IP Library Granted Patent US 9,542,394
Granted Patent B2
US 9,542,394 · App. 11/763,383 · Granted Jan 10, 2017

Method and system for media-based event generation

Inventors: Peter Shafton (San Francisco, CA); David A. Shamma (San Francisco, CA); Ryan Shaw (Berkeley, CA); Patrick Schmitz (San Francisco, CA)
Assignee: EXCALIBUR IP, LLC
G06F17/30038G11B27/105G11B27/11
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Quick Facts
Patent No.
US 9,542,394
App. No.
11/763,383
Granted
Jan 10, 2017
Kind
B2
Abstract

Systems and methods are described allowing dynamic selection of media items for presentation within a media stream based on dynamically-generated information that describes the content of the media stream or the stream's consumer. Systems may include meta data servers and media servers that work together to dynamically select media items and dynamically build a media stream containing the selected media items to the consumer. The media items are selected based on dynamically-generated meta data. Such meta data may be generated by previous consumers of the media stream and provide an accurate and dynamic description of the contents of the media stream. Because the media items are dynamically selected based on dynamically-generated meta data, even though the same media stream may be requested by different media consumers, each media stream is individually generated and may be a unique stream that reflects the impressions of previous consumers of the stream.

Claims (23)

1. A computer implemented method comprising:

receiving, at a computing device, a plurality of user-created annotations associated with media items in a media stream, the user-created annotations created by viewing users of the media items, each user-created annotation associated with a media item of said media stream;

receiving, at the computing device, a time trigger generated as a result of a presentation of the media stream;

selecting, via the computing device, a user-created annotation from the plurality of user-created annotations based on the received time trigger and usage history information related to the media stream, said selection of the user-created annotation further comprising:

identifying that a first user is viewing the presentation of the media stream;

selecting a user-created annotation received from a second user different from and associated with the first user;

determining that the first user is part of a community of users that includes the second user; and

selecting, based on a usage history of the community of users including the first user and the second user, a user-created annotation received from one or more users in the community; and

transmitting, over a network, the selected user-created annotation to a media server for selection of an associated media item, wherein the selected media item is transmitted along with the media stream.

2. The method of claim 1 , wherein the second media item is an advertisement.

3. The method of claim 1 , wherein the user-created annotation is an annotation created by the first user.

4. The method of claim 1 , wherein selecting the user-created annotation further comprises:

selecting a user-created annotation received from the first user.

5. The method of claim 1 , further comprising:

selecting a second media item for inclusion in the media stream based on the selected user-created annotation, said selection of the second media item comprising identifying the user-created annotation based on usage history information related to the media stream; and

transmitting, over a network, the second media item to the first user with the media stream.

6. The method of claim 5 , wherein selecting the second media item is further based on usage information of the first user.

7. The method of claim 5 , wherein selecting the second media item is further based on usage information of the second user.

8. The method of claim 5 , further comprising:

before transmitting the second media item, inserting the second media item into the media stream;

wherein transmitting the second media item is performed via transmitting the media stream.

9. The method of claim 5 , wherein transmitting the second media item further comprises:

transmitting the second media item and an indication that the second media item be presented in a first display window separate from a second display window presenting the media stream on a display of a user computing device.

Assignments (9)
CORRECTIVE ASSIGNMENT TO CORRECT THE THE ASSIGNOR NAME PREVIOUSLY RECORDED AT REEL: 052853 FRAME: 0153. ASSIGNOR(S) HEREBY CONFIRMS THE ASSIGNMENT. Recorded Mar 29, 2021
From: R2 SOLUTIONS LLC
To: STARBOARD VALUE INTERMEDIATE FUND LP, AS COLLATERAL AGENT
Reel/Frame 056832/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Feb 12, 2021
From: EXCALIBUR IP, LLC
To: R2 SOLUTIONS LLC
Reel/Frame 055283/0483 →
CORRECTIVE ASSIGNMENT TO CORRECT THE ASSIGNEE NAME PREVIOUSLY RECORDED ON REEL 053654 FRAME 0254. ASSIGNOR(S) HEREBY CONFIRMS THE RELEASE OF SECURITY INTEREST GRANTED PURSUANT TO THE PATENT SECURITY AGREEMENT PREVIOUSLY RECORDED. Recorded Dec 30, 2020
From: STARBOARD VALUE INTERMEDIATE FUND LP
To: R2 SOLUTIONS LLC
Reel/Frame 054981/0377 →
RELEASE OF SECURITY INTEREST IN PATENTS Recorded Jul 8, 2020
From: STARBOARD VALUE INTERMEDIATE FUND LP
To: ACACIA RESEARCH GROUP LLC; AMERICAN VEHICULAR SCIENCES LLC; BONUTTI SKELETAL INNOVATIONS LLC; CELLULAR COMMUNICATIONS EQUIPMENT LLC; INNOVATIVE DISPLAY TECHNOLOGIES LLC; LIFEPORT SCIENCES LLC; LIMESTONE MEMORY SYSTEMS LLC; MOBILE ENHANCEMENT SOLUTIONS LLC; MONARCH NETWORKING SOLUTIONS LLC; NEXUS DISPLAY TECHNOLOGIES LLC; PARTHENON UNIFIED MEMORY ARCHITECTURE LLC; R2 SOLUTIONS LLC; SAINT LAWRENCE COMMUNICATIONS LLC; STINGRAY IP SOLUTIONS LLC; SUPER INTERCONNECT TECHNOLOGIES LLC; TELECONFERENCE SYSTEMS LLC; UNIFICATION TECHNOLOGIES LLC
Reel/Frame 053654/0254 →
PATENT SECURITY AGREEMENT Recorded Jun 5, 2020
From: ACACIA RESEARCH GROUP LLC; AMERICAN VEHICULAR SCIENCES LLC; BONUTTI SKELETAL INNOVATIONS LLC; CELLULAR COMMUNICATIONS EQUIPMENT LLC; INNOVATIVE DISPLAY TECHNOLOGIES LLC; LIFEPORT SCIENCES LLC; LIMESTONE MEMORY SYSTEMS LLC; MERTON ACQUISITION HOLDCO LLC; MOBILE ENHANCEMENT SOLUTIONS LLC; MONARCH NETWORKING SOLUTIONS LLC; NEXUS DISPLAY TECHNOLOGIES LLC; PARTHENON UNIFIED MEMORY ARCHITECTURE LLC; R2 SOLUTIONS LLC; SAINT LAWRENCE COMMUNICATIONS LLC; STINGRAY IP SOLUTIONS LLC; SUPER INTERCONNECT TECHNOLOGIES LLC; TELECONFERENCE SYSTEMS LLC; UNIFICATION TECHNOLOGIES LLC
To: STARBOARD VALUE INTERMEDIATE FUND LP, AS COLLATERAL AGENT
Reel/Frame 052853/0153 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 3, 2016
From: YAHOO! INC.
To: EXCALIBUR IP, LLC
Reel/Frame 038950/0592 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 1, 2016
From: EXCALIBUR IP, LLC
To: YAHOO! INC.
Reel/Frame 038951/0295 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 18, 2016
From: YAHOO! INC.
To: EXCALIBUR IP, LLC
Reel/Frame 038383/0466 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 15, 2007
From: SHAFTON, PETER; SHAMMA, DAVID A.; SHAW, RYAN; SCHMITZ, PATRICK
To: YAHOO! INC.
Reel/Frame 019436/0442 →
Continuity (1)
Related Publication 20080313227A1 · Dec 18, 2008