Indicating physical site energy usage through a virtual environment

1. A method, comprising:

determining comprehensive energy usage at a physical site where a client accessing a virtual universe is located;

determining that the comprehensive energy usage at the physical site exceeds an energy usage threshold;

notifying a virtual universe user account associated with the client that the comprehensive energy usage at the physical site exceeds the energy usage threshold; and

awarding the virtual universe user account for conserving comprehensive energy usage at the physical site.

2. The method of claim 1 , wherein awarding the virtual universe user account for conserving comprehensive energy usage at the physical site comprises:

offering a reward to the virtual universe user account to reduce the comprehensive energy usage at the physical site for a specific time period;

detecting a reduction in the comprehensive energy usage during the specific time period; and

providing the reward to the virtual universe account in response to detecting the reduction in the comprehensive energy usage during the specific time period.

3. The method of claim 2 , further comprising:

determining a history of energy usage at the physical site; and

selecting a value for the reward based on the history of energy usage.

4. The method of claim 1 , wherein the energy usage threshold is associated with a period of peak energy usage.

5. The method of claim 1 , wherein determining that the comprehensive energy exceeds an energy usage threshold comprises:

determining historical energy usage for the physical site;

associating the historical energy usage with a measurement scale;

setting the energy usage threshold as a lower limit to a high-end range of the historical energy usage on the measurement scale;

comparing current energy usage at the physical site with the energy usage threshold; and

determining that the current energy usage is greater than the energy usage threshold.

6. The method of claim 1 , wherein notifying the virtual user account comprises any one or more of notifying the virtual universe user account through a virtual universe interface, notifying the virtual universe user account by sending a message to a client device at the physical site, presenting an indicator within a region of the virtual universe, and communicating with an avatar associated with the virtual universe user account.

7. The method of claim 1 , wherein awarding the virtual universe user account for conserving the comprehensive energy usage at the physical site comprises providing to the virtual universe user account one or more of money, credits, virtual universe items, avatar abilities, a reduction in virtual universe subscription fees, carbon credits, access to restricted areas of a virtual universe, and electronic coupons redeemable within the virtual universe.

8. A computer program product for monitoring comprehensive energy usage associated with a virtual universe, the computer program product comprising: a machine readable tangible device; first program instructions to determine that the comprehensive energy usage at a physical site where a client accessing the virtual universe is located; second program instructions to determine that the comprehensive energy usage at the physical site exceeds an energy usage threshold; and third program instructions to provide a notification to a virtual universe user account associated with the client that the comprehensive energy usage at the physical site exceeds the energy usage threshold, said notification comprising one or more of a message sent through a virtual universe interface, a message sent to a client device at the physical site using contact information stored in the virtual universe user account, an indicator presented within a region of the virtual universe, and a communication sent to an avatar associated with the virtual universe user account, and wherein the first, second and third program instructions are stored on the machine readable storage medium.

9. The computer program product of claim 8 , further comprising: fourth program instructions to detect that the comprehensive energy usage at the physical site continues to exceed the energy usage threshold for a time period after the notification is provided to the virtual universe user account, and fifth program instructions to impose a penalty on the virtual universe user account, and wherein the fourth and fifth program instructions are stored on the machine readable tangible device.

10. The computer program product of claim 9 , wherein the penalty is one or more of an increased virtual universe subscription fee, removal of an avatar item, and restricted access to specific locations in the virtual universe.

11. The computer program product of claim 8 , further comprising: fourth program instructions to enforce an automatic reduction in the comprehensive energy usage within the virtual universe by one or more devices associated with the virtual universe, and wherein the fourth program instructions are stored on the machine readable tangible device.

12. The computer program product of claim 11 , wherein the automatic reduction comprises one or more of limiting an avatar's movements in the virtual universe, reducing image quality of the virtual universe, and limiting virtual universe transactions.

13. The computer program product of claim 8 , further comprising: fourth instructions to awarding the virtual universe user account for conserving comprehensive energy usage at the physical site, and wherein the fourth instructions are stored on the machine readable tangible device.

14. The computer program product of claim 8 further comprising:

fourth instructions to present an indicator within the virtual universe, wherein the indicator indicates a reduction in the comprehensive energy usage, wherein said indicator indicates one or more of an improvement of an avatar's health, a change in an energy meter, a change in color of an indicator light within a virtual universe interface, a change in a landscape's appearance of the virtual universe, a change in a sky's color of the virtual universe, and

wherein the fourth instructions are stored on the machine readable tangible device.

15. A system, comprising:

a client configured to access a virtual universe at a physical site, wherein the client comprises an energy conservation module configured to

determine comprehensive energy usage at the physical site where the client is accessing the virtual universe, and

determine that the comprehensive energy usage at the physical site exceeds an energy usage threshold; and

a server configured to support the virtual universe, wherein the server comprises an energy usage module configured to notify a virtual universe user account associated with the client that the comprehensive energy usage at the physical site exceeds the energy usage threshold, wherein an energy producing device at the physical site is configured to provide energy from a renewable energy source, and

an incentives module configured to

award the virtual universe user account for using the energy producing device.

16. The system of claim 15 , wherein the energy conservation module is configured to determine comprehensive energy usage by processing any one or more of historical energy usage, current energy usage and forecast energy usage energy utilized by a plurality of devices on an electrical circuit at the physical site.

17. The system of claim 15 , wherein the energy conservation module is configured to receive any one or more of energy usage data from a monitoring device that measures energy usage on an electrical circuit at any one or more of a client site and a server site, and energy usage data from an energy provider that monitors energy usage at the physical site.

18. The system of claim 15 , wherein the energy conservation module is configured to

determine historical energy usage for the physical site,

associate the historical energy usage with a measurement scale,

set the energy usage threshold as a lower limit to a high-end range of the historical energy usage on the measurement scale,

compare current energy usage at the physical site with the energy usage threshold, and

determine that the current energy usage is greater than the energy usage threshold.

19. The system of claim 15 , wherein the energy usage module is configured to notify the virtual user account with any or more of an email, a text message, a chat message, an audio file, a pop-up message, an indicator light, a status bar indicator, and a virtual object.

20. The system of claim 15 , wherein the incentives module is further configured to

determine a reward to offer to the virtual universe user account based on a user preference from the virtual universe user account,

offer the reward conditional upon reduction of the electricity usage from the electrical grid at the physical site to below the electricity usage threshold,

detect that the electricity usage from the electrical grid at the physical site drops below the electricity usage threshold based on the use at the physical site of the energy producing device, and

provide the reward to the virtual universe user account.