Knowledge based verification of the identity of a user

1. A method for verifying an identity of a user, comprising:

receiving a request from a user device for a user to conduct an activity with an enterprise;

determining, by a processor, an authentication level associated with the activity;

determining, by a processor, a first channel from which the interface received the request from the user device to conduct the activity with the enterprise;

receiving information associated with the user from a self-service channel, the self-service channel being a channel operated by the user;

receiving information associated with the user from an associate-assisted channel, the associate-assisted channel being a channel operated by an associate of the enterprise;

associating, by the processor, a first risk with the user based on the information associated with the user received from the self-service channel;

associating, by the processor, a second risk with the user based on the information associated with the user received from the associate-assisted channel;

determining, by the processor, an authentication mechanism based on the first risk, second risk, and the authentication level, the authentication mechanism being information provided by the user that verifies the identity of the user;

generating, by the processor a token based on the authentication mechanism, authentication level, the first risk, and the second risk; and

communicating the token to the user device, the token instructing the user to provide the authentication mechanism that complies with the first risk, second risk, and the authentication level.

2. The method of claim 1 , wherein the user is a selected one of an existing customer of the enterprise, a new customer of the enterprise, and a potential customer of the enterprise.

3. The method of claim 1 , further comprising receiving information associated with a selected one of a current activity of the user with the enterprise and a previous activity of the user with the enterprise.

4. The method of claim 1 , further comprising:

receiving information from third-party data sources; and

associating, by the processor, a third risk with the user based at least in part on the information received from third-party data sources.

5. The method of claim 1 , further comprising receiving a notification from the user device that the user provides an authentication mechanism that complies with the first risk, the second risk and the authentication level.

6. The method of claim 1 , further comprising:

receiving the authentication mechanism from the user device;

determining, by the processor, whether the received authentication mechanism complies with the first risk, the second risk and the authentication level.

7. The method of claim 1 , further comprising:

determining, by the processor, whether a transfer occurs during a current session between the user device and the enterprise;

determining, by the processor, whether the user provides the authentication mechanism prior to the transfer;

determining, by the processor, whether the transfer requires an update to the first risk;

in response to determining that the transfer requires an update to the first risk, updating, by the processor, the first risk and updating, by the processor, the token based on the first risk and the authentication level;

determining, by the processor, whether the transfer requires an update to the second risk; and

in response to determining that the transfer requires an update to the second risk, updating, by the processor, the second risk and updating, by the processor, the token based on the second risk and the authentication level.

8. A system for verifying an identity of a user, comprising:

an interface operable to receive a request from a user device to conduct an activity with an enterprise; and

one or more processors communicatively coupled to the interface and operable to:

determine an authentication level associated with the activity;

determine a first channel from which the interface received the request from the user device to conduct the activity with the enterprise;

receive information associated with the user from a self-service channel, the self-service channel being a channel operated by the user;

receive information associated with the user from an associate-assisted channel, the associate-assisted channel being a channel operated by an associate of the enterprise;

associate a first risk with the user based on the information associated with the user received from the self-service channel;

associate a second risk with the user based on the information associated with the user received from the associate-assisted channel;

determine an authentication mechanism based on the first risk, second risk, and the authentication level, the authentication mechanism being information provided by the user that verifies the identity of the user;

generate a token based on the authentication mechanism, authentication level, the first risk, and the second risk; and

the interface further operable to communicate the token to the user device, the token instructing the user to provide the authentication mechanism that complies with the first risk, second risk, and the authentication level.

9. The system of claim 8 , wherein the user is a selected one of an existing customer of the enterprise, a new customer of the enterprise, and a potential customer of the enterprise.

10. The system of claim 8 , wherein the interface is further operable to receive information associated with a selected one of a current activity of the user with the enterprise and a previous activity of the user with the enterprise.

11. The system of claim 8 , wherein the interface is further operable to receive information from third-party data sources; and

the one or more processors are further operable to associate a third risk with the user based at least in part on the information received from third-party data sources.

12. The system of claim 8 , the interface further operable to receive a notification from the user device that the user provides an authentication mechanism that complies with the first risk, the second risk and the authentication level.

13. The system of claim 8 , the one or more processors further operable to:

receive the authentication mechanism from the user device;

determine whether the received authentication mechanism complies with the first risk, the second risk and the authentication level.

14. The system of claim 8 , the one or more processors further operable to:

determine whether a transfer occurs during a current session between the user device and the enterprise;

determine whether the user provides the authentication mechanism prior to the transfer;

determine whether the transfer requires an update to the first risk;

in response to determining that the transfer requires an update to the first risk, update the first risk and update the token based on the first risk and the authentication level;

determine whether the transfer requires an update to the second risk; and

in response to determining that the transfer requires an update to the second risk, update the second risk and update the token based on the second risk and the authentication level.

15. A non-transitory computer readable storage medium comprising logic, the logic, when executed by a processor, operable to:

receive a request from a user device for a user to conduct an activity with an enterprise;

determine an authentication level associated with the activity;

determine a first channel from which the interface received the request from the user device to conduct the activity with the enterprise;

receive information associated with the user from a self-service channel, the self-service channel being a channel operated by the user;

receive information associated with the user from an associate-assisted channel, the associate-assisted channel being a channel operated by an associate of the enterprise;

associate a first risk with the user based on the information associated with the user received from the self-service channel;

associate a second risk with the user based on the information associated with the user received from the associate-assisted channel;

determine an authentication mechanism based on the first risk, second risk, and the authentication level, the authentication mechanism being information provided by the user that verifies the identity of the user;

generate a token based on the authentication mechanism, authentication level, the first risk, and the second risk; and

communicate the token in response to the user device, the token instructing the user to provide the authentication mechanism that complies with the total risk score and the authentication level.

16. The computer readable storage medium of claim 15 , wherein the user is a selected one of an existing customer of the enterprise, a new customer of the enterprise, and a potential customer of the enterprise.

17. The computer readable storage medium of claim 15 , wherein the logic is further operable to receive information associated with a selected one of a current activity of the user with the enterprise and a previous activity of the user with the enterprise.

18. The computer readable storage medium of claim 15 , wherein the logic is further operable to:

receive information from third-party data sources; and

associate a third risk with the user based at least in part on the information received from third-party data sources.

19. The computer readable storage medium of claim 15 , the logic further operable to receive a notification from the user device that the user provides an authentication mechanism that complies with first risk, the second risk and the authentication level.

20. The computer readable storage medium of claim 15 , the logic further operable to:

receive the authentication mechanism from the user device;

determine whether the received authentication mechanism complies with the first risk, the second risk and the authentication level.

21. The computer readable storage medium of claim 15 , the logic further operable to:

determine whether a transfer occurs during a current session between the user device and the enterprise;

determine whether the user provides the authentication mechanism prior to the transfer;

determine whether the transfer requires an update to the first risk;

in response to determining that the transfer requires an update to the first risk, update the first risk and update the token based on the first risk and the authentication level;

determine whether the transfer requires an update to the second risk; and

in response to determining that the transfer requires an update to the second risk, update the second risk and update the token based on the second risk and the authentication level.