Web based interactive geographic information systems mapping analysis and methods for improving business performance including future scenario modeling
A web based interactive geographic information systems mapping analysis and methods for improving business performance including future scenario modeling are provided. The system uses a radical efficiency model to increase profitability since competitiveness can be improved by the radical efficiency model that allows businesses to reduce money wasted on bad initiatives. The system also gives businesses competitive intelligence on how to find new markets (expanding the pie) and to capitalize on competitors' inefficiencies and weaknesses to capture the competitors' market share (eating the competitor's slice of the pie). The system also shows businesses how to make more money by maximizing their strategic advantages against competitors and by identifying the best places and recommended strategies for business growth. The system also expands the list of potential vendors and customers a business can buy from and sell to. The system also provides advertisement recommendations for the business.
1. A system comprising a processor coupled to a memory for improving business performance including future scenario modeling, the system comprising:
a computer implemented geographic information mapping system that stores, in a database, graphic information system data including demographic and community data;
a computer comprising a graphic user interface, connected to the geographic information mapping system, that enters information for a first business into the database in the geographic information mapping system, the first business information including business statistics of the first business, plans to expand for the first business, plans to relocate for the first business and a need for capital of the first business; and
wherein the geographic information mapping system further comprises a computer implemented data engine that searches for an identified industry for the first business based on the first business information in the database, a computer implemented community rank builder engine that generates one or more ranked lists, by geography, with business measurement data for the identified industry for the first business based on the first business information and the graphic information system data, a computer implemented business data engine that filters and matches the identified industry of the first business against the graphic information system data to generates filtered first business data, a computer implemented data analyzer engine that combines the filtered first business data and the demographic and community data to generate demographic and community data specific to the first business and updates the database, and a computer implemented strategy recommendation engine that generates a recommendation, presented to a user on the graphic user interface of the computer, for the first business across multiple variables of the first business and geographies based on the demographic and community data specific to the first business.
2. The system of claim 1 , wherein the geographic information mapping system further comprises a heat map concentration engine that measures the demographic and community data specific to the first business in geographic areas to generate a heat map for the first business and a geo industry engine that generates a map of the first business and one or more of one or more competitors of the first business, one or more vendors of the first business, one or more industries from which the first business buys and one or more customers of the first business.
3. The system of claim 1 , wherein the strategy recommendation engine generates advertisement recommendations specific to the first business.
4. The system of claim 1 , wherein the geographic information mapping system generates a benchmarking report for the first business based on the generated recommendation for the first business.
5. The system of claim 1 , wherein the geographic information mapping system generates a business to competitor benchmarking report based on the generated recommendation for the first business and generated demographic and community data specific to the competitor.
6. The system of claim 1 , wherein the geographic information mapping system generates a business to alternative geographies benchmarking report is generated based on the generated recommendation for the first business.
7. The system of claim 1 , wherein the strategy recommendation engine accepts modification of the data for the first business to determine alternative scenario recommendations for the first business.
8. The system of claim 1 , wherein the geographic information mapping system generates a community ranking report that compares one or more businesses in an industry in a particular geographic location.
9. The system of claim 3 , wherein the advertising recommendations further comprise one of a recommendation of geographic locations in which to place advertisements, a recommendation about how to advertise, a recommendation for direct mailing advertisement and a recommendations about third parties who can provide advertising for the first business.
10. A computer implemented method for improving business performance including future scenario modeling using a geographic information mapping system that stores, in a database, graphic information system data including demographic and community data, the method comprising:
providing, using a computer having a graphic user interface connected to the geographic information mapping system, information for a first business that is stored in the database of the geographic information mapping system, the first business information including business statistics of the first business, plans to expand for the first business, plans to relocate for the first business and a need for capital of the first business;
searching, using a data engine of the geographic information mapping system, for an identified industry for the first business in the database based on the first business information;
generating, using a community rank builder engine of the geographic information mapping system, one or more ranked lists, by geography, with business measurement data for the identified industry for the first business based on the first business information and the graphic information system data;
matching, using a business data engine of the geographic information mapping system, the identified industry of the first business against the graphic information system data to generates filtered first business data;
generating, using a data analyzer engine of the geographic information mapping system, demographic and community data specific to the first business using the filtered first business data and the demographic and community data and updating the database;
generating, using a strategy recommendation engine of the geographic information mapping system, a recommendation for the first business across multiple variables of the first business and geographies based on the demographic and community data specific to the first business; and
displaying, on the graphic user interface of the computer, the generated recommendation.
11. The computer implemented method of claim 10 further comprising generating, using a heat map concentration engine of the geographic information mapping system, a heat map for the first business based on the demographic and community data specific to the first business in geographic areas and generating, using a geo industry engine of the geographic information mapping system, a map of the first business and one or more of one or more competitors of the first business, one or more vendors of the first business, one or more industries from which the first business buys and one or more customers of the first business.
12. The computer implemented method of claim 10 further comprising generating, using the strategy recommendation engine, advertisement recommendations specific to the first business.
13. The computer implemented method of claim 10 further comprising generating a benchmarking report for the first business based on the generated recommendation for the first business.
14. The computer implemented method of claim 10 further comprising generating a business to competitor benchmarking report based on the generated recommendation for the first business and generated demographic and community data specific to the competitor.
15. The computer implemented method of claim 10 further comprising generating a business to alternative geographies benchmarking report is generated based on the generated recommendation for the first business.
16. The computer implemented method of claim 10 further comprising determining an alternative scenario for the first business based on modification of the data for the first business.
17. The computer implemented method of claim 10 further comprising generating a community ranking report that compares one or more businesses in an industry in a particular geographic location.
18. The computer implemented method of claim 12 , wherein the advertising recommendations further comprise one of a recommendation of geographic locations in which to place advertisements, a recommendation about how to advertise, a recommendation for direct mailing advertisement and a recommendations about third parties who can provide advertising for the first business.