Display unit with orientation based operation

1. A display unit for fixed installation at a surface to provide digital out of home advertising, said display unit comprising:

an electronic display;

an orientation detection device; and

a controller in electronic communication with said orientation detection device, wherein said controller is configured to:

receive orientation data from said orientation detection device;

determine a baseline orientation of said display unit, at least in part from a portion of the orientation data; and

where a later detected orientation of the display unit, determined, at least in part, from a later received portion of the orientation data, indicates that the display unit is not within a predetermined margin of said baseline orientation, electronically generate an alert.

2. The display unit of claim 1 wherein:

the orientation data comprises azimuth;

the baseline orientation comprises a baseline azimuth; and

the subsequently detected orientation comprises a subsequent azimuth.

3. The display unit of claim 1 wherein:

the orientation data comprises an elevation;

the baseline orientation comprises a baseline elevation; and

the subsequently detected orientation comprises a subsequent elevation.

4. The display unit of claim 3 wherein:

the display unit comprises a frame and an access panel movably connected to the frame;

the orientation detection device is positioned for movement with the access panel; and

the alert comprises an indication that the access panel is in an opened position.

5. The display unit of claim 4 wherein:

the orientation detection device is mounted to the access panel.

6. The display unit of claim 5 wherein:

the access panel is positioned rearward of the electronic display.

7. The display unit of claim 3 wherein:

the display unit comprises a structural framework for fixed installation at said surface;

the electronic display is part of a side assembly moveably connected to the structural framework;

the orientation detection device is positioned for movement with the side assembly; and

the alert comprises an indication that the side assembly is in an opened position.

8. The display unit of claim 7 wherein:

the side assembly comprises a housing for the electronic display; and

the orientation detection device is mounted to the housing.

9. The display unit of claim 1 wherein:

the orientation data comprises azimuth and elevation;

the baseline orientation comprises a baseline azimuth and a baseline elevation; and

the subsequently detected orientation comprises a subsequent azimuth and a subsequent elevation.

10. The display unit of claim 1 wherein:

the orientation detection device comprises at least one of: a magnetometer, inclinometer, and a gyroscope.

11. The display unit of claim 1 wherein:

the alert comprises an electronic notification; and

said controller is configured to transmit said electronic notification to one or more remote devices.

12. The display unit of claim 1 further comprising:

at least one of a shock sensor and a vibration sensor in electronic communication with said controller, and wherein said controller is further configured to:

receive data from said at least one of said shock sensor and said vibration sensor; and

query the orientation detection device for further orientation data where the data received from said at least one of said shock sensor and said vibration sensor is above a predetermined threshold, wherein said further orientation data is used to derive the subsequently detected orientation.

13. The display unit of claim 12 wherein:

the controller is further configured to only generate the alert where the data received from said at least one of said shock sensor and said vibration sensor is above said predetermined threshold; and

said alert comprises an indication that the display unit is damaged.

14. The display unit of claim 1 wherein:

said controller is further configured to adjust operations of said display unit based, at least in part, on said orientation data.

15. The display unit of claim 14 wherein:

the electronic display comprises a directly backlit liquid crystal type display;

the display unit comprises a thermal management subsystem comprising at least one airflow pathway and one or more fans located along the at least one airflow pathway; and

the operations adjusted by the controller comprise at least one of: adjusting a fan speed of said one or more fans, and adjusting an illumination level of the backlight.

16. A display unit for digital out of home advertising, said display unit comprising:

a structural framework for fixed installation at a surface;

a side assembly comprising an electronic display moveably connected to the structural framework;

an orientation detection device connected to the side assembly for movement therewith; and

a controller in electronic communication with said orientation detection device, wherein said controller comprises software instructions stored at one or more non-transitory electronic storage devices of the controller, which when executed, configure one or more processors of the controller to:

receive orientation data from said orientation detection device;

determine a baseline orientation of said display unit, at least in part from a first received portion of the orientation data received after said fixed installation of said display unit at said surface; and

where a subsequently detected orientation, determined, at least in part, from a second, later received portion of the orientation data while said display unit remains fixedly installed at said surface, indicates a current orientation not within a predetermined margin of the baseline orientation, electronically generate an alert indicating that the side assembly is in an opened positioned.

17. The display unit of claim 16 further comprising:

at least one of a shock sensor and a vibration sensor in electronic communication with said controller, and wherein said controller is further configured to:

receive data from said at least one of said shock sensor and said vibration sensor;

query the orientation detection device for further orientation data where the data received from said at least one of said shock sensor and said vibration sensor is above a predetermined threshold; and

generate a damage alert where the shock data received is above said predetermined threshold and said further orientation data orientation data is not within a second preterminal margin of the baseline orientation.

18. The display unit of claim of claim 17 wherein:

the predetermined margin is relative to horizontal; and

the second predetermined margin is an angular amount in terms of degrees or a mathematical equivalent.

19. A display unit for fixed installation at a surface to provide digital out of home advertising, said display unit comprising:

an electronic display;

an orientation detection device;

at least one of a shock sensor and a vibration sensor; and

a controller in electronic communication with said orientation detection device and said at least one of said shock sensor and said vibration sensor, wherein said controller comprises software instructions stored at one or more non-transitory electronic storage devices of the controller, which when executed, configure one or more processors of the controller to:

receive shock data or vibration data from said at least one of said shock sensor and said vibration sensor;

receive orientation data from said orientation detection device;

determined a baseline orientation of said display unit; and

where said shock data or said vibration data is above a predetermined threshold and a later detected orientation of the display unit, determined from at least a later received portion of said orientation data indicated that the display unit is not within a predetermined margin of the baseline orientation, electronically generate an alert indicating damage to the display unit.

20. The display unit of claim 19 further comprising:

a structural framework; and

a side assembly comprising the electronic display, wherein the side assembly is moveably connected to the structural framework, and wherein the orientation detection device is connected to the side assembly for movement therewith, and wherein said controller is further configured to:

determine a baseline orientation of said display unit; and

where a subsequently detected orientation indicates a current orientation closer to horizontal than the baseline orientation by at least a predetermined margin, electronically generate a further alert indicating that the side assembly is in an opened positioned.