IP Library › Granted Patent US 10,986,940
Granted Patent B2
US 10,986,940 · App. 16/265,190 · Granted Apr 27, 2021

Modular point-of-purchase (POP) display

Inventors: Chad S. Smithson (Guelph, CA); Antonio St. Clair Lloyd Williams (Concord, CA); Janos Veres (San Jose, CA); Ethan Shen (Toronto, CA)
Assignees: Xerox Corporation; Palo Alto Research Center Incorporated
A47F5/0018G06F1/3265H05K1/162H05K1/165H05K1/167H05K5/0017
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Quick Facts
Patent No.
US 10,986,940
App. No.
16/265,190
Granted
Apr 27, 2021
Kind
B2
Abstract

There is described is described a modular point-of-purchase display, system and method. The modular point of purchase display includes a back wall and a front wall, a bottom wall, at least one side wall, and at least one shelf. A printed electronic device is affixed to a surface of the back wall, the front wall, the bottom wall, the at least one side wall, and the at least one shelf. The display includes a microcontroller electrically coupled to the printed electronic device. The display includes a power supply electrically coupled to the printed electronic device. The display includes a connection device coupled to the printed electronic device. The display includes a modular component coupled to the connection device, wherein the modular component can be removed and replaced with an alternate modular component compatible with the connection device.

Claims (32)

1. A modular point-of-purchase display comprising:

a back wall and a front wall, a bottom wall, at least one side wall, and at least one shelf;

a printed electronic device comprising a pressure sensitive adhesive film affixed on a surface of the at least one the shelf, the bottom wall, the side wall, the back wall or the front wall, a surface wrap material disposed on the pressure sensitive adhesive film and at least one conductive trace disposed on the pressure sensitive adhesive film, wherein the printed electronic device is selected from the group consisting of: capacitors, inductors, transformers, transistors, OLEDs and sensors, wherein the at least one conductive trace is selected from the group consisting of: silver, gold, carbon nanotubes, graphene, graphite and carbon black;

a microcontroller electrically coupled to the printed electronic device;

a power supply electrically coupled to the printed electronic device;

a connection device coupled to the printed electronic device; and

a modular electronic component coupled to the connection device, wherein the modular component is configured to be removed and replaced with an alternate modular component compatible with the connection device.

2. The modular point-of-purchase display according to claim 1 , wherein the modular electronic component is selected from the group consisting of: a sensor, a light, an antenna, an audio component, a wireless communication device, an integrated circuits (IC), a resistor, a capacitor, a power supply, a diode, a transistor, an inductor, a transducer, a switch and a transformer.

3. The modular point-of-purchase display according to claim 1 , wherein the connection device is selected from the group consisting of: a pogo pin connector, a magnetic connector, a cable connector, a conductive adhesive, a low temperature solder having a melt temperature of 138° C. to 188° C., and a ribbon cable.

4. The modular point-of-purchase display according to claim 1 , wherein the at least one shelf can be removed and replaced with a second, distinct shelf.

5. A method of manufacturing modular point-of-purchase (POP) display comprising:

providing plurality of sheets forming a back wall and a front wall, a bottom wall, at least one side wall, and at least one shelf;

affixing a printed electronic device comprising a pressure sensitive adhesive film, a surface wrap material disposed on the pressure sensitive adhesive film and at least one conductive trace disposed on the pressure sensitive adhesive film on a surface at least one of the plurality of sheets, wherein the printed electronic device is selected from the group consisting of: capacitors, inductors, transformers, transistors, OLEDs and sensors, wherein the at least one conductive trace is selected from the group consisting of: silver, gold, carbon nanotubes, graphene, graphite and carbon black;

assembling the back wall, the front wall, the bottom wall, the at least one side wall and the at least one shelf;

affixing a connection device on a surface at least one of the back wall, the front wall, the bottom wall, the at least one side wall or the at least one shelf, the connection device coupled to the printed electronic device;

connecting at least one modular electronic component to the connection device, wherein the at least one modular component is configured to be removed and replaced with a second modular component compatible with the connection device;

coupling a microcontroller to the printed electronic device; and

coupling a power supply to the printed electronic device.

6. The method according to claim 5 , wherein the at least one modular electronic component and the second modular components are selected from the group consisting of: a sensor, a light, an antenna, an audio component, a wireless communication device, an integrated circuits (IC), a resistor, a capacitor, a power supply, a diode, a transistor, an inductor, a transducer, a switch and a transformer.

7. The method according to claim 5 , wherein the connection device is selected from the group consisting of: a pogo pin connector, a magnetic connector, a cable connector, a conductive adhesive, a low temperature solder having a melt temperature of 138° C. to 188° C., and a ribbon cable.

8. The method according to claim 5 , wherein the at least one shelf can be removed and replaced with a second shelf.

9. The method according to claim 5 , wherein the assembling is performed at a location for the POP display.

10. A modular point-of-purchase display system comprising:

a display having a back wall and a front wall, a bottom wall, at least one side wall, and at least one shelf;

a printed electronic device comprising a pressure sensitive adhesive film, a surface wrap material disposed on the pressure sensitive adhesive film and at least one conductive trace disposed on the pressure sensitive adhesive film, wherein the printed electronic device is affixed on a surface of the at least one the shelf, the bottom wall, the side wall, the back wall or the front wall, wherein the printed electronic device is selected from the group consisting of capacitors, inductors, transformers, transistors, OLEDs and sensors, wherein the at least one conductive trace is selected from the group consisting of: silver, gold, carbon nanotubes, graphene, graphite and carbon black;

a microcontroller coupled to the printed electronic device;

a power supply coupled to the printed electronic device;

a connection device coupled to the printed electronic device; and

a plurality of modular electronic components that are configure to be operably coupled to the connection device.

11. The modular point-of-purchase display system according to claim 10 , wherein the plurality of modular electronic components is selected from the group consisting of: a sensor, a light, an antenna, an audio component, a wireless communication device, an integrated circuits (IC), a resistor, a capacitor, a power supply, a diode, a transistor, an inductor, a transducer, a switch and a transformer.

12. The modular point-of-purchase display system according to claim 10 , wherein the connection device is selected from the group consisting of: a pogo pin connector, a magnetic connector, a cable connector, a conductive adhesive, a low temperature solder having a melt temperature of 138° C. to 188° C. and a ribbon cable.

13. The modular point-of-purchase display system according to claim 10 , wherein the at least one shelf can be removed and replaced with a second shelf.

Assignments (11)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Nov 14, 2025
From: XEROX CORPORATION
To: GENESEE VALLEY INNOVATIONS, LLC
Reel/Frame 073562/0677 →
SECOND LIEN NOTES PATENT SECURITY AGREEMENT Recorded Jul 2, 2025
From: XEROX CORPORATION
To: U.S. BANK TRUST COMPANY, NATIONAL ASSOCIATION, AS COLLATERAL AGENT
Reel/Frame 071785/0550 →
FIRST LIEN NOTES PATENT SECURITY AGREEMENT Recorded Apr 11, 2025
From: XEROX CORPORATION
To: U.S. BANK TRUST COMPANY, NATIONAL ASSOCIATION, AS COLLATERAL AGENT
Reel/Frame 070824/0001 →
TERMINATION AND RELEASE OF SECURITY INTEREST IN PATENTS RECORDED AT RF 064760/0389 Recorded Feb 13, 2024
From: CITIBANK, N.A., AS COLLATERAL AGENT
To: XEROX CORPORATION
Reel/Frame 068261/0001 →
SECURITY INTEREST Recorded Feb 13, 2024
From: XEROX CORPORATION
To: CITIBANK, N.A., AS COLLATERAL AGENT
Reel/Frame 066741/0001 →
SECURITY INTEREST Recorded Nov 20, 2023
From: XEROX CORPORATION
To: JEFFERIES FINANCE LLC, AS COLLATERAL AGENT
Reel/Frame 065628/0019 →
CORRECTIVE ASSIGNMENT TO CORRECT THE REMOVAL OF US PATENTS 9356603, 10026651, 10626048 AND INCLUSION OF US PATENT 7167871 PREVIOUSLY RECORDED ON REEL 064038 FRAME 0001. ASSIGNOR(S) HEREBY CONFIRMS THE ASSIGNMENT. Recorded Jun 28, 2023
From: PALO ALTO RESEARCH CENTER INCORPORATED
To: XEROX CORPORATION
Reel/Frame 064161/0001 →
SECURITY INTEREST Recorded Jun 22, 2023
From: XEROX CORPORATION
To: CITIBANK, N.A., AS COLLATERAL AGENT
Reel/Frame 064760/0389 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 20, 2023
From: PALO ALTO RESEARCH CENTER INCORPORATED
To: XEROX CORPORATION
Reel/Frame 064038/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Feb 1, 2019
From: LLOYD WILLIAMS, ANTONIO ST. CLAIR; VERES, JANOS
To: PALO ALTO RESEARCH CENTER INCORPORATED
Reel/Frame 048220/0591 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Feb 1, 2019
From: SMITHSON, CHAD S; SHEN, ETHAN
To: XEROX CORPORATION
Reel/Frame 048220/0600 →
Continuity (1)
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