Process for washing fabrics

1. A process for reducing detergent residues on fabrics during the laundry process comprising the steps of:

a. obtaining a water-soluble unit dose article comprising a water-soluble film and between about 4 ml and about 35 ml of a liquid laundry detergent composition, wherein the liquid laundry detergent composition has a viscosity of at least about 4.5 Pa·s at a shear rate of about 0.5 s −1 as measured using a TA Rheometer AR2000 at about 25° C.;

b. adding the water-soluble unit dose article to an automatic washing machine the drum of an automatic washing machine with fabrics to be washed, wherein the fabrics comprise at least one stain or soil to be removed;

c. washing the fabrics in an automatic washing machine wash cycle, wherein said cycle comprises a main wash step, wherein said main wash step takes between about 5 minutes and about 50 minutes.

2. The process according to claim 1 wherein the main wash step takes between about 5 minutes and about 40 minutes to complete.

3. The process according to claim 1 , wherein said main wash step comprises the addition of between about 7 L and about 60 L of water to the drum of the automatic washing machine.

4. The process according to claim 1 wherein the temperature of the water in the main wash step is between about 10° C. and about 45° C.

5. The process according to claim 1 , wherein the automatic washing machine wash cycle comprises a final spin step, wherein the drum of the automatic washing machine rotates at a speed of between about 0 rpm and about 1700 rpm.

6. The process according to claim 1 wherein the process comprises between about 1 kg and about 12 kg of the fabrics to be washed.

7. The process according to claim 1 wherein the fabrics comprise cotton fabrics, synthetic fabrics or a mixture thereof.

8. The process according to claim 1 wherein the liquid laundry detergent composition has a viscosity of between about 4.5 Pa·s and about 35 Pa·s, at a shear rate of about 0.5 s −1 as measured using a TA Rheometer AR2000 at about 25° C., and a viscosity of between about 0.5 Pa·s and about 2 Pa·s at a shear rate of about 100 s −1 as measured using a TA Rheometer AR2000 at about 25° C.

9. The process according to claim 1 wherein the liquid laundry detergent composition comprises rheology modifier, selected from hydrogenated castor oil, microfibrous cellulose, polyacrylates and a mixture thereof.

10. The process according to claim 9 wherein the liquid laundry detergent composition comprises between about 0.15% to about 1%, by weight of the liquid laundry detergent composition of hydrogenated castor oil.

11. The process according to claim 1 wherein the liquid laundry detergent composition comprises a brightener, a hueing dye or a mixture thereof.

12. The process according to claim 1 wherein the water-soluble unit dose article comprises between about 10 ml and about 35 ml of the liquid laundry detergent composition.

13. The process according to claim 1 wherein the liquid laundry detergent composition is non-Newtonian.

14. The process according to claim 1 wherein the water-soluble unit dose article comprises at least one compartment.

15. The process according to claim 1 wherein the water-soluble unit dose article has a height, a width and a length, and wherein;

the maximum length is between about 2 and about 10 cm;

the maximum width is between about 2 and about 5 cm; and

the maximum height is between about 1 and about 5 cm.