IP Library Granted Patent US 12,657,247
Granted Patent B2
US 12,657,247 · App. 19/029,997 · Granted Jun 16, 2026

Systems and methods for subjectively modifying social media posts

Inventors: Ankur Anil Aher (Kalyan, IN); Susanto Sen (Bangalore, IN)
Assignee: Adeia Guides Inc.
G06F16/951G06F16/908G06F16/909G06F16/9535G06F16/9536
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Quick Facts
Patent No.
US 12,657,247
App. No.
19/029,997
Granted
Jun 16, 2026
Kind
B2
Abstract

The systems and methods subjectively modify social media posts by receiving a version of a social media post from a sender, along with a list of target users, and generating one or more modified versions of the social media post based on the preferences of the target user. The system retrieves a plurality of the versions of the post and selects a version based on quality and other attributes. The selected version of the post is modified based on the target user's preferences. The system modifies text, images, or video of the post to generate one or more modified versions of the social media post. The system may determine the number of modifications made to a post being shared, and compare the number of modifications against a modifying threshold.

Claims (95)

1 . A method comprising:

identifying a social media post for presentation to both a first user and a second user;

identifying a first modification threshold and first preferred criteria associated with the first user;

identifying a second modification threshold and second preferred criteria associated with the second user;

simultaneously performing:

a first number of modifications of the social media post based on the first preferred criteria to generate a first modified version of the social media post, wherein the first number of modifications is less than the first modification threshold, and

a second number of modifications of the social media post based on the second preferred criteria to generate a second modified version of the social media post, wherein the second number of modifications is less than the second modification threshold; and

transmitting for presentation the first modified version of the social media post to the first user and the second modified version of the social media post to the second user.

2 . The method of claim 1 , wherein the first modification threshold is lower than the second modification threshold.

3 . The method of claim 1 , wherein:

a first user group comprises a first plurality of users including the first user;

the first modification threshold and the first preferred criteria are associated with the first user group;

a second user group comprises a second plurality of users including the second user;

the second modification threshold and the second preferred criteria are associated with the second user group; and

wherein the method further comprises transmitting for presentation the first modified version of the social media post to the first user group and the second modified version of the social media post to the second user group.

4 . The method of claim 1 , wherein the first number of modifications comprises modifications of at least one of:

a salutation;

a closing;

an emoji;

an image;

a displayed object; or

a video.

5 . The method of claim 1 , wherein identifying the first preferred criteria associated with the first user comprises:

accessing historical communications records stored in a database;

identifying one or more recently shared social media posts associated with the first user based on historical communications records; and

extracting the first preferred criteria based on a salutation, a closing, an emoji, an image, a displayed object, or a video from the one or more recently shared social media posts.

6 . The method of claim 5 , wherein extracting the first preferred criteria comprises:

determining a pattern in the one or more recently shared social media posts based on the salutation, the closing, the emoji, the image, the displayed object, or the video.

7 . The method of claim 5 , wherein the historical communications records comprise at least one of:

a relationship record;

a personal trait record;

a stored group chat record;

a subject matters sensitivity record;

a stored social media post record;

a stored electronic correspondence record;

a stored comments record corresponding to the social media post; or

a stored social media story record.

8 . The method of claim 1 , wherein:

the identified social media post is associated with a third user; and

identifying the first modification threshold and the first preferred criteria associated with the first user is based on receiving an indication that the third user would like to share the identified social media post with the first user.

9 . The method of claim 8 , wherein the first number of modifications of the social media post is performed based on a relationship between the first user and the third user.

10 . The method of claim 1 , further comprising:

identifying a third modification threshold and third preferred criteria associated with a third user;

comparing a third version of the social media post to an unmodified version of the social media post;

based on the comparing, determining that the third version of the social media post is associated with a third number of modifications that is greater than the third modification threshold;

performing corrective actions to the third version of the social media post to generate a fourth version of the social media post, wherein the fourth version of the social media post is associated with a fourth number of modifications that is less than the third modification threshold; and

transmitting for presentation the fourth version of the social media post to the third user.

11 . A system comprising:

control circuitry configured to:

identify a social media post for presentation to both a first user and a second user;

identify a first modification threshold and first preferred criteria associated with the first user;

identify a second modification threshold and second preferred criteria associated with the second user;

simultaneously perform:

a first number of modifications of the social media post based on the first preferred criteria to generate a first modified version of the social media post, wherein the first number of modifications is less than the first modification threshold, and

a second number of modifications of the social media post based on the second preferred criteria to generate a second modified version of the social media post, wherein the second number of modifications is less than the second modification threshold; and

transmit for presentation the first modified version of the social media post to the first user and the second modified version of the social media post to the second user.

12 . The system of claim 11 , wherein the first modification threshold is lower than the second modification threshold.

13 . The system of claim 11 , wherein:

a first user group comprises a first plurality of users including the first user;

the first modification threshold and the first preferred criteria are associated with the first user group;

a second user group comprises a second plurality of users including the second user;

the second modification threshold and the second preferred criteria are associated with the second user group; and

wherein the control circuitry is further configured to transmit for presentation the first modified version of the social media post to the first user group and the second modified version of the social media post to the second user group.

14 . The system of claim 11 , wherein the first number of modifications comprises modifications of at least one of:

a salutation;

a closing;

an emoji;

an image;

a displayed object; or

a video.

15 . The system of claim 11 , wherein the control circuitry is configured to identify the first preferred criteria associated with the first user by:

accessing historical communications records stored in a database;

identifying one or more recently shared social media posts associated with the first user based on historical communications records; and

extracting the first preferred criteria based on a salutation, a closing, an emoji, an image, a displayed object, or a video from the one or more recently shared social media posts.

16 . The system of claim 15 , wherein the control circuitry is configured to extract the first preferred criteria by:

determining a pattern in the one or more recently shared social media posts based on the salutation, the closing, the emoji, the image, the displayed object, or the video.

17 . The system of claim 15 , wherein the historical communications records comprise at least one of:

a relationship record;

a personal trait record;

a stored group chat record;

a subject matters sensitivity record;

a stored social media post record;

a stored electronic correspondence record;

a stored comments record corresponding to the social media post; or

a stored social media story record.

18 . The system of claim 11 , wherein:

the identified social media post is associated with a third user; and

the control circuitry is configured to identify the first modification threshold and the first preferred criteria associated with the first user based on receiving an indication that the third user would like to share the identified social media post with the first user.

19 . The system of claim 18 , wherein the control circuitry is configured to perform the first number of modifications of the social media post based on a relationship between the first user and the third user.

20 . The system of claim 11 , wherein the control circuitry is further configured to:

identify a third modification threshold and third preferred criteria associated with a third user;

compare a third version of the social media post to an unmodified version of the social media post;

based on the comparing, determine that the third version of the social media post is associated with a third number of modifications that is greater than the third modification threshold;

perform corrective actions to the third version of the social media post to generate a fourth version of the social media post, wherein the fourth version of the social media post is associated with a fourth number of modifications that is less than the third modification threshold; and

transmit for presentation the fourth version of the social media post to the third user.

Assignments (3)
SECURITY INTEREST Recorded May 28, 2025
From: ADEIA INC. (F/K/A XPERI HOLDING CORPORATION); ADEIA HOLDINGS INC.; ADEIA MEDIA HOLDINGS INC.; ADEIA IMAGING LLC; ADEIA MEDIA LLC; ADEIA MEDIA SOLUTIONS INC.; ADEIA SEMICONDUCTOR BONDING TECHNOLOGIES INC.; ADEIA TECHNOLOGIES INC.; ADEIA GUIDES INC.; ADEIA SOLUTIONS LLC; ADEIA SEMICONDUCTOR ADVANCED TECHNOLOGIES INC.; ADEIA SEMICONDUCTOR SOLUTIONS LLC; ADEIA SEMICONDUCTOR INTELLECTUAL PROPERTY LLC; ADEIA SEMICONDUCTOR TECHNOLOGIES LLC; ADEIA PUBLISHING INC.
To: BANK OF AMERICA, N.A., AS COLLATERAL AGENT
Reel/Frame 071454/0343 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jan 29, 2025
From: AHER, ANKUR ANIL; SEN, SUSANTO
To: ROVI GUIDES, INC.
Reel/Frame 070043/0862 →
CHANGE OF NAME Recorded Jan 29, 2025
From: ROVI GUIDES, INC.
To: ADEIA GUIDES INC.
Reel/Frame 070044/0593 →
Continuity (2)
Continuation 16887205 · May 29, 2020
Related Publication 20250165542A1 · May 22, 2025
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