Retail fueling station system and method for effecting a consumer transaction

1. A method for effecting a consumer transaction within a retail fueling station environment, comprising:

receiving, at a transaction appliance, an indication of a presence of a consumer vehicle at a fuel dispenser;

transmitting, from the transaction appliance, a transaction trigger to a transaction server;

wherein, the transaction server responsively invokes personalized consumer data associated with the transaction trigger;

transmitting, from the transaction server, the personalized consumer data to the transaction appliance;

transmitting, from the transaction appliance, the personalized consumer data to the fuel dispenser;

displaying the personalized consumer data on a fuel dispenser user interface during a fuel dispensing time; and

providing effected transaction data from the transaction appliance to the fuel dispenser in response to an effected transaction at the fuel dispenser;

wherein the personalized consumer data displayed on the fuel dispenser user interface is updated with the effected transaction data.

2. A method as set forth in claim 1 , wherein consumer vehicle information is retrieved from the consumer vehicle.

3. A method as set forth in claim 1 , wherein consumer vehicle information is transmitted to the transaction appliance.

4. A method as set forth in claim 1 , wherein a fuel dispenser identification is transmitted to the transaction appliance.

5. A method as set forth in claim 1 , wherein:

the transaction appliance is located within the retail fueling station environment; and

the transaction server is located outside of the retail fueling station environment.

6. A method as set forth in claim 1 , wherein a printer provides a hard copy of one or more redeemable discount coupons for purchasing products and services from a vendor.

7. A method as set forth in claim 1 , wherein:

the transaction trigger includes consumer vehicle data; and

the transaction server is configured to retrieve consumer profile data, consumer history data, and loyalty program data based on the consumer vehicle data.

8. A method as set forth in claim 7 , wherein:

the transaction server is configured to obtain the personalized consumer data based on the consumer profile data, the consumer history data, and the loyalty program data.

9. A method as set forth in claim 7 , wherein:

the consumer profile data includes a user name and payment information;

the consumer history data includes previously visited fuel dispensers and vendors; and

the loyalty program data includes a loyalty identifier number.

10. A method as set forth in claim 7 , wherein:

the consumer vehicle data includes vehicle operation metrics; and

the transaction server is configured to obtain the personalized consumer data based on the vehicle operation metrics.

11. A method for effecting a consumer transaction within a retail fueling station environment, comprising:

detecting a vehicle proximate to a fuel dispenser;

obtaining vehicle information of the vehicle via a wireless communication module of the fuel dispenser;

receiving, at a transaction appliance located within the retail fueling station environment, the vehicle information from the fuel dispenser over a local area network;

receiving, at a transaction server located remotely outside the retail fueling station environment, the vehicle information from the transaction appliance over a wide area network;

obtaining, at the transaction server, a personalized vendor offer determined from the vehicle information and/or consumer profile data;

transmitting the personalized vendor offer to the transaction appliance;

transmitting, over the local area network, the personalized vendor offer from the transaction appliance to the fuel dispenser that sent the vehicle information;

displaying the personalized vendor offer during a fuel dispensing period;

receiving user input initiating a purchase associated with the personalized vendor offer;

transmitting an indication of the user input to the transaction appliance; and

in response to receiving the indication of the user input, effecting a transaction of the purchase responsive to the personalized vendor offer with the transaction server cooperatively executing with the transaction appliance.

12. The method of claim 11 , wherein the personalized vendor offer includes one or more redeemable discount coupons for purchasing products and services from a vendor.

13. The method of claim 11 , wherein the wireless communication module includes a transceiver communicating via a radio frequency protocol.

14. The method of claim 13 , wherein the wireless communication module is configured to communication with an OBDII device of the vehicle.

15. The method of claim 11 , further comprising transmitting, with a wired communication module of the fuel dispenser, the vehicle information and a fuel dispenser identification over the local area network.

16. The method of claim 11 , further comprising:

receiving, at the transaction appliance, payment information from the fuel dispenser in connection with a fuel purchase; and

completing the transaction of the purchase of the personalized vendor offer using the payment information.

17. The method of claim 11 , further comprising:

providing the consumer profile data based on the vehicle information; and

providing the personalized vendor offer based on the consumer profile data.

18. The method of claim 17 , wherein the consumer profile data includes purchase history data associated with the vehicle information.

19. The method of claim 17 , further comprising:

receiving payment information from the consumer profile data; and

completing the transaction of the purchase of the personalized vendor offer using the payment information.

20. The method of claim 11 , further comprising:

obtaining the personalized vendor offer in connection with a vendor located within the retail fueling station environment.