Media content synchronized advertising platform apparatuses and systems
The MEDIA CONTENT SYNCHRONIZED ADVERTISING PLATFORM APPARATUSES AND SYSTEMS (“AD-SYNCH”) transforms TV program schedule listing information and user channel selection via AD-SYNCH components, into channel-synchronized product placement advertisement. A system is disclosed, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: providing TV program schedule listing data including a plurality of ad tags to a user mobile device, receiving a user media program selection message from the user mobile device; retrieving an ad tag associated with the user selected media program from the TV program schedule listing data; identifying an advertised item embedded in the media program based on the retrieved ad tag; determining an available ad template associated with the retrieved ad tag; generating an ad for the embedded advertised item based on the available ad template; and providing the generated ad to the user mobile device based on a timestamp of the ad tag.
1. A media content based advertising system, comprising:
a memory;
a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions to:
provide TV program schedule listing data including a plurality of ad tags to a user mobile device,
receive a user media program selection message from the user mobile device;
retrieve an ad tag associated with the user selected media program from the TV program schedule listing data;
identify the advertised item embedded in the media program based on the retrieved ad tag;
determine an available ad template associated with the retrieved ad tag;
generate an ad for the embedded advertised item based on the available ad template; and
provide the generated ad to the user mobile device based on a timestamp of the ad tag.
2. The system of claim 1 , wherein the ad tag is related to an advertisement played during a commercial break associated with the user selected media program.
3. The system of claim 1 , wherein the ad tag is related to an embedded ad placed in a scene of the user selected media program.
4. The system of claim 1 , wherein the ad tag further comprises the timestamp of an ad, and information related to the advertised item.
5. The system of claim 1 , wherein the available ad template comprises a static ad template.
6. The system of claim 5 , wherein the processor further issues instructions to populate information of the identified advertised item into the static ad template.
7. The system of claim 1 , wherein the available ad template comprises an image captured from the media program, and said image comprises the identified advertised item.
8. The system of claim 7 , wherein the processor further issues instructions to generate an interactive ad using the available ad template.
9. The system of claim 7 , wherein the image comprises an indicia box indicating the identified advertised item.
10. The system of claim 8 , wherein the interactive ad comprises a rating of the identified advertised item.
11. The system of claim 8 , wherein the interactive ad comprises an immediate purchasing option including a URL to a merchant shopping site.
12. The system of claim 1 , wherein the interactive ad comprises an option for a user to enter a rating for the identified advertised item.
13. The system of claim 1 , wherein the processor further issues instructions to: provide options to a user to browse interactive ads.
14. The system of claim 13 , wherein the options comprises: browsing interactive ads by any of: character, item category, season, episode.
15. The system of claim 1 , wherein the processor further issues instructions to: receive a user interaction with the generated ad; and analyze ad delivery and effects.
16. The system of claim 15 , wherein the processor further issues instructions to:
assign a weighing score to the user interaction.
17. The system of claim 16 , wherein the weighing score is determined based on a type of the user interaction.
18. The system of claim 16 , wherein the user interaction comprises any of: entry of product rating, click to view more, and click to purchase.
19. The system of claim 1 , wherein the processor further issues instructions to: obtain user advertisement exposure data from any of mobile metering, social media, and URL capturing.
20. A media content based advertising processor-readable non-transitory medium storing processor-executable instructions to:
provide TV program schedule listing data including a plurality of ad tags to a user mobile device;
receive a user media program selection message from the user mobile device;
retrieve an ad tag associated with the user selected media program from the TV program schedule listing data;
identify the advertised item featured in the media program based on the retrieved ad tag;
determine an available ad template associated with the retrieved ad tag;
generate an ad for the embedded advertised item based on the available ad template; and
provide the generated ad to the user mobile device based on a timestamp of the ad tag.
21. The medium of claim 20 , wherein the ad tag is related to an advertisement played during a commercial break associated with the user selected media program.
22. The medium of claim 21 , wherein the ad tag is related to an embedded ad placed in a scene of the user selected media program.
23. The medium of claim 21 , wherein the ad tag further comprises the timestamp of an ad, and information related to the advertised item.
24. The medium of claim 21 , wherein the available ad template comprises a static ad template.
25. The medium of claim 24 , wherein the processor further issues instructions to populate information of the identified advertised item into the static ad template.
26. The medium of claim 21 , wherein the available ad template comprises an image captured from the media program, and said image comprises the identified advertised item.
27. The medium of claim 26 , wherein the processor further issues instructions to generate an interactive ad using the available ad template.
28. The medium of claim 26 , wherein the image comprises an indicia box indicating the identified advertised item.
29. The medium of claim 27 , wherein the interactive ad comprises a rating of the identified advertised item.
30. The medium of claim 27 , wherein the interactive ad comprises an immediate purchasing option including a URL to a merchant shopping site.
31. The medium of claim 21 , wherein the interactive ad comprises an option for a user to enter a rating for the identified advertised item.
32. The medium of claim 21 , wherein the processor further issues instructions to: provide options to a user to browse interactive ads.
33. The medium of claim 32 , wherein the options comprises: browsing interactive ads by any of: character, item category, season, episode.
34. The medium of claim 21 , wherein the processor further issues instructions to: receive a user interaction with the generated ad; and analyze ad delivery and effects.
35. The medium of claim 34 , wherein the processor further issues instructions to:
assign a weighing score to the user interaction.
36. The medium of claim 35 , wherein the weighing score is determined based on a type of the user interaction.
37. The medium of claim 35 , wherein the user interaction comprises any of: entry of product rating, click to view more, and click to purchase.
38. The medium of claim 21 , wherein the processor further issues instructions to: obtain user advertisement exposure data from any of mobile metering, social media, and URL capturing.
39. A processor-implemented media content based advertising system, comprising:
means to provide TV program schedule listing data including a plurality of ad tags to a user mobile device,
means to receive a user media program selection message from the user mobile device;
means to retrieve an ad tag associated with the user selected media program from the TV program schedule listing data;
means to identify the advertised item featured in the media program based on the retrieved ad tag;
means to determine an available ad template associated with the retrieved ad tag;
means to generate an ad for the embedded advertised item based on the available ad template; and
means to provide the generated ad to the user mobile device based on a timestamp of the ad tag.
40. The system of claim 39 , wherein the ad tag is related to an advertisement played during a commercial break associated with the user selected media program.
41. The system of claim 40 , wherein the ad tag is related to an embedded ad placed in a scene of the user selected media program.
42. The system of claim 40 , wherein the ad tag further comprises the timestamp of an ad, and information related to the advertised item.
43. The system of claim 40 , wherein the available ad template comprises a static ad template.
44. The system of claim 43 , further comprising:
means to populate information of the identified advertised item into the static ad template.
45. The system of claim 40 , wherein the available ad template comprises an image captured from the media program, and said image comprises the identified advertised item.
46. The system of claim 45 , further comprising:
means to generate an interactive ad using the available ad template.
47. The system of claim 45 , wherein the image comprises an indicia box indicating the identified advertised item.
48. The system of claim 46 , wherein the interactive ad comprises a rating of the identified advertised item.
49. The system of claim 46 , wherein the interactive ad comprises an immediate purchasing option including a URL to a merchant shopping site.
50. The system of claim 40 , wherein the interactive ad comprises an option for a user to enter a rating for the identified advertised item.
51. The system of claim 40 , further comprising:
means to provide options to a user to browse interactive ads.
52. The system of claim 51 , wherein the options comprises: browsing interactive ads by any of: character, item category, season, episode.
53. The system of claim 40 , further comprising:
means to receive a user interaction with the generated ad; and analyze ad delivery and effects.
54. The system of claim 53 , further comprising:
means to assign a weighing score to the user interaction.
55. The system of claim 54 , wherein the weighing score is determined based on a type of the user interaction.
56. The system of claim 54 , wherein the user interaction comprises any of:
entry of product rating, click to view more, and click to purchase.
57. The system of claim 40 , further comprising:
means to obtain user advertisement exposure data from any of mobile metering, social media, and URL capturing.