Unit dose fabric softener

1. A unit dose fabric conditioner comprising a fabric conditioner composition contained within a water soluble pouch, wherein the composition is liquid at 25° C. and comprises:

a) a cationic fabric softening active, wherein the cationic fabric softening active is at least one active chosen from esterquat, tallow esterquat, triolyeyl esterquat, and diolyeyl esterquat;

b) at least 50% by weight of the composition of a C 3 -C 12 polyol that is liquid at 25° C.;

c) a C 9 -C 15 alkoxylated alcohol having an average of 3 to 8 EO per mole and which is liquid at 25° C.;

d) a dispersing polymer for dispersing the cationic fabric softening active; and

encapsulated fragrance;

wherein the alkoxylated alcohol is present in an amount of 2.6 to 7.1% by weight of the composition; and

wherein the dispersing polymer is present in an amount of 1.6 to 5.8% by weight of the composition.

2. The unit dose fabric conditioner of claim 1 , wherein the water soluble pouch comprises polyvinyl alcohol.

3. The unit dose fabric conditioner of claim 1 , wherein the composition further comprises free fragrance, and wherein the free fragrance is present in an amount of 0.5 to 7% by weight of the composition.

4. The unit dose fabric conditioner of claim 1 , wherein the encapsulated fragrance is present in an amount of 1 to 10% by weight of the composition.

5. The unit dose fabric conditioner of claim 1 , wherein the cationic fabric softener is present in an amount of 10 to 30% by weight of the composition.

6. The unit dose fabric conditioner of claim 1 , wherein the cationic fabric softener is diolyeyl esterquat and wherein the cationic fabric softener is liquid at 25° C.

7. The unit dose fabric conditioner of claim 1 , wherein the polyol is at least one polyol chosen from glycerin, propylene glycol, diglycerol, triglycerol, and quadraglycerol.

8. The unit dose fabric conditioner of claim 1 , wherein the polyol is present in an amount of 50 to 90% by weight of the composition.

9. The unit dose fabric conditioner of claim 1 , wherein the polyol is present in an amount of 60 to 70% by weight of the composition.

10. The unit dose fabric conditioner of claim 1 , wherein the alkoxylated alcohol is at least one alkoxylated alcohol chosen from a C9-C11 alkoxylated alcohol with an average of 8 EO, C12-C13 alkoxylated alcohol with an average of 5 EO, and C12-C13 alkoxylated alcohol with an average of 7 EO.

11. The unit dose fabric conditioner of claim 1 , wherein the dispersing polymer is a water soluble cross-linked cationic polymer derived from the polymerization of from 5 to 100 mole percent of cationic vinyl addition monomer, from 0 to 95 mole percent of acrylamide, and from 70 to 300 ppm of a difunctional vinyl addition monomer cross-linking agent.

12. The unit dose fabric conditioner of claim 1 , wherein the composition contains water in an amount of 0 to 7% by weight of the composition, and the water soluble pouch has a thickness of 35 to 40 microns.

13. The unit dose fabric conditioner of claim 1 , wherein the composition further comprises at least one material chosen from PPG-2-myristyl ether propionate, propylene/hexene maleic terminated copolymer with a weight average molecular weight of about 800, and a polyether-alkyl-polymethyl-siloxane copolymer.

14. The unit dose fabric conditioner of claim 1 , wherein the composition is non-newtonian and has a viscosity of 200 to 1000 mPas as measured on a Brookfield LVT viscometer with spindle 4 at 12 rpm.

15. The unit dose fabric conditioner of claim 1 , wherein the composition is newtonian and has a viscosity of 200 to 800 mPas as measured on a Brookfield LVT viscometer with spindle 2 at 30 rpm.

16. Method of conditioning fabrics comprising adding the unit does fabric conditioner of claim 1 to laundry during at least one of wash and rinse.