IP Library › Patent Application 18136312
Patent Application
App. No. 18/136,312

CREATING AND CONVEYING A CONTEXT-RELEVANT DIGITAL PRESENTATION

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Quick Facts
Patent No.
US None
App. No.
18/136,312
Abstract

Methods and systems are provided for receiving from a remote computing device an indication of a unique identifier that is associated with a digital presentation, which can include a digital representation of value; referencing a datastore to identify the digital presentation; and causing the digital presentation to be presented via the remote computing device, including presenting the digital representation of value consistent with a set of presentation instructions.

Claims (57)

1 . One or more non-transitory computer-storage media having computer-executable instructions embodied thereon that, when executed by at least one processor of a system, cause the system to perform a method, the method comprising:

receiving from a remote computing device an indication of a unique identifier that is associated with a digital presentation, wherein the digital presentation includes a digital representation of value;

referencing a datastore to identify the digital presentation;

causing the digital presentation to be presented via the remote computing device, including presenting the digital representation of value consistent with a set of presentation instructions.

2 . The computer-storage media of claim 1 , wherein the digital representation of value is a QR code that is useable to convey a monetary value upon redemption.

3 . The computer-storage media of claim 1 , wherein the digital presentation includes a link to one or more of the following:

a digital game;

a monetary gift;

a selection of items from which the recipient could choose a gift;

an item customized to the recipient's location at the time of redemption;

an experiential gift that requires recipient engagement to receive an ultimate gift;

a song playlist;

a video playlist;

a customized video;

a customized set of pictures;

a customized set of sounds;

a time-delayed that is receivable only upon the occurrence of a timed countdown;

an invitation;

a letter;

an avatar associated with the recipient or others;

a live camera feed; and

an augmented-reality presentation.

4 . One or more non-transitory computer-storage media having computer-executable instructions embodied thereon that, when executed by at least one processor of a system, cause the system to perform a method, the method comprising:

associating a unique identifier with a tangible object;

causing a first user interface to be presented on a remote device, wherein the first user interface includes one or more controls to customize a presentation experience that is to occur incident to receiving an indication of the unique identifier;

receiving instructions via the one or more controls to customize the presentation experience;

associating the customized presentation experience with a presentation identifier;

associating the unique identifier with the presentation identifier;

storing in a datastore the association between the unique identifier and the presentation identifier.

5 . The computer-storage media of claim 4 , wherein the first user interface is customized based on the unique identifier.

6 . The computer-storage media of claim 4 , wherein the first user interface includes controls to include digital content to be included in the presentation experience.

7 . The computer-storage media of claim 6 , wherein the digital content includes one or more of the following:

a digital game;

a monetary gift;

a selection of items from which the recipient could choose a gift;

an item customized to the recipient's location at the time of redemption;

an experiential gift that requires recipient engagement to receive an ultimate gift;

a song playlist;

a video playlist;

a customized video;

a customized set of pictures;

a customized set of sounds;

a time-delayed that is receivable only upon the occurrence of a timed countdown;

an invitation;

a letter;

an avatar associated with the recipient or others;

a live camera feed; or

an augmented-reality presentation.

8 . The computer-storage media of claim 4 , wherein the first user interface includes controls to indicate a common aspect of the digital presentation that is to be presented to multiple recipients as well as customized content that is contextually related to each the unique identifier.

9 . One or more non-transitory computer-storage media having computer-executable instructions embodied thereon that, when executed by at least one processor of a system, cause the system to perform a method, the method comprising:

presenting a user interface that enables a user to customize a recipient experience when the system receives an indication of a unique identifier, wherein the user interface includes one or more controls to define aspects of the recipient experience;

receiving, via the user interface, instructions that define the aspects of the recipient experience;

receiving an indication of a digital gift to be included as part of the recipient experience;

storing in a datastore a recipient-experience identifier that is useable to retrieve the aspects of the recipient experience;

receiving via a remote computing device an indication of the unique identifier;

causing the recipient experience to be presented via the remote computing device, wherein the recipient experience includes the defined aspects.

10 . The media of claim 9 , wherein the unique identifier is useable to uniquely identify a tangible object.

Assignments (3)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 27, 2024
From: SWANSON, KEVIN WELDON; GARBOS, JENNIFER RICHARDS; SAVILLE, DAVID GALEN; MASILIONIS, KRISTA; YOUNG, STEPHANIE FARRIS; LACY, ORLANDA DOMINIC; PRATT, GARY THOMAS; DANG, PHU; JANES, TIMOTHY CHARLES; MERKLE, CECILLA JEANNE; ERICKSON, ALISON LIN; HORTON, ANNE
To: HALLMARK CARDS, INCORPORATED
Reel/Frame 069425/0111 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 27, 2024
From: SWANSON, KEVIN WELDON; GARBOS, JENNIFER RICHARDS; SAVILLE, DAVID GALEN; MASILIONIS, KRISTA; YOUNG, STEPHANIE FARRIS; LACY, ORLANDA DOMINIC; PRATT, GARY THOMAS; DANG, PHU; JANES, TIMOTHY CHARLES; MERKLE, CECILLA JEANNE; ERICKSON, ALISON LIN; HORTON, ANNE
To: HALLMARK CARDS, INCORPORATED
Reel/Frame 069425/0360 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 29, 2023
From: RICHARDS, JENNIFER RICHARDS; LACY, ORLANDA DOMINIC; PRATT, GARY THOMAS; DANG, PHU; ERICKSON, ALISON LIN; SWANSON, KEVIN WELDON; SAVILLE, DAVID GALEN; MASILIONIS, KRISTA M; MERKLE, CECILIA JEANNE; HORTON, ANNE MARGARET; JANES, TIMOTHY CHARLES; YOUNG, STEPHANIE FARRIS
To: HALLMARK CARDS, INCORPORATED
Reel/Frame 064737/0176 →