INTELLIGENT PRINT RECOGNITION SYSTEM AND METHOD
A system and method for interactive printed media are disclosed in which a mobile or wearable computing device has an application that captures an image of a piece of printed media and associates a link to the piece of printed media using a backend component to make the piece of printed media interactive. The system and method may be used to generate a piece of printed media that is interactive that may be sent to third parties or to make an existing piece of printed media interactive.
1 . A system for generating interactive media, comprising:
a computing device having a processor, memory, an imaging device and a display;
a backend component coupleable to the computing device over a communication path;
the computing device being configured to create a personalized piece of content;
the backend component being configured to associate a unique code with the personalized piece of content uploaded from the computing device and provide the unique code to a targeted recipient using a second computing device having a processor, memory, an imaging device and a display; and
the second computing device being used to scan a generic piece of content, enter the provided unique code and display the personalized piece of content in response to the unique code.
2 . The system of claim 1 , wherein the generic piece of content is one of a poster, a painting, a contact card, a business card, a greetings card, a dating card, a resume card, a save the date card, a trading card, a postcard, a reply card, an event card, a game card, a gift card, a charity card, a photo-book, a canvas print, a hat, a mug, a t-shirt, a pillow, a cushion, a bag, a fridge magnet, a bumper sticker, a label, a painting, a coaster and a photo-jigsaw.
3 . The system of claim 2 , wherein the personalized piece of content is a video.
4 . The system of claim 3 , wherein the imaging device is a camera that records the personalized piece of content.
5 . A method for generating interactive media, comprising:
creating, using a computing device having a processor, memory, an imaging device and a display, a personalized piece of content;
associating, by a backend component coupleable to the computing device, a unique code with the personalized piece of content uploaded from the computing device;
providing, by the backend component to a targeted recipient using a second computing device having a processor, memory, an imaging device and a display, the unique code;
scanning, using the second computing device, a generic piece of content;
entering, on the second computing device by the targeted recipient, the provided unique code; and
displaying, on the second computing device, the personalized piece of content in response to the unique code.
6 . The method of claim 5 , wherein the generic piece of content is one of a poster, a painting, a contact card, a business card, a greetings card, a dating card, a resume card, a save the date card, a trading card, a postcard, a reply card, an event card, a game card, a gift card, a charity card, a photo-book, a canvas print, a hat, a mug, a t-shirt, a pillow, a cushion, a bag, a fridge magnet, a bumper sticker, a label, a painting, a coaster and a photo-jigsaw.
7 . The method of claim 6 , wherein the personalized piece of content is a video.
8 . The method of claim 7 , wherein the imaging device is a camera that records the personalized piece of content.
9 . An apparatus, comprising:
a computer system having a processor, memory and a plurality of lines of code configured to:
receive a personalized piece of media from a computing device;
associate a unique code with the personalized piece of media received from a computing device; and
provide, to a targeted recipient using a second computing device having a processor, memory, an imaging device and a display, the unique code so that the targeted recipient scans a generic piece of content, enters the provided unique code and displays the personalized piece of content in response to the unique code.
10 . The apparatus of claim 9 , wherein the generic piece of content is one of a poster, a painting, a contact card, a business card, a greetings card, a dating card, a resume card, a save the date card, a trading card, a postcard, a reply card, an event card, a game card, a gift card, a charity card, a photo-book, a canvas print, a hat, a mug, a t-shirt, a pillow, a cushion, a bag, a fridge magnet, a bumper sticker, a label, a painting, a coaster and a photo-jigsaw.
11 . The apparatus of claim 10 , wherein the personalized piece of content is a video.
12 . The apparatus of claim 11 , wherein the imaging device is a camera that records the personalized piece of content.