Survey insight reporting system and method

1. A method of displaying survey results, the method comprising:

a) for each of a plurality of survey items, receiving survey responses from survey respondents, wherein:

i) each response is chosen from response options, the response options corresponding to an ordinal scale; and

ii) each respondent is associated with a collection of respondent segments; and

b) for each response to each item by each survey respondent, determining a calibrated score, the calibrated score based on a probability that a person having the collection of respondent segments associated with the survey respondent would provide either:

i) the response to the item or any of the response options to the item that are lower on the ordinal scale; or

ii) the response to the item or any of the response options to the item that are higher on the ordinal scale;

c) determining an organization composite score based on the calibrated score for each response; and

d) providing a display comprising images corresponding with the organization composite score and other organization composite scores;

e) wherein each image is located with respect to a first axis based on the associated organization composite score.

2. The method of claim 1 wherein the corresponding image is located with respect to the second axis.

3. The method of claim 1 wherein the calibrated scored is further based on benchmark data.

4. The method of claim 1 wherein the calibrated scored is further based on benchmark data, and the benchmark data comprises a calibrated score for each response option for each item for each possible collection of respondent segments.

5. The method of claim 1 wherein each calibrated score is a logit-based score.

6. The method of claim 1 ,

a) wherein the collection of respondent segments comprises demographic segments and department segments; and

b) wherein the demographic segments are associated with at least one of respondent tenure, respondent hours worked, respondent salary range, respondent management level, and respondent role.

7. The method of claim 1 wherein the collection of respondent segments comprises identities of survey respondents.

8. The method of claim 1 wherein the responses comprise employee feedback regarding an organization to which the survey respondents belong.

9. The method of claim 1 wherein:

a) each item composite score is the average of the calibrated scores for the responses to the item; and

b) each segment composite score is the average of the calibrated scores for the responses associated with the respondent segment.

10. The method of claim 1 wherein:

a) each corresponding image has a size that is based on:

i) for each respondent segment, at least one of a total number of the survey respondents that correspond with the respondent segment, a total number of possible survey respondents that correspond with the respondent segment, and an aggregate salary associated with the respondent segment; and

ii) for each of the plurality of items, an item multiplier.

11. The method of claim 1 wherein each item has a corresponding change indicator that indicates a magnitude of change in the composite score.

12. The method of the prior claim wherein the change indicator is an arrow indicating a direction of change in the composite score.

13. A non-transitory computer-readable storage medium encoded with instructions which, when executed on a processor, perform the method of:

a) for each of a plurality of survey items, receiving survey responses from survey respondents, wherein:

i) each response is chosen from response options, the response options corresponding to an ordinal scale; and

ii) each respondent is associated with a collection of respondent segments; and

b) for each response to each item by each survey respondent, determining a calibrated score, the calibrated score based on a probability that a person having the collection of respondent segments associated with the survey respondent would provide either:

i) the response to the item or any of the response options to the item that are lower on the ordinal scale; or

ii) the response to the item or any of the response options to the item that are higher on the ordinal scale;

c) determining an organization composite score based on the calibrated score for each response; and

d) providing a display comprising images corresponding with the organization composite score and other organization composite scores;

e) wherein each image is located with respect to a first axis based on the associated organization composite score.

14. The medium of the prior claim wherein the corresponding image is located with respect to the second axis.

15. A system for displaying survey results, the system comprising:

a) respondent devices configured to receive a plurality of survey items and communicate survey respondents' survey responses to the plurality of survey items; and

b) a server configured to carry out the steps of:

i) for each of the plurality of survey items, receiving the survey responses, wherein:

(1) each response is chosen from response options, the response options corresponding to an ordinal scale; and

(2) each respondent is associated with a collection of respondent segments; and

ii) for each response to each item by each survey respondent, determining a calibrated score, the calibrated score based on a probability that a person having the collection of respondent segments associated with the survey respondent would provide either:

(1) the response to the item or any of the response options to the item that are lower on the ordinal scale; or

(2) the response to the item or any of the response options to the item that are higher on the ordinal scale;

iii) determining an organization composite score based on the calibrated score for each response; and

iv) providing a display comprising images corresponding with the organization composite score and other organization composite scores;

v) wherein each image is located with respect to a first axis based on the associated organization composite score.

16. The system of the prior claim wherein the corresponding image is located with respect to the second axis.