein the structural accounting is represented in a tree structure that includes the location of the first frame in the structure of the web page in relation to the location of the at least one frame in the structure of the web page.

10. The system of claim 9 , wherein the identification message includes first identifying information associated with the first frame and wherein the at least one response to the identification message includes second identifying information associated with the at least one frame.

11. The system of claim 10 , wherein the structural accounting includes the first identifying information associated with the first frame and the second identifying information associated with the at least one frame.

12. The system of claim 10 , wherein the hardware processor is further programmed to load an event listener in a web browsing environment in response to loading a first frame that is associated with the web page.

13. The system of claim 12 , wherein the hardware processor is further programmed to:

receive, using the event listener, an additional response message from another frame that includes at least third identifying information associated with the another frame and information identifying a location of the another frame in the structure of the web page; and

determine that the first frame is nested within the another frame based on the information identifying the location of the third frame.

14. The system of claim 13 , wherein the at least one response message and the additional response message each include timing information indicating when the respective response message was sent.

15. The system of claim 14 , wherein the hardware processor is further programmed to determine a latency for the at least one response message and the additional response message, respectively, based on a time when the identification message was received and the time when the respective response message was sent, wherein the accounting message further includes the latency determined for each of the at least one response message and the additional response message.

16. The system of claim 13 , wherein the hardware processor is further programmed to format the accounting message such that information for the first frame comes after information for the third frame and information for the second frame comes after information for the first frame.

17. A non-transitory computer-readable medium containing computer executable instructions that, when executed by a processor, cause the processor to perform a method for identifying corresponding frames on a web page to a server, the method comprising:

determining a location of a first frame in a structure of the web page;

transmitting an identification message to at least one frame of a plurality of frames associated with the web page that includes the location of the first frame in the structure of the web page;

receiving at least one response to the identification message from the at least one frame of the plurality of frames, wherein the at least one response includes a location of the second frame in the structure of the webpage;

determining, based on the location of the at least one frame, that the at least one frame is nested within the first frame; and

transmitting an accounting message to a server including a structural accounting of frames associated with the web page, wherein the structural accounting is represented in a tree structurre that includes the location of the first frame in the structure of the web page in relation to the location of the at least one frame in the structure of the web page.

Assignments (4)
RELEASE OF SECURITY INTEREST Recorded Jan 23, 2026
From: PNC BANK, NATIONAL ASSOCIATION, AS ADMINISTRATIVE AGENT
To: INTEGRAL AD SCIENCE, INC.
Reel/Frame 073560/0357 →
RELEASE OF SECURITY INTEREST IN PATENT COLLATERAL, RECORDED ON SEPTEMBER 29, 2021 AT REEL/FRAME 57673/0653 Recorded Jan 9, 2026
From: PNC BANK, NATIONAL ASSOCIATION, AS ADMINISTRATIVE AGENT
To: INTEGRAL AD SCIENCE, INC.
Reel/Frame 074280/0981 →
PATENT SECURITY AGREEMENT Recorded Jan 9, 2026
From: INTEGRAL AD SCIENCE, INC.
To: ROYAL BANK OF CANADA, AS ADMINISTRATIVE AGENT
Reel/Frame 074280/0900 →
PATENT SECURITY AGREEMENT Recorded Sep 29, 2021
From: INTEGRAL AD SCIENCE, INC.
To: PNC BANK, NATIONAL ASSOCIATION, AS ADMINISTRATIVE AGENT
Reel/Frame 057673/0653 →
Continuity (3)
Continuation 16377711 · Apr 8, 2019
Continuation 15190927 · Jun 23, 2016
Related Publication 20200244718A1 · Jul 30, 2020