Viewability metrics of a multidimensional object in a multidimensional digital environment

1. A method comprising:

rendering, by a computing system, a viewport of a multidimensional digital environment displayed on a graphical user interface, wherein the viewport includes an object of interest, and wherein the object of interest is predetermined and includes a multidimensional digital object or a portion thereof, and wherein only the object of interest is rendered with a first set of colors;

determining a first number of pixels rendered with the first set of colors;

determining a second number of pixels in the viewport, the second number of pixels representing the total number of pixels of the viewport;

calculating a first ratio by dividing the first number of pixels by the second number of pixels;

determining a geometrical area of projection (GAP) of the object of interest on the viewport wherein the GAP includes a total area projected by the object of interest in a normalized viewport space; and

calculating a second ratio by dividing the first ratio by the GAP;

wherein the method determines a metric of viewability of the object of interest.

2. The method of claim 1 , wherein the GAP of the object of interest on the viewport is determined by:

projecting vertices of the object of interest from world coordinates to the normalized viewport space; and

calculating the total area projected by the vertices of the object of interest in the normalized viewport space.

3. The method of claim 2 , wherein the total area projected by the vertices of the first set of colors includes:

calculating an area of each face projected by the vertices of the first set of colors in the normalized viewport space visible; and

performing a summation of the area of each face projected by the vertices of the first set of colors in the normalized viewport space.

4. The method of claim 1 wherein another object, within the viewport, is rendered with a second set of colors, the another object not being the object of interest.

5. The method of claim 1 , wherein the object of interest includes a multidimensional bounding box enclosing the multidimensional digital object.

6. The method of claim 1 , wherein the multidimensional digital environment is at least a three-dimensional environment, and wherein the multidimensional digital object is at least a three-dimensional digital object.

7. A non-transitory computer readable medium comprising instructions which when executed by a processing system implements a method, comprising:

rendering a viewport of a multidimensional digital environment displayed on a graphical user interface, wherein the viewport includes an object of interest, and wherein the object of interest is predetermined and includes a multidimensional digital object or a portion thereof, and wherein only the object of interest is rendered with a first set of colors;

determining a first number of pixels rendered with the first set of colors;

determining a second number of pixels in the viewport, the second number of pixels representing the total number of pixels of the viewport;

calculating a first ratio by dividing the first number of pixels by the second number of pixels;

determining a geometrical area of projection (GAP) of the object of interest on the viewport wherein the GAP includes a total area projected by the object of interest in a normalized viewport space; and

calculating a second ratio by dividing the first ratio by the GAP;

wherein the method determines a metric of viewability of the object of interest.

8. The non-transitory computer readable medium of claim 7 , wherein the GAP of the object of interest on the viewport is determined by: projecting vertices of the object of interest from world coordinates to the normalized viewport space; and calculating the total area projected by the vertices of the object of interest in the normalized viewport space.

9. The non-transitory computer readable medium of claim 8 , wherein the total area projected by the vertices of the first set of colors includes:

calculating an area of each face projected by the vertices of the first set of colors in the normalized viewport space; and

performing a summation of the area of each face projected by the vertices of the first set of colors in the normalized viewport space.

10. The non-transitory computer readable medium of claim 7 , wherein another object, within the viewport, is rendered with a second set of colors, the another object not being the object of interest.

11. The non-transitory computer readable medium of claim 7 , wherein the object of interest includes a multidimensional bounding box enclosing the multidimensional digital object.

12. The non-transitory computer readable medium of claim 7 , wherein the multidimensional digital environment is at least a three-dimensional environment, and wherein the multidimensional digital object is at least a three-dimensional digital object.

13. A system, comprising:

a memory module;

a processing system comprising at least one hardware core coupled to the memory module configured to:

render a viewport of a multidimensional digital environment displayed on a graphical user interface, wherein the viewport includes an object of interest, and wherein the object of interest is predetermined and includes a multidimensional digital object or a portion thereof, and wherein only the object of interest is rendered with a first set of colors;

determine a first number of pixels rendered with the first set of colors;

determine a second number of pixels in the viewport, the second number of pixels representing the total number of pixels of the viewport;

calculate a first ratio by dividing the first number of pixels by the second number of pixels;

determine a geometrical area of projection (GAP) of the object of interest on the viewport wherein the GAP includes a total area projected by the object of interest in a normalized viewport space; and

calculate a second ratio by dividing the first ratio by the GAP;

wherein the method determines a metric of viewability of the object of interest.

14. The system of claim 13 , wherein to determine the GAP of the object of interest on the viewport, the processing system is further configured to: project vertices of the object of interest from world coordinates to the normalized viewport space; and calculate the total area projected by the vertices of the object of interest in the normalized viewport space.

15. The system of claim 14 , wherein to determine the total area projected by the vertices of the first set of colors the processing system is further configured to:

calculate an area of each face projected by the vertices of the first set of colors in the normalized viewport space; and

perform a summation of the area of each face projected by the vertices of the first set of colors in the normalized viewport space.

16. The system of claim 13 , wherein another object, within the viewport, is rendered with a second set of colors, the another object not being the object of interest.

17. The system of claim 13 , wherein the object of interest includes a multidimensional bounding box enclosing the multidimensional digital object.

18. The system of claim 13 , wherein the multidimensional digital environment is at least a three-dimensional environment, and wherein the multidimensional digital object is at least a three-dimensional digital object.