IP Library Granted Patent US 10,698,972
Granted Patent B2
US 10,698,972 · App. 15/707,761 · Granted Jun 30, 2020

Systems and methods for generating page stories

Inventors: Kai Wang (Issaquah, WA); Komal Kapoor (Belleview, WA); Bradley Ray Green (Snohomish, WA); Ryan Farina (Sausalito, CA)
Assignee: Facebook, Inc.
G06F16/958G06Q50/01H04L51/32H04L29/06095H04L69/16
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Quick Facts
Patent No.
US 10,698,972
App. No.
15/707,761
Granted
Jun 30, 2020
Kind
B2
Abstract

Systems, methods, and non-transitory computer-readable media can determine a change made to a page that is accessible through a social networking system. A page update story that describes the change can be generated. The page update story to be published through the social networking system.

Claims (48)

1. A computer-implemented method comprising:

determining, by a computing system, a change made to a page that is accessible through a social networking system;

generating, by the computing system, a page update story that describes the change, the generating further comprising:

determining, by the computing system, at least one call-to-action option to be included in the page update story for the page based at least in part on the change made to the page; and

causing, by the computing system, the page update story to be published through the social networking system, wherein the page update story is published as a post in a feed accessible through the page, the page update story describing the change made to the page and including the at least one call-to-action option.

2. The computer-implemented method of claim 1 , wherein determining the change made to the page further comprises:

determining, by the computing system, that an administrator of the page is accepting electronic messages from users of the social networking system.

3. The computer-implemented method of claim 1 , wherein determining the change made to the page further comprises:

determining, by the computing system, that an administrator of the page has modified website information relating to the page.

4. The computer-implemented method of claim 1 , wherein determining the change made to the page further comprises:

determining, by the computing system, that an administrator of the page has modified contact information associated with the page.

5. The computer-implemented method of claim 1 , wherein determining the change made to the page further comprises:

determining, by the computing system, that an administrator of the page has modified business hours relating to the page.

6. The computer-implemented method of claim 1 , wherein determining the change made to the page further comprises:

determining, by the computing system, that an administrator of the page has modified a brick-and-mortar address relating to the page.

7. The computer-implemented method of claim 1 , wherein determining the change made to the page further comprises:

determining, by the computing system, that an administrator of the page has modified goods or services relating to the page.

8. The computer-implemented method of claim 1 , wherein generating the page update story that describes the change further comprises:

inserting, by the computing system, the at least one call-to-action option in the page update story.

9. The computer-implemented method of claim 1 , wherein the page update story is published as a post in respective news feeds of users that are following the page.

10. A system comprising:

at least one processor; and

a memory storing instructions that, when executed by the at least one processor, cause the system to perform:

determining a change made to a page that is accessible through a social networking system;

generating a page update story that describes the change, the generating further comprising:

determining at least one call-to-action option to be included in the page update story for the page based at least in part on the change made to the page; and

causing the page update story to be published through the social networking system, wherein the page update story is published as a post in a feed accessible through the page, the page update story describing the change made to the page and including the at least one call-to-action option.

11. The system of claim 10 , wherein determining the change made to the page further causes the system to perform:

determining that an administrator of the page is accepting electronic messages from users of the social networking system.

12. The system of claim 10 , wherein determining the change made to the page further causes the system to perform:

determining that an administrator of the page has modified website information relating to the page.

13. The system of claim 10 , wherein determining the change made to the page further causes the system to perform:

determining that an administrator of the page has modified contact information associated with the page.

14. The system of claim 10 , wherein determining the change made to the page further causes the system to perform:

determining that an administrator of the page has modified business hours relating to the page.

15. A non-transitory computer-readable storage medium including instructions that, when executed by at least one processor of a computing system, cause the computing system to perform a method comprising:

determining a change made to a page that is accessible through a social networking system;

generating a page update story that describes the change, the generating further comprising:

determining at least one call-to-action option to be included in the page update story for the page based at least in part on the change made to the page; and

causing the page update story to be published through the social networking system, wherein the page update story is published as a post in a feed accessible through the page, the page update story describing the change made to the page and including the at least one call-to-action option.

16. The non-transitory computer-readable storage medium of claim 15 , wherein determining the change made to the page further causes the computing system to perform:

determining that an administrator of the page is accepting electronic messages from users of the social networking system.

17. The non-transitory computer-readable storage medium of claim 15 , wherein determining the change made to the page further causes the computing system to perform:

determining that an administrator of the page has modified website information relating to the page.

18. The non-transitory computer-readable storage medium of claim 15 , wherein determining the change made to the page further causes the computing system to perform:

determining that an administrator of the page has modified contact information associated with the page.

19. The non-transitory computer-readable storage medium of claim 15 , wherein determining the change made to the page further causes the computing system to perform:

determining that an administrator of the page has modified business hours relating to the page.

Assignments (2)
CHANGE OF NAME Recorded Dec 2, 2021
From: FACEBOOK, INC.
To: META PLATFORMS, INC.
Reel/Frame 058296/0119 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 17, 2017
From: WANG, KAI; KAPOOR, KOMAL; GREEN, BRADLEY RAY; FARINA, RYAN
To: FACEBOOK, INC.
Reel/Frame 044165/0435 →
Continuity (1)
Related Publication 20190087430A1 · Mar 21, 2019