Granted Patent B2

US 12,651,292 · App. 18/760,675 · Granted Jun 9, 2026

Inventors: Itamar Berger (Hod Hasharon, IL); Amar Boghani (Los Angeles, CA); Kateryna Chorna (Los Angeles, CA); Maria Jose Garcia Sopo (London, GB); Qi Pan (London, GB); Denys Poluyanov (Culver City, CA)

Assignee: SNAP INC.

G06Q30/0643G06T19/006H04L51/046H04L67/131

Abstract

Claims (66)

1 . A method comprising:

computing a virtual surface normal that extends from a rear portion of a device of a first user away from the first user in a shared virtual reality shopping experience;

identifying a plurality of points in 3D space of the shared virtual reality shopping experience that are intersected by the virtual surface normal;

determining whether a current virtual position of a second user is intersected by the virtual surface normal;

presenting an indicator of the second user on the device of the first user in response to determining that the current virtual position of the second user is intersected by the virtual surface normal, the indicator specifying a virtual location of the second user within the shared virtual reality shopping experience;

preventing display of the indicator of the second user on the device of the first user in response to determining that the current virtual position of the second user is not intersected by the virtual surface normal;

determining that the second user requested more information about a first real-world product associated with a first virtual reality item of a plurality of virtual reality items;

in response to the determining that the second user requested more information, generating for display on a device of the second user a full screen view of the first real-world product, the device of the first user continues to display the shared virtual reality shopping experience while the full screen view is presented to the second user; and

associating a non-fungible token (NFT) with each of the plurality of virtual reality items to track availability of real-world products represented by the plurality of virtual reality items.

2 . The method of claim 1 , further comprising:

generating for display, within the shared virtual reality shopping experience on the devices of the first and second users, a list of messages exchanged between the first and second users.

3 . The method of claim 1 , wherein the indicator comprises an avatar of the second user.

4 . The method of claim 1 , wherein the first virtual reality item comprises a representation of the first real-world product in a first size; and wherein the full screen view comprises a three-dimensional image of the first real-world product in a second size larger than the first size.

5 . The method of claim 1 , comprising presenting a highlight region in association with the first virtual reality item in the shared virtual reality shopping experience on the device of the first user.

6 . The method of claim 1 , further comprising:

determining an action type associated with selection of a first virtual reality item;

modifying a display attribute of the first virtual reality item in the display of the shared virtual reality shopping experience on the device of the first user in a first manner in response to determining that the action type comprises a first action; and

modifying the display attribute of the first virtual reality item in the display of the shared virtual reality shopping experience on the device of the first user in a second manner in response to determining that the action type comprises a second action.

7 . The method of claim 6 , wherein the first action comprises a request for more information about a first real-world product associated with the first virtual reality item; and wherein the second action comprises a request to virtually try on the first real-world product associated with the first virtual reality item.

8 . The method of claim 1 , further comprising:

generating for display, within the shared virtual reality shopping experience on the devices of the first and second users, a virtual mannequin;

applying a first article of clothing to the virtual mannequin based on a first input that is received from the device of the first user that selects a second virtual reality item; and

applying a second article of clothing to the virtual mannequin based on a second input that is received from the device of the second user that selects a third virtual reality item, the first and second articles of clothing being presented on the virtual mannequin together.

9 . The method of claim 1 , further comprising:

reducing a quantity of a plurality of virtual items displayed on the device of the first user in response to receiving data indicating selection of a first virtual reality item made by the second user.

10 . The method of claim 9 , further comprising:

determining an action type associated with the data indicating the selection of the first virtual reality item; and

selecting a type of modification to apply to the first virtual reality item in the shared virtual reality shopping experience based on the action type associated with the data indicating the selection of the first virtual reality item, wherein different types of modifications are applied to the first virtual reality item based on different action types.

11 . The method of claim 1 , further comprising:

accessing inventory of a store represented by the shared virtual reality shopping experience; and

modifying a quantity of the plurality of virtual reality items represented in the display of the shared virtual reality shopping experience based on the inventory of the store.

12 . The method of claim 1 , wherein the real-world products comprise clothing, makeup, accessories, furniture, or toys.

13 . The method of claim 1 , comprising:

generating for display on the device of the first user a portal page that represents a store associated with real-world products, the portal page comprising a first option to access the shared virtual reality shopping experience alone and a second option to access the shared virtual reality shopping experience with one or more friends.

14 . The method of claim 1 , further comprising:

generating, for display on the device of the first user, a message that identifies one or more friends comprising the second user that are currently using the shared virtual reality shopping experience, wherein the message includes avatars of the one or more friends and an identifier of a store associated with real-world products.

15 . The method of claim 1 , comprising:

receiving a request from the device of the first user to engage in the shared virtual reality shopping experience with the second user;

generating, for display on respective devices of the first and second users, the shared virtual reality shopping experience comprising a plurality of virtual reality items that represent real-world products; and

receiving from the device of the second user, data indicating a selection of a first virtual reality item of the plurality of virtual reality items made by the second user.

16 . The method of claim 15 , comprising:

modifying a display attribute of the first virtual reality item in the display of the shared virtual reality shopping experience on the device of the first user to indicate the selection of the first virtual reality item made by the second user;

determining that a first real-world item associated with the first virtual reality item is a last item available in an inventory of a store; and

removing a representation of the first virtual reality item from the display of the shared virtual reality shopping experience on the device of the first user in response to determining that a first real world item is the last item available in the inventory of the store.

17 . A system comprising:

at least one processor configured to perform operations comprising:

computing a virtual surface normal that extends from a rear portion of a device of a first user away from the first user in a shared virtual reality shopping experience;

identifying a plurality of points in 3D space of the shared virtual reality shopping experience that are intersected by the virtual surface normal;

determining whether a current virtual position of a second user is intersected by the virtual surface normal;

presenting an indicator of the second user on the device of the first user in response to determining that the current virtual position of the second user is intersected by the virtual surface normal, the indicator specifying a virtual location of the second user within the shared virtual reality shopping experience;

preventing display of the indicator of the second user on the device of the first user in response to determining that the current virtual position of the second user is not intersected by the virtual surface normal;

determining that the second user requested more information about a first real-world product associated with a first virtual reality item of a plurality of virtual reality items;

in response to the determining that the second user requested more information, generating for display on a device of the second user a full screen view of the first real-world product, the device of the first user continues to display the shared virtual reality shopping experience while the full screen view is presented to the second user; and

associating a non-fungible token (NFT) with each of the plurality of virtual reality items to track availability of real-world products represented by the plurality of virtual reality items.

18 . A non-transitory machine-readable storage medium that includes instructions that, when executed by one or more processors of a machine, cause the machine to perform operations comprising:

computing a virtual surface normal that extends from a rear portion of a device of a first user away from the first user in a shared virtual reality shopping experience;

identifying a plurality of points in 3D space of the shared virtual reality shopping experience that are intersected by the virtual surface normal;

determining whether a current virtual position of a second user is intersected by the virtual surface normal;

presenting an indicator of the second user on the device of the first user in response to determining that the current virtual position of the second user is intersected by the virtual surface normal, the indicator specifying a virtual location of the second user within the shared virtual reality shopping experience;

preventing display of the indicator of the second user on the device of the first user in response to determining that the current virtual position of the second user is not intersected by the virtual surface normal;

determining that the second user requested more information about a first real-world product associated with a first virtual reality item of a plurality of virtual reality items;

in response to the determining that the second user requested more information, generating for display on a device of the second user a full screen view of the first real-world product, the device of the first user continues to display the shared virtual reality shopping experience while the full screen view is presented to the second user; and

associating a non-fungible token (NFT) with each of the plurality of virtual reality items to track availability of real-world products represented by the plurality of virtual reality items.

19 . The non-transitory machine-readable storage medium of claim 18 , the operations comprising:

generating for display, within the shared virtual reality shopping experience on the devices of the first and second users, a list of messages exchanged between the first and second users.

20 . The non-transitory machine-readable storage medium of claim 18 , wherein the indicator comprises an avatar of the second user.

Assignments (2)

Continuity (2)

References Cited (363)