Granted Patent B2

US 12,657,606 · App. 18/651,302 · Granted Jun 16, 2026

Inventor: Min Seok Choi (Seoul, KR)

Assignees: Hyundai Motor Company; Kia Corporation

G06Q30/0266

Abstract

Claims (49)

1 . An information provision system comprising:

a controller configured to determine an occupant on board a vehicle per seat and control an output of advertising information related to a point of interest determined based on the per-seat occupant and a driving time of the vehicle; and

an output device operatively connected to the controller and configured to output the advertising information,

wherein the system further comprises a recognition device including a seat sensor,

wherein the controller receives information including location of the seat where at least one occupant is seated and a weight of the at least one occupant from the recognition device,

wherein the controller determines a classification including child, adult male and adult female of the occupant based on the received information,

wherein the controller controls the output device to output the advertising information based on the determined classification of the occupant,

wherein the output device includes Audio/Video/Navigation (AVN) device provided in the vehicle,

wherein the AVN device displays a brand pin at a location of points of interests on a map provided in a navigation of the AVN and displays the advertising information related to the points of interests in a pop-up format on a corresponding brand pin, and

wherein the advertising information includes offered items of a corresponding point of interest.

2 . The information provision system of claim 1 , wherein the controller is further configured to determine whether the occupant is on board the vehicle using at least one of the recognition device and a wireless communication device provided with the vehicle and operatively connected to the controller.

3 . The information provision system of claim 1 , wherein the controller is further configured to determine information related to the occupant including the classification upon concluding that the occupant is on board the vehicle and is configured to control the advertising information determined based on the determined information related to the occupant and the driving time to be output.

4 . The information provision system of claim 3 , wherein the information related to the occupant includes at least one of gender and age group of the occupant.

5 . The information provision system of claim 3 , wherein the controller is further configured for distinguishing, based on the occupant being determined, between a vehicle driver and at least one passenger and is further configured to determine the information related to each of the vehicle driver and the at least one passenger.

6 . The information provision system of claim 5 , wherein the controller is further configured for distinguishing the vehicle driver and the at least one passenger using the recognition device provided in the vehicle and operatively connected to the controller.

7 . The information provision system of claim 5 , wherein the controller is further configured to determine the information related to the vehicle driver based on personal setting information stored in the vehicle and is further configured to determine the information related to the at least one passenger based on the received information from the recognition device.

8 . The information provision system of claim 3 , wherein the controller is further configured for transmitting the determined information to a server configured for mutual communication with the controller, to receive the advertising information related to the point of interest determined based on the information related to the occupant and the driving time from the server, and to control the output device to output the received advertising information related to the point of interest.

9 . The information provision system of claim 8 , wherein the controller is further configured to receive the advertising information related to the point of interest determined based on the information related to the at least one passenger and the driving time from the server.

10 . The information provision system of claim 1 , wherein the controller is further configured to store, upon one of the point of interest being selected by the occupant based on the output advertising information, the advertisement information related to the selected point of interest in association with the occupant.

11 . An information provision method comprising:

determining, by a controller, whether an occupant is on board a vehicle per seat;

obtaining, by the controller, based on the occupant being on board the vehicle, advertising information related to a point of interest determined based on the occupant and a driving time of the vehicle; and

outputting, by the controller, the obtained advertising information,

wherein the method further comprises:

recognizing, by a recognition device including a seat sensor;

receiving, by the controller, information including location of the seat where at least one occupant is seated and a weight of at least one occupant from the recognition device;

determining a classification including child, adult male and adult female of the occupant based on the received information,

wherein the outputting includes controlling, by the controller, the output device to output the advertising information based on the determined classification of the occupant,

wherein the output device includes Audio/Video/Navigation (AVN) device provided in the vehicle,

wherein the outputting includes displaying a brand pin at a location of points of interests on a map provided in the navigation of the AVN and displaying the advertising information related to the points of interests in a pop-up format on a corresponding brand pin, and

wherein the advertising information includes offered items of a corresponding point of interest.

12 . The information provision method of claim 11 , wherein the determining includes determining whether the occupant is on board the vehicle using at least one of the recognition device and a wireless communication device provided with the vehicle and operatively connected to the controller.

13 . The information provision method of claim 11 , wherein the obtaining includes:

determining information related to the occupant including the classification based on the occupant being on board the vehicle; and

obtaining the advertising information determined based on the information related to the occupant and the driving time.

14 . The information provision method of claim 13 , wherein the information related to the occupant includes at least one of gender and age group of the occupant.

15 . The information provision method of claim 13 , wherein the determining of the information related to the occupant includes:

distinguishing, based on the occupant being determined, between a vehicle driver and at least one passenger; and

determining the information related to each of the vehicle driver and the at least one passenger.

16 . The information provision method of claim 15 , wherein the distinguishing includes distinguishing the vehicle driver and the at least one passenger using the recognition device.

17 . The information provision method of claim 15 , wherein the determining of the information related to the occupant includes:

determining the information related to the vehicle driver based on personal setting information stored in the vehicle; and

determining the information related to the at least one passenger based on the received information from the recognition device.

18 . The information provision method of claim 13 , wherein the obtaining includes:

transmitting the determined information related to the occupant to a server configured for mutual communication with the controller; and

receiving the advertising information related to the point of interest determined based on the information related to the occupant and the driving time from the server.

19 . The information provision method of claim 18 , wherein the obtaining includes obtaining the advertising information related to the point of interest determined based on the information related to the at least one passenger and the driving time.

20 . The information provision method of claim 11 , further including:

after the outputting, storing, by the controller, upon one of the point of interest being selected by the occupant based on the output advertising information, the advertisement information related to the selected point of interest in association with the occupant.

Assignments (1)

Priority Claims (1)

Continuity (1)

References Cited (20)