System and method for impulse purchase prompting
A method of prompting impulse purchases includes detecting a position of a customer at an impulse purchase location via an impulse purchase prompt initiator, automatically transmitting, via the impulse purchase prompt initiator, an impulse purchase prompt to the customer, fulfilling, in near-real time, an impulse purchase request transmitted by the customer in response to the impulse purchase prompt via the impulse purchase prompt initiator automatically sending a signal to a communications module of an automated locker, and automatically opening the at least one storage compartment and dispensing a product associated with the impulse purchase. The automated locker includes storage that is temperature controlled so as to lower a temperature of the product, and the impulse purchase prompt is only automatically transmitted in response to the temperature of the product being equal to or less than a predetermined temperature.
1 . A method of prompting impulse purchases, comprising:
detecting a position of a customer at an impulse purchase location via an impulse purchase prompt initiator including a processor, the impulse purchase location including a pickup location and a waiting location spaced away from the pickup location, the detection of the position of the customer executed via at least one of a Bluetooth connection, a geofence detection, a wireless connection, or a camera detection, wherein the detecting of the position of the customer further includes detecting, via the impulse purchase prompt initiator, arrival of a customer vehicle within which the customer is situated at the waiting location;
in response to the arrival of the customer vehicle at the waiting location which is located a predetermined distance away from the pickup location and in advance of the customer arriving at the pickup location, automatically transmitting, via the impulse purchase prompt initiator, an impulse purchase prompt to the customer such that the customer receives the impulse purchase prompt while situated in the customer vehicle;
fulfilling, in near-real time, an impulse purchase request transmitted by the customer in response to the impulse purchase prompt via the impulse purchase prompt initiator automatically sending a signal to a communications module of an automated locker located at the pickup location and including at least one storage compartment, the communications module being communicatively coupled to the impulse purchase prompt initiator, wherein the signal is indicative of the impulse purchase request transmitted in response to the impulse purchase prompt; and
automatically opening the at least one storage compartment and dispensing a product associated with the impulse purchase request prior to arrival of the customer or a fulfilment associate at the automated locker, wherein the automatic sending of the signal to the communications module of the automated locker automatically causes the at least one storage compartment to open and dispense the product prior to arrival of the customer or a fulfilment associate at the automated locker,
wherein the at least one storage compartment is temperature controlled so as to lower a temperature of the product, and wherein the impulse purchase prompt is only automatically transmitted in response to the temperature of the product being equal to or less than a predetermined temperature.
2 . The method of claim 1 , wherein the detection of the customer comprises an interaction with a mobile device associated with the customer.
3 . The method of claim 2 , wherein the impulse purchase prompt comprises a notification on the mobile device associated with the customer.
4 . The method of claim 3 , wherein the impulse purchase prompt opens a mobile application associated with an impulse purchase location in response to approval of the notification by the customer.
5 . The method of claim 2 , wherein the interaction comprises a user-initiated interaction with an information carrier present at an impulse purchase location.
6 . The method of claim 5 , wherein the user-initiated interaction comprises scanning a QR code with the mobile device associated with the customer.
7 . The method of claim 1 , wherein the at least one storage compartment includes a first storage compartment and a second storage compartment, the first storage compartment having a first internal temperature that is lower than a second internal temperature of the second storage compartment, and wherein the method further includes adjusting the first internal temperature and the second internal temperature in response to seasonal changes in impulse purchasing behavior of customers.
8 . The method of claim 7 , wherein the at least one storage compartment includes a single location of interaction which includes a dispensing location at which a product associated with the impulse purchase request is dispensed and a QR code scanning location.
9 . The method of claim 1 , further comprising, in response to the impulse purchase request being transmitted by the customer in response to the impulse purchase prompt, automatically transmitting, via the impulse purchase prompt initiator, a further impulse purchase prompt to the customer that is related to the product associated with the impulse purchase request.
10 . The method of claim 1 , wherein the waiting locating includes one of a vehicle parking spot, a fuel pump of a refueling station, or a vehicle lane leading to a drive-through window.
11 . The method of claim 1 , wherein the impulse purchase prompt comprises a notification on the mobile device associated with the customer, and wherein the impulse purchase request is transmittable via a mobile application on the mobile device so as to enable the customer to transmit the impulse purchase request during the waiting period and prior to arrival of the product associated with the impulse purchase request to the customer.
12 . A method of prompting impulse purchases, comprising:
detecting a position of a customer at an impulse purchase location via an impulse purchase prompt initiator including a processor, the impulse purchase location including a pickup location and a waiting location spaced away from the pickup location, wherein the detecting of the position of the customer further includes detecting, via the impulse purchase prompt initiator, arrival of a customer vehicle within which the customer is situated at the waiting location,
in response to the arrival of the customer vehicle at the waiting location which is located a predetermined distance away from the pickup location, automatically transmitting, via the impulse purchase prompt initiator, an impulse purchase prompt to the customer such that the customer receives the impulse purchase prompt at an initiation of or during a waiting period during which the customer will wait for fulfillment of an impulse purchase request by a fulfillment associate, wherein the waiting period is defined between the arrival of the customer vehicle at the waiting location and the fulfillment associate delivering a product associated with the impulse purchase request to the customer; and
fulfilling, in near-real time, the impulse purchase request transmitted by the customer in response to the impulse purchase prompt via the impulse purchase prompt initiator (1) automatically transmitting information regarding the impulse purchase request to the fulfillment associate indicating that the product associated with the impulse purchase request is to be retrieved and transported to the customer situated in the customer vehicle, and (2) automatically sending a signal to a communications module of an automated locker located at the pickup location and including at least one storage compartment, the communications module being communicatively coupled to the impulse purchase prompt initiator, wherein the signal is indicative of the impulse purchase request transmitted in response to the impulse purchase prompt; and
automatically opening the at least one storage compartment and dispensing a product associated with the impulse purchase request prior to arrival of the fulfilment associate at the automated locker, wherein the automatic sending of the signal to the communications module of the automated locker automatically causes the at least one storage compartment to open and dispense the product prior to arrival of the customer or a fulfilment associate at the automated locker,
wherein the at least one storage compartment is temperature controlled so as to lower a temperature of the product, and wherein the impulse purchase prompt is only automatically transmitted in response to the temperature of the product being equal to or less than a predetermined temperature.
13 . The method of claim 12 , wherein the detection of the position of the customer is executed via at least one of a Bluetooth connection, a geofence detection, a wireless connection, or a camera detection.
14 . The method of claim 12 , wherein the at least one storage compartment includes a first storage compartment and a second storage compartment, the first storage compartment having a first internal temperature that is lower than a second internal temperature of the second storage compartment, and wherein the method further includes adjusting the first internal temperature and the second internal temperature in response to seasonal changes in impulse purchasing behavior of customers.
15 . The method of claim 14 , wherein the at least one storage compartment includes a single location of interaction which includes a dispensing location at which a product associated with the impulse purchase request is dispensed and a QR code scanning location.
16 . The method of claim 12 , further comprising in response to the impulse purchase request being transmitted by the customer in response to the impulse purchase prompt, automatically transmitting, via the impulse purchase prompt initiator, a further impulse purchase prompt to the customer that is related to the product associated with the impulse purchase request.
17 . The method of claim 12 , wherein the detection of the customer comprises an interaction with a mobile device associated with the customer.
18 . The method of claim 12 , wherein the information regarding the impulse purchase request to the fulfillment associate indicating that the product associated with the impulse purchase request is to be retrieved and transported to the customer includes at least one of location of a product, delivery information, pick-up information, customer preferences, payment information, and/or timing information for the request.
19 . A system for implementing impulse purchase fulfillment, comprising:
at least one impulse purchase prompt automatically transmitted to a customer located at an impulse purchase location including a waiting location, the automatic transmission being carried out via an impulse purchase prompt initiator in response to an arrival of the customer at the waiting location which is located a predetermined distance away from the pickup location and in advance of the customer arriving at the pickup location, such that the customer receives the impulse purchase prompt at an initiation of or during a waiting period during which the customer will wait for fulfillment of an impulse purchase request by a fulfillment associate, wherein the waiting period is defined between the arrival of the customer at the waiting location and the fulfillment associate delivering a product associated with the impulse purchase request to the customer, the impulse purchase prompt initiator including a processor and configured to detect a position of the customer via at least one of a Bluetooth connection, a geofence detection, a wireless connection, or a camera detection, wherein activation of the at least one impulse purchase prompt by the customer is detectable by the system,
at least one fulfillment method of at least one product associated with the at least one impulse purchase prompt carried out in response to an impulse purchase request transmitted by the customer in response to the impulse purchase prompt,
wherein access to the at least one product is facilitated by the at least one fulfillment method dependent upon features of the impulse purchase location and the at least one impulse purchase prompt, and
wherein the at least one fulfillment method comprises:
automatically transmitting information regarding the impulse purchase request to the fulfillment associate indicating that the product associated with the impulse purchase request is to be retrieved and transported to the customer in response to the impulse purchase request;
automatically sending a signal to a communications module of an automated locker including at least one storage compartment, the communications module being communicatively coupled to the impulse purchase prompt initiator, wherein the signal is indicative of the impulse purchase request transmitted in response to the impulse purchase prompt; and
automatically opening the at least one storage compartment and dispensing the at least one product prior to arrival of the fulfilment associate at the automated locker, wherein the automatic sending of the signal to the communications module of the automated locker automatically causes the at least one storage compartment to open and dispense the product prior to arrival of the fulfilment associate at the automated locker, and
wherein the at least one storage compartment is temperature controlled so as to lower a temperature of the product, and wherein the impulse purchase prompt is only automatically transmitted in response to the temperature of the product being equal to or less than a predetermined temperature.