IP Library Granted Patent US 8,612,860
Granted Patent B2
US 8,612,860 · App. 12/855,456 · Granted Dec 17, 2013

Systems, methods, and media for coordinating the presentation of media with an event

Inventors: Howard M. Singer (Morganville, NJ); W. Tucker McCrady (New York, NY)
Assignee: Warner Music Inc.
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Quick Facts
Patent No.
US 8,612,860
App. No.
12/855,456
Granted
Dec 17, 2013
Kind
B2
Abstract

Systems for coordinating the presentation of media with an event are provided, the systems comprising: at least one processor that: receives media characteristic data associated with an event and target media; identifies presentation media as being target media based on the media characteristic data; determines a timing of a presentation of the presentation media; and presents the presentation media with the event according to the timing. Similar methods, and computer readable media containing instructions that perform such methods, are also provided.

Claims (40)

1. A system for coordinating the presentation of media with an advertisement, comprising:

at least one processor that:

receives media characteristic data associated with target media to be presented during a presentation of the advertisement;

identifies presentation media as being target media based on the presentation media matching the media characteristic data;

automatically determines a timing of a presentation of the presentation media with respect to the presentation of the advertisement; and

presents the presentation media during the presentation of the advertisement according to the timing.

2. The system of claim 1 , wherein the presentation media is at least one of video, images, audio, and multimedia.

3. The system of claim 1 , wherein the media characteristic data describes the target media as having at least one of certain media type characteristics, musical characteristics, mood characteristics, content characteristics, use characteristics, demographic characteristics, legal/licensing characteristics, and social-cause characteristics.

4. The system of claim 1 , wherein the at least one processor, in identifying presentation media, determines scores for one or more pieces of media based on the characteristic data.

5. The system of claim 4 , wherein the scores are based on a weighting of two or more characteristics.

6. The system of claim 1 , wherein the timing specifies the duration of the presentation of the presentation media during the advertisement.

7. The system of claim 1 , wherein the timing specifies the start point of the presentation of the presentation media during the advertisement.

8. The system of claim 1 , wherein the at least one processor also determines statistics for media available for presentation on multiple user devices.

9. The system of claim 1 , wherein the at least one processor also determines whether the advertisement is to occur based on an availability of certain media for the advertisement.

10. A method for coordinating the presentation of media with an advertisement, comprising:

receiving media characteristic data associated with target media to be presented during a presentation of the advertisement at at least one processor;

identifying at the at least one processor presentation media as being target media based on the presentation media matching the media characteristic data;

automatically determining a timing of a presentation of the presentation media with respect to the presentation of the advertisement at the at least one processor; and

causing the presentation media to be presented during the presentation of the advertisement according to the timing using the at least one processor.

11. The method of claim 10 , wherein the presentation media is at least one of video, images, audio, and multimedia.

12. The method of claim 10 , wherein the media characteristic data describes the target media as having at least one of certain media type characteristics, musical characteristics, mood characteristics, content characteristics, use characteristics, demographic characteristics, legal/licensing characteristics, and social-cause characteristics.

13. The method of claim 10 , wherein the identifying presentation media includes determining scores for one or more pieces of media based on the characteristic data.

14. The method of claim 13 , wherein the scores are based on a weighting of two or more characteristics.

15. The method of claim 10 , wherein the timing specifies the duration of the presentation of the presentation media during the advertisement.

16. The method of claim 10 , wherein the timing specifies the start point of the presentation of the presentation media during the advertisement.

17. The method of claim 10 , further comprising determining statistics for media available for presentation on multiple user devices.

18. The method of claim 10 , further comprising determining whether the advertisement is to occur based on an availability of certain media for the advertisement.

19. A computer-readable non-transitory medium containing computer-executable instructions that, when executed by a processor, cause the processor to perform a method for coordinating the presentation of media with an advertisement, the method comprising:

receiving media characteristic data associated with target media to be presented during a presentation of the advertisement;

identifying presentation media as being target media based on the presentation matching the media characteristic data;

automatically determining a timing of a presentation of the presentation media with respect to the presentation of the advertisement; and

causing the presentation media to be presented during the presentation of the advertisement according to the timing.

20. The non-transitory medium of claim 19 , wherein the presentation media is at least one of video, images, audio, and multimedia.

21. The non-transitory medium of claim 19 , wherein the media characteristic data describes the target media as having at least one of certain media type characteristics, musical characteristics, mood characteristics, content characteristics, use characteristics, demographic characteristics, legal/licensing characteristics, and social-cause characteristics.

22. The non-transitory medium of claim 19 , wherein the identifying presentation media includes determining scores for one or more pieces of media based on the characteristic data.

23. The non-transitory medium of claim 22 , wherein the scores are based on a weighting of two or more characteristics.

24. The non-transitory medium of claim 19 , wherein the timing specifies the duration of the presentation of the presentation media during the advertisement.

25. The non-transitory medium of claim 19 , wherein the timing specifies the start point of the presentation of the presentation media during the advertisement.

26. The non-transitory medium of claim 19 , wherein the method further comprises determining statistics for media available for presentation on multiple user devices.

27. The non-transitory medium of claim 19 , wherein the method further comprises determining whether the advertisement is to occur based on an availability of certain media for the advertisement.

Assignments (3)
ASSIGNMENT OF SECURITY INTEREST IN INTELLECTUAL PROPERTY COLLATERAL Recorded May 13, 2024
From: CREDIT SUISSE AG, CAYMAN ISLANDS BRANCH, AS ASSIGNOR
To: JPMORGAN CHASE BANK, N.A., AS ASSIGNEE
Reel/Frame 067397/0287 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 1, 2012
From: ROADRUNNER RECORDS INC.; T.Y.S., INC.; THE ALL BLACKS U.S.A, INC.; A. P. SCHMIDT CO.; ATLANTIC RECORDINGS CORPORATION; ATLANTIC/MR VENTURES INC.; ARMS UP INC.; BERNA MUSIC, INC.; BIG BEAT RECORDS INC.; CAFE AMERICANA INC.; CHAPPELL MUSIC; COMPANY, INC.; COTILLION MUSIC, INC.; CRK MUSIC INC.; E/A MUSIC, INC.; ELEKSYLUM MUSIC, INC.; VENTURES INC.; ELEKTRA ENTERTAINMENT; GROUP INC.; ELEKTRA GROUP; VENTURES INC.; EN ACQUISITINO CORP.; FHK, INC.; FIDDLEBACK MUSIC; PUBLISHING COMPANY, INC.; FOSTER FREES MUSIC, INC.; INSIDE JOB, INC.; INSOUND ACQUISITION INC.; INTERSONG U.S.A., INC.; JADAR MUSIC CORP.; LEM AMERICA, INC.; LONDON-SIRE RECORDS INC.; MAVERICK PARTNER INC.; MCGUFFIN MUSIC INC.; MIXED BAG MUSIC INC.; MM INVESTMENT INC.; NONESUCH RECORDS INC.; NON-STOP MUSIC; HOLDING, INC.; NVC INTERNATIONAL INC.; NONESUCH RECORDS INC.; NON-STOP MUSIC; HOLDINGS, INC.; NVC INTERNATIONAL INC.; OCTA MUSIC, INC.; PEPAMAR MUSIC CORP.; REP SALES, INC.; RESTLESS ACQUISITION CORP.; REVELATION MUSIC; PUBLISHING CORPORATION; RHINO ENTERTAINMENT COMPANY; RICK'S MUSIC INC.; RODRA MUSIC INC.; RYKO CORPORATION; RYKODISC, INC.; RYKOMUSIC, INC.; SEA CHIME MUSIC, INC.; SR/MDM VENTURE INC.; SUPER HYPE PUBLISHING, INC.; THE RHYTHM METHOD INC.; TOMMY BOY MUSIC, INC.; TOMMY VALANDO; PUBLISHING GROUP, INC.; UNICHAPPELL MUSIC INC.; W.B.M. MUSIC CORP.; WALDEN MUSIC INC.; WARNER ALLIANCE MUSIC INC.; WARNER BRETHREN INC.; WARNER BROS. MUSIC INTERNATIONAL INC.; WARNER BROS. RECORDS INC.; WARNER CUSTOM MUSIC CORP.; WARNER DOMAIN MUSIC INC.; WARNER MUSIC DISCOVERY INC.; WARNER MUSIC LATINA INC.; WARNER MUSIC SP INC.; WARNER SOJOURNER MUSIC INC.; WARNER SPECIAL PRODUCTS INC.; WARNER STRATEGIC MARKETING INC.; WARNER/CHAPPELL MUSIC (SERVICES), INC.; WARNER/CHAPPELL PRODUCTION MUSIC, INC.; WARNER-ELEKTRA-ATLANTIC CORPORATION; WARNERSONGS, INC.; WARNER-TAMERLANE PUBLISHING CORP.; WARPRISE MUSIC INC.; J. RUBY PRODUCTIONS, INC.; SIX-FIFTEEN MUSIC; PRODUCTIONS, INC.; SUMMY-BIRCHARD, INC.; WB GOLD MUSIC CORP.; WB MUSIC CORP.; WBM/HOUSE OF GOLD MUSIC, INC.; WBR MANAGEMENT SERVICES INC.; WBR/QRI VENTURE, INC.; WBR/RUFFNATION; VENTURES, INC.; WBR/SIRE VENTURES INC.; WEA EUROPE INC.; WEA INC.; WEA INTERNATIONAL INC.; WEA MANAGEMENT; SERVICES INC.; WIDE MUSIC, INC.; WMG MANAGEMENT SERVICES INC.; ASYLUM RECORDS LLC; ATLANTIC MOBILE LLC; ATLANTIC PRODUCTIONS LLC; ATLANTIC SCREAM LLC; ATLANTIC SCREAM LLC; BB INVESTMENTS LLC; BULLDOG ENTERTAINMENT GROUP LLC; BULLDOG ISLAND EVENTS LLC; BUTE SOUND LLC; CHORUSS LLC; CORDLESS RECORDING LLC; EAST WEST RECORDS LLC; FBR INVESTMENTS LLC; FOZ MAN MUSIC LLC; FUELED BY RAMEN LLC; LAVA RECORDS LLC; LAVA TRADEMARK HOLDING COMPANY LLC; HOLDING COMPANY LLC; MADE OF STONE LLC; PENALTY RECORDS, L.L.C.; PERFECT GAME; RECORDINGS COMPANY LLC; RHINO NAME & LIKENESS; HOLDING, LLC; RHINO/FSE HOLDINGS, LLC; T-BOY MUSIC, L.L.C.; T-GIRL MUSIC, L.L.C.; THE BIZ LLC; UPPED.COM LLC; WARNER MUSIC; DISTRIBUTIN LLC; WMG TRADEMARK; HOLDIG COMPANY LLC; ARTIST ARENA LLC; FERRET MUSIC HOLDING LLC; FERRET MUSIC LLC; FERRET MUSIC; MANAGEMENT LLC; FERRET MUSIC TOURING LLC; P & C PUBLISHING LLC; WARNER MUSIC; NASHVILLE LLC; ATLANTIC PIX LLC; WARNER MUSIC, INC.; 615 MUSIC LIBRARY, LLC; ARTIST ARENA INTERNATIONAL, LLC; ALTERNATIVE DISTRIBUTION ALLIANCE; MAVERICK RECORDING COMPANY; NON-STOP CATACLYSMIC MUSIC, LLC; NON-STOP INTERNATIONAL PUBLISHING, LLC; NON-STOP OUTRAGEOUS PUBLISHING, LLC; NON-STOP MUSIC LIBRARY, L.C.; NON-STOP MUSIC PUBLISHING, LLC; NON-STOP PRODUCTIONS, LLC; WMG ARTIST BRAND LLC
To: CREDIT SUISSE AG, CAYMAN ISLANDS BRANCH
Reel/Frame 029362/0923 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 23, 2010
From: SINGER, HOWARD M.; MCGRADY, W. TUCKER
To: WARNER MUSIC INC.
Reel/Frame 025184/0750 →
Continuity (2)
Provisional Application 61233157 · Aug 12, 2009
Related Publication 20110041062A1 · Feb 17, 2011