IP Library Granted Patent US 11,521,277
Granted Patent B2
US 11,521,277 · App. 17/080,696 · Granted Dec 6, 2022

System for serving shared content on a video sharing web site

Inventor: Tawei Liao (Zurich, CH)
Assignee: GOOGLE LLC
G06Q50/01G06F16/4393
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Quick Facts
Patent No.
US 11,521,277
App. No.
17/080,696
Granted
Dec 6, 2022
Kind
B2
Abstract

A method for serving an audio-only shared content on a video sharing web site, including: receiving a playlist listing a plurality of videos; determining a content identification (content-id) for the plurality of the videos in the playlist; determining that the content-id for the plurality of videos corresponds to an audio-related category; selecting audio-only shared content based on the determination that the content-id corresponds to the audio-related category; and inserting the audio-only shared content between two of the plurality of videos.

Claims (19)

1. A method comprising: receiving, by a processor, a playlist comprising information indicative of existing videos contained in the playlist, wherein the existing videos comprise audio content and video content served by a content sharing platform via a network; predicting, by the processor, whether relevant media content to be played by the content sharing platform is an audio-only media item or a video media item by determining that a mobile device is moving; and responsive to determining that the mobile device is moving, causing the audio-only media item to play on the mobile device rather than the video media item.

2. The method according to claim 1 , further comprising evaluating a genre of at least one of the existing videos.

3. The method according to claim 1 , further comprising evaluating a musical artist of at least one of the existing videos.

4. The method according to claim 1 , further comprising determining whether at least one of the existing videos comprises audio-consumed media.

5. The method according to claim 1 , wherein at least one of the existing videos is a user-created video.

6. The method according to claim 1 , further comprising analyzing the existing videos to determine an associated user preference.

7. The method according to claim 1 , further comprising monetizing the audio-only media item by sharing revenue with an owner of a preceding one of the existing videos and an owner of a succeeding one of the existing videos in which the audio-only media item is inserted between.

8. A system comprising: a memory; a processor, coupled to the memory, the processor configured to: receive a playlist comprising information indicative of existing videos contained in the playlist, wherein the existing videos comprise audio content and video content served by a content sharing platform via a network; predict whether relevant media content to be played by the content sharing platform is an audio-only media item or a video media item by determining whether a mobile device is moving; and responsive to determining that the mobile device is moving, causing, by the processor, the audio-only media item to play on the mobile device rather than the video media item.

9. The system according to claim 8 , wherein the processor is further configured to evaluate a genre of at least one of the existing videos.

10. The system according to claim 8 , wherein the processor is further configured to evaluate a musical artist of at least one of the existing videos.

11. The system according to claim 8 , wherein the processor is further configured to determine whether at least one of the existing videos comprises audio-consumed media.

12. The system according to claim 8 , wherein at least one of the existing videos is a user-created video.

13. The system according to claim 8 , wherein the processor is further configured to analyze the existing videos to determine an associated user preference.

14. The system of claim 8 , wherein the processor is further configured to analyze a visual cue in at least one existing video on the playlist.

15. The system of claim 8 , wherein the processor is further configured to determine whether at least one existing video comprises a banner.

16. The system of claim 8 , wherein the processor is further configured to determine that at least one existing video on the playlist includes a user-added song over video.

17. A non-transitory computer-readable storage medium storing instructions that, when executed by a processing device, cause the processing device to perform a method comprising: receiving a playlist comprising information indicative of existing videos contained in the playlist, wherein the existing videos comprise audio content and video content served by a content sharing platform via a network; predicting whether relevant media content to be played by the content sharing platform is an audio-only media item or a video media item by determining whether a mobile device is moving; and responsive to determining that the mobile device is moving, causing the audio-only media item to play on the mobile device rather than the video media item.

18. The non-transitory computer-readable storage medium of claim 17 , the method further comprising evaluating a genre of at least one of the existing videos.

19. The non-transitory computer-readable storage medium of claim 17 , the method further comprising evaluating a musical artist of at least one of the existing videos.

Assignments (2)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 14, 2020
From: LIAO, TAWEI
To: GOOGLE INC.
Reel/Frame 054368/0342 →
CHANGE OF NAME Recorded Nov 14, 2020
From: GOOGLE INC.
To: GOOGLE LLC
Reel/Frame 054415/0198 →
Continuity (2)
Continuation 13790562 · Mar 8, 2013
Related Publication 20210042855A1 · Feb 11, 2021
Cited By (1)
US 12,198,203