IP Library Granted Patent US 12,450,632
Granted Patent B2
US 12,450,632 · App. 18/361,419 · Granted Oct 21, 2025

Health impacts of purchases and activities

Inventor: S. Clayton Bain (Phoenix, AZ)
Assignee: U.S. Bank National Association
G06Q30/0269G06Q10/10G06Q30/0276G06Q30/0277G16H40/67G16H50/30
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Quick Facts
Patent No.
US 12,450,632
App. No.
18/361,419
Granted
Oct 21, 2025
Kind
B2
Abstract

A system for evaluating health risk is provided. The system may be configured for requesting first data from a merchant associated with a user and second data from an activity tracking service associated with the user. The system may also comprise analyzing the item to determine a first health impact for the item based on the item and demographic information associated with the user. The system may further comprise analyzing the level of activity to determine a second health impact from the level of activity based on the level of activity and the demographic information associated with the user. The system may further comprise selecting an advertisement based on medical data, and at least one of the first health impact, the second health impact and the demographic information associated with the user.

Claims (31)

1. A method, comprising:

receiving first data from a first system in a first format;

receiving second data from a second system in a second format, the second format different than the first format;

annotating the first data with a first header and the second data with a second header, the first header and the second header being accessible by a processor for storing the first data and the second data, the processor being independent of the first system and the second system, wherein the first header and the second header include restriction parameters that permit only specified entities to access and modify the data sets;

accessing, by the processor, the first data and the second data based on the restriction parameters of the first header and the second header indicating the processor has a correct permission level to access the first data and the second data;

determining, by the processor, a first health impact of an item purchased by a user, wherein the first health impact is determined by analyzing the first data and the first header of the item that is equated to a first health impact parameter, the first health impact parameter being evaluated based on the demographic information of the user;

determining, by the processor, a second health impact based on a level of activity associated with the user, wherein the second health impact is determined by analyzing the second data and the second header of the level of activity that is equated to a second health impact parameter, the second health impact parameter being evaluated based on the user demographic information;

at least one of:

selecting, by the processor, an advertisement based on medical data, and at least one of the first health impact, the second health impact and demographic information associated with the user;

providing, by the processor, at least one of a reimbursement or payment reduction based on at least one of the medical data, the first health impact, the second health impact and the demographic information associated with the user; or

providing, by the processor, a report about at least one of the medical data, the first health impact, the second health impact and the demographic information associated with the user.

2. The method of claim 1 , further comprising continuously updating, by the processor, the first health impact based on subsequent items purchased.

3. The method of claim 1 , wherein the determining at least one of the first health impact or the second health impact is based on the demographic data of the user.

4. The method of claim 1 , further comprising adjusting, by the processor, the advertisement based on the continuously updating of the first health impact.

5. The method of claim 1 , wherein the presenting the advertisement to the user includes presenting the advertisement through at least one of a payment system of the user, messenger software, scheduling software, a registration system, an account setup, a phone, a watch, an app, a bicycle, a fitness device, a health monitoring device, a food tracking device, a calorie tracking device, a nutrition tracking device, a vital sign tracking device, a fitness tracking service, a network tracking service, or a fitness tracking device.

6. The method of claim 1 , wherein selecting the advertisement is further based on at least one of a user profile, a risk module, a behavior or an attribute.

7. The method of claim 1 , further comprising presenting, by the processor, the advertisement to the user.

8. The method of claim 1 , further comprising allocating, by the processor, credits earned by the user in connection with the advertisement to at least one of a payment, a balance, an account or a user payment system.

9. The method of claim 1 , wherein the level of activity is acquired from at least one of a phone, a watch, an app, a bicycle, a fitness device, a health monitoring device, a food tracking device, a calorie tracking device, a nutrition tracking device, a vital sign tracking device, a fitness tracking service, a network tracking service, a fitness tracking device or manual input by the user.

10. The method of claim 1 , wherein the advertisement is associated with at least one of health, medical services, pharmaceuticals, hospital services, medicines, health-related services or health-related products.

11. The method of claim 1 , wherein the item includes healthcare services.

12. The method of claim 1 , wherein at least one of the first health impact or the second health impact are further based on at least one of health information, user activities or payment activity.

13. The method of claim 1 , further comprising allocating, by the processor, at least a portion of revenue from the advertisement to at least one of the user, a health care provider or a user payment system provider.

14. The method of claim 1 , further comprising displaying, by the processor, the advertisement in response to at least one of setting up an account in a user payment system, logging into the user payment system, processing a bill in the user payment system, connecting to an on-line messenger in the user payment system, being between two steps during a pre-registration or scheduling an appointment in the user payment system.

15. The method of claim 1 , further comprising allocating, by the processor, credits to at least one of a payment, a balance, an account or a user payment system.

16. The method of claim 1 , wherein the report includes information about suggested medical services based on at least one of the medical data, the first health impact, the second health impact or the demographic information associated with the user.

17. The method of claim 1 , further comprising providing, by the processor, the report to third parties.

18. The method of claim 1 , further comprising:

parsing, by the processor, into a common format the first data associated with the item and demographic information associated with the user; and

parsing, by the processor, into the common format the second data associated with a level of activity,

wherein the common format includes a merger of the first data and the second data.

Assignments (3)
RELEASE OF SECURITY INTEREST Recorded Oct 30, 2024
From: OCEAN II PLO LLC
To: SALUCRO HEALTHCARE SOLUTIONS, LLC
Reel/Frame 069077/0321 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Sep 3, 2024
From: SALUCRO HEALTHCARE SOLUTIONS, LLC
To: U.S. BANK NATIONAL ASSOCIATION
Reel/Frame 068472/0496 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 28, 2023
From: BAIN, S. CLAYTON
To: SALUCRO HEALTHCARE SOLUTIONS, LLC
Reel/Frame 064426/0652 →
Continuity (5)
Continuation 17889614 · Aug 17, 2022
Continuation 17321867 · May 17, 2021
Continuation 15363635 · Nov 29, 2016
Provisional Application 62262796 · Dec 3, 2015
Related Publication 20230377002A1 · Nov 23, 2023
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