IP Library Granted Patent US 10,028,014
Granted Patent B2
US 10,028,014 · App. 15/449,160 · Granted Jul 17, 2018

Methods and apparatus to detect commercial advertisements associated with media presentations

Inventors: David H. Wright (Safety Harbor, FL); Scott Wilson (Largo, FL); Ron Schwerer (Belleair Beach, FL); Ronan Heffernan (Wesley Chapel, FL)
Assignee: The Nielsen Company (US), LLC
H04N21/4394G06K9/00744G06K9/00765H04H60/375H04H60/58H04N5/147H04N21/4402H04N21/47202H04N21/812
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Quick Facts
Patent No.
US 10,028,014
App. No.
15/449,160
Granted
Jul 17, 2018
Kind
B2
Abstract

Methods and apparatus to detect commercial advertisements associated with media presentations are disclosed. An example method includes comparing an amount of audio randomness in an inter-segment audio frame to a random level threshold, the amount of audio randomness being based on a random-factor ratio; and in response to the amount of randomness satisfying the random level threshold, indicating the inter-segment audio frame is associated with the commercial transition.

Claims (44)

1. A method to detect a commercial transition associated with a media presentation, the method comprising:

comparing, by executing an instruction with a processor, an amount of audio randomness in an inter-segment audio frame to a random level threshold, the amount of audio randomness being based on a random-factor ratio; and

in response to the amount of randomness satisfying the random level threshold, indicating, by executing an instruction with the processor, the inter-segment audio frame is associated with the commercial transition.

2. The method as defined in claim 1 , further including determining the random-factor ratio by:

determining a quantity of unique time-based distances between at least one of a plurality of amplitude peaks or a plurality of amplitude troughs in the inter-segment audio frame; and

determining the random-factor ratio by dividing the quantity of unique time-based distances by the quantity of total time-based distances between the at least one of the amplitude peaks or the amplitude troughs.

3. The method as defined in claim 1 , wherein the commercial transition includes at least one of a transition between two commercial advertisements or a transition between a commercial advertisement and a media program.

4. The method as defined in claim 1 , wherein the inter-segment audio frame is reconstructed from at least one of a television transmission, an internet-streamed video, or a video on demand video.

5. The method as defined in claim 1 , wherein the amount of audio randomness of the inter-segment audio frame is indicative of an inter-segment blank frame occurring between two media program segments.

6. The method as defined in claim 1 , further including:

determining a root-mean-squared value of audio in the inter-segment audio frame; and

determining the amount of audio randomness of the inter-segment audio frame in response to the root-mean-squared value of the audio exceeding a first threshold and being less than a second threshold.

7. The method as defined in claim 1 , further including:

in response to the amount of audio randomness satisfying the random level threshold, generating a first hint value based on the amount of audio randomness, the amount of audio randomness being a first characteristic associated with the media presentation indicative of a possible commercial transition;

generating a second hint value in response to detecting a second characteristic associated with the media presentation indicative of the possible commercial transition;

weighting the first and second hint values;

determining an aggregate weighted hint value based on the first and second weighted hint values; and

confirming a presence of the commercial transition associated with the media presentation based on the aggregate weighted hint value.

8. The method as defined in claim 7 , wherein the second characteristic is a change in box-formatting between consecutive video frames.

9. The method as defined in claim 8 , further including adding a third weighted hint value to the aggregate weighted hint value, the third weighted hint value associated with detecting, in association with the media presentation, at least one of a frame aspect ratio change, an audio format change, a timestamp discontinuity, a closed-captioning text discontinuity, or a commercial insertion opportunity code.

10. A method as defined in claim 7 , wherein the first hint value is weighted based on a reliability of the first characteristic as an indicator of an actual commercial transition and the second hint value is weighted based on the reliability of the second characteristic as an indicator of an actual commercial transition.

11. An apparatus to detect a commercial transition associated with a media presentation, the apparatus comprising:

an audio features detector to compare an amount of audio randomness in an inter-segment audio frame to a random level threshold, the amount of audio randomness being based on a random-factor ratio; and

an advertisement detector to indicate, in response to the amount of audio randomness satisfying the random level threshold, the inter-segment audio frame as occurring at the commercial transition.

12. The apparatus as defined in claim 11 , wherein the audio features detector determines the random-factor ratio by:

determining a quantity of unique time-based distances between at least one of a plurality of amplitude peaks or a plurality of amplitude troughs in the inter-segment audio frame; and

determining the random-factor ratio by dividing the quantity of unique time-based distances by a quantity of total time-based distances between the at least one of the amplitude peaks or the amplitude troughs.

13. The apparatus as defined in claim 11 , wherein the commercial transition includes at least one of a transition between two commercial advertisements or a transition between a commercial advertisement and a media program.

14. The apparatus as defined in claim 11 , wherein the audio frame is reconstructed from at least one of a television transmission, an internet-streamed video, or a video on demand video.

15. A non-transitory computer readable medium comprising instructions that, when executed, cause a processor to at least:

compare an amount of audio randomness in an inter-segment audio frame of a media presentation to a random level threshold, the amount of audio randomness being based on a random-factor ratio; and

in response to the amount of audio randomness satisfying the random level threshold, indicate the inter-segment audio frame is associated with the commercial transition.

16. The non-transitory computer readable medium as defined in claim 15 , wherein the instructions further cause the processor to determine the amount of audio randomness by:

determining a quantity of unique time-based distances between at least one of a plurality of amplitude peaks or a plurality of amplitude troughs in the inter-segment audio frame; and

determining a random-factor ratio by dividing the quantity of unique time-based distances by a quantity of total time-based distances between the at least one of the amplitude peaks or the amplitude troughs.

17. The non-transitory computer readable medium as defined in claim 15 , wherein the audio frame is reconstructed from at least one of a television transmission, an internet-streamed video, or a video on demand video.

18. The non-transitory computer readable medium as defined in claim 15 , wherein the instructions further cause the processor to determine the amount of audio randomness of the audio frame in response to detecting quiet audio in the audio frame.

19. The non-transitory computer readable medium as defined in claim 15 , wherein the amount of audio randomness of the audio frame is indicative of an inter-scene blank frame occurring in a media program or an inter-segment blank frame occurring between two media program segments.

20. The non-transitory computer readable medium as defined in claim 15 , wherein the instructions further cause the processor to:

in response to the amount of audio randomness satisfying the random level threshold, generate a first hint value based on the amount of audio randomness, the amount of audio randomness being a first characteristic associated with the media presentation indicative of a possible commercial transition;

generate a second hint value in response to detecting a second characteristic associated with the media presentation indicative of the possible commercial transition;

weight the first and second hint values;

determine an aggregate weighted hint value based on the first and second weighted hint values; and

confirm a presence of the commercial transition associated with the media presentation based on the aggregate weighted hint value.

Assignments (8)
RELEASE (REEL 054066 / FRAME 0064) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063605/0001 →
RELEASE (REEL 053473 / FRAME 0001) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063603/0001 →
SECURITY INTEREST Recorded May 8, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: ARES CAPITAL CORPORATION
Reel/Frame 063574/0632 →
SECURITY INTEREST Recorded Apr 28, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: CITIBANK, N.A.
Reel/Frame 063561/0381 →
SECURITY AGREEMENT Recorded Jan 31, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: BANK OF AMERICA, N.A.
Reel/Frame 063560/0547 →
CORRECTIVE ASSIGNMENT TO CORRECT THE PATENTS LISTED ON SCHEDULE 1 RECORDED ON 6-9-2020 PREVIOUSLY RECORDED ON REEL 053473 FRAME 0001. ASSIGNOR(S) HEREBY CONFIRMS THE SUPPLEMENTAL IP SECURITY AGREEMENT. Recorded Oct 7, 2020
From: A.C. NIELSEN (ARGENTINA) S.A.; A.C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A
Reel/Frame 054066/0064 →
SUPPLEMENTAL SECURITY AGREEMENT Recorded Jun 9, 2020
From: A. C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NIELSEN UK FINANCE I, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A.
Reel/Frame 053473/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 8, 2017
From: WRIGHT, DAVID H.; WILSON, SCOTT; SCHWERER, RON; HEFFERNAN, RONAN
To: THE NIELSEN COMPANY (US), LLC
Reel/Frame 041507/0991 →
Continuity (4)
Continuation 14554268 · Nov 26, 2014
Continuation 12827701 · Jun 30, 2010
Provisional Application 61291735 · Dec 31, 2009
Related Publication 20170180789A1 · Jun 22, 2017
Cited By (1)
US 12,231,720