IP Library Granted Patent US 9,521,462
Granted Patent B2
US 9,521,462 · App. 15/018,283 · Granted Dec 13, 2016

Premium channel promotion system and method

Inventors: Douglas B. Macrae (Weston, MA); Thomas E. Ward (Weston, MA); Kenneth S. Hancock (Nashua, NH); Jonathan B. Orlick (Livermore, CA)
Assignee: Rovi Guides, Inc.
H04N21/4784H04N5/44543H04N5/782H04N7/162H04N21/2541H04N21/2543H04N21/4316H04N21/4334H04N21/4345H04N21/4383H04N21/4438H04N21/44204H04N21/44209H04N21/44222H04N21/4627H04N21/482H04N21/4882H04N21/812H04N21/84
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Quick Facts
Patent No.
US 9,521,462
App. No.
15/018,283
Granted
Dec 13, 2016
Kind
B2
Abstract

The present invention is directed to a television schedule guide which includes a detector for determining whether a previously scrambled program is unscrambled. If a previously scrambled program is momentarily unscrambled or scrambled due to promotional efforts by the program provider, the system will visually distinguish the program on the guide, and a viewer may tune to or record the program from the guide. The view may also subscribe to the program provider through the guide during the promotional period.

Claims (35)

1. A method comprising:

receiving a plurality of program listings for a plurality of programs, including a program listing for a first program of the plurality of programs, wherein the first program is a restricted-access program;

determining that access to the first program is no longer restricted during a promotional time period;

determining whether a user has access to the first program; and

generating for display a promotion that provides access to the first program in response to determining that the user does not have access to the first program, wherein when the promotional time period ends, the promotion is no longer generated for display.

2. The method of claim 1 , further comprising generating for display program listings including a second program listing associated with a second program.

3. The method of claim 1 , further comprising visually distinguishing the promotion generated for display from other program listings.

4. The method of claim 1 , wherein generating for display the promotion includes modifying the program listings generated for display to include the program listing for the first program.

5. The method of claim 1 , further comprising positioning the program listing for the first program in closer proximity to the promotion than to other listings.

6. The method of claim 1 , further comprising ordering program listings generated for display to position the first program listing above other program listings.

7. The method of claim 1 , further comprising ordering program listings generated for display to position the first program listing below other program listings.

8. The method of claim 1 , further comprising:

receiving a first user input requesting access to the first program; and

providing access to the first program in response to receiving the first user input.

9. The method of claim 1 , further comprising:

receiving a first user input requesting access to the first program,

wherein receiving the first user input comprises receiving a selection of the promotion during the promotional time period.

10. A system comprising:

control circuitry configured to:

receive a plurality of program listings for a plurality of programs, including a program listing for a first program of the plurality of programs, wherein the first program is a restricted-access program;

determine that access to the first program is no longer restricted during a promotional time period;

determine whether a user has access to the first program; and

generate for display a promotion that provides access to the first program in response to determining that the user does not have access to the first program, wherein when the promotional time period ends, the promotion is no longer generated for display.

11. The system of claim 10 , wherein the control circuitry is further configured to generate for display program listings including a second program listing associated with a second program.

12. The system of claim 10 , wherein the control circuitry is further configured to visually distinguish the promotion generated for display from other program listings.

13. The system of claim 10 , wherein the control circuitry configured to generate for display the promotion is further configured to modify program listings generated for display to include the program listing for the first program.

14. The system of claim 10 , wherein the control circuitry is further configured to position the program listing for the first program in closer proximity to the promotion than to other listings.

15. The system of claim 10 , wherein the control circuitry is further configured to order program listings generated for display to position the first program listing above other program listings.

16. The system of claim 10 , wherein the control circuitry is further configured to order program listings generated for display to position the first program listing below other program listings.

17. The system of claim 10 , wherein the control circuitry is further configured to:

receive a first user input requesting access to the first program; and

provide access to the first program in response to receiving the first user input.

18. The system of claim 10 , wherein the control circuitry is further configured to:

receive a first user input requesting access to the first program,

wherein receiving the first user input comprises receiving a selection of the promotion during the promotional time period.

Assignments (3)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded May 9, 2016
From: MACRAE, DOUGLAS B.; WARD, THOMAS EDWARD, III; HANCOCK, KENNETH S.; ORLICK, JONATHAN B.
To: E GUIDE, INC.
Reel/Frame 038514/0188 →
MERGER Recorded May 9, 2016
From: E GUIDE, INC.
To: GEMSTAR DEVELOPMENT CORPORATION
Reel/Frame 038514/0197 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded May 9, 2016
From: GEMSTAR DEVELOPMENT CORPORATION
To: ROVI GUIDES, INC.
Reel/Frame 038641/0881 →
Continuity (8)
Continuation 14634612 · Feb 27, 2015
Continuation 12749896 · Mar 30, 2010
Continuation 10823993 · Apr 13, 2004
Continuation 09293201 · Apr 16, 1999
Continuation In Part 08987795 · Dec 10, 1997
Provisional Application 60082046 · Apr 16, 1998
Provisional Application 60032651 · Dec 12, 1996
Related Publication 20160156979A1 · Jun 2, 2016