IP Library › Granted Patent US 11,579,442
Granted Patent B2
US 11,579,442 · App. 16/793,175 · Granted Feb 14, 2023

Measurement method and system

Inventor: Eric Teller (Palo Alto, CA)
Assignee: Google LLC
G02B27/0093A61B3/113G02B27/017G02B27/0172G02B27/14G06F3/011G06F3/013G06F3/017G06Q30/0254G06V40/18G06V40/19H04H60/33H04H60/46H04H60/63A61B2503/12G02B2027/014G02B2027/0138G02B2027/0178G02B2027/0187G06V40/193
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Quick Facts
Patent No.
US 11,579,442
App. No.
16/793,175
Granted
Feb 14, 2023
Kind
B2
Abstract

Methods and systems for determining an individual gaze value are disclosed herein. An exemplary method involves: (a) receiving gaze data for a first wearable computing device, wherein the gaze data is indicative of a wearer-view associated with the first wearable computing device, and wherein the first wearable computing device is associated with a first user-account; (b) analyzing the gaze data from the first wearable computing device to detect one or more occurrences of one or more advertisement spaces in the gaze data; (c) based at least in part on the one or more detected advertisement-space occurrences, determining an individual gaze value for the first user-account; and (d) sending a gaze-value indication, wherein the gaze-value indication indicates the individual gaze value for the first user-account.

Claims (42)

1. A computer-implemented method comprising:

detecting, by a first computing device, one or more occurrences of a first real-world surface in image data received from one or more wearable devices, wherein the image data comprises point-of-view (POV) image data received from the one or more wearable devices;

determining a user-account associated with the first real-world surface;

based at least in part on the one or more detected occurrences of the first real-world surface in the image data, determining a display value corresponding to overlay of content on the first real-world surface; and

initiating a transmission of an electronic message to a second computing device corresponding to the user account that is associated with the first real-world surface, wherein the electronic message indicates the determined display value corresponding to the first real-world surface.

2. The method of claim 1 , wherein the electronic message comprises a listing-suggestion message indicating on opportunity to list the first real-world surface in a listing database for augmented-display rights to real-world surfaces.

3. The method of claim 1 , wherein determining the display value corresponding to the overlay of content on the first real-world surface comprises:

using the POV image data to generate wearer-view data for a real-world object; and

using the wearer-view data for the real-world object as a basis for determining a value corresponding to overlay of augmented-reality content on the first real-world surface.

4. The method of claim 1 , further comprising:

receiving, by the first computing device, a listing-suggestion request associated with the user account, wherein the listing-suggestion request indicates an instruction to opt in to a service that provides suggestions of real-world surfaces usable for overlay of augmented-reality content.

5. The method of claim 4 , wherein the detecting of the one or more occurrences of the first real-world surface in image data is responsive to receipt of the listing-suggestion request.

6. The method of claim 1 , wherein the first real-world surface is a non-display surface of a laptop computer.

7. The method of claim 1 , wherein the first real-world surface is located on an article of clothing.

8. The method of claim 1 , wherein the first real-world surface is located on an automobile.

9. The method of claim 1 , wherein determining the display value corresponding to the overlay of content on the first real-world surface comprises:

determining a value corresponding to overlay of augmented-reality content on the first real-world surface.

10. A system comprising:

at least one communication interface operable to communicate with one or more computing devices associated with user accounts;

a non-transitory computer-readable medium; and

program instructions stored on the non-transitory computer-readable medium and executable by at least one processor to perform operations comprising:

detecting one or more occurrences of a first real-world surface in image data received from one or more wearable devices, wherein the image data comprises point-of-view (POV) image data received from the one or more wearable devices;

determining a user account associated with the first real-world surface;

based at least in part on the one or more detected occurrences of the first real-world surface in the image data, determining a display value corresponding to overlay of content on the first real-world surface; and

initiating a transmission of an electronic message to a computing device corresponding to the user-account that is associated with the first real-world surface, wherein the electronic message indicates the determined display value corresponding to the first real-world surface.

11. The system of claim 10 , wherein the electronic message comprises a listing-suggestion message indicating on opportunity to list the first real-world surface in a listing database for augmented-display rights to real-world surfaces.

12. The system of claim 10 , wherein the operations further comprise:

receiving a listing-suggestion request associated with the user account, wherein the listing-suggestion request indicates an instruction to opt in to a service that provides suggestions of real-world surfaces usable for overlay of augmented-reality content.

13. The system of claim 12 , wherein the detecting of the one or more occurrences of the first real-world surface in image data is responsive to receipt of the listing-suggestion request.

14. The system of claim 10 , wherein determining the display value corresponding to the overlay of content on the first real-world surface comprises:

determining a value corresponding to overlay of augmented-reality content on the first real-world surface.

15. A non-transitory computer readable medium storing program instructions executable by at least one processor to perform operations comprising:

detecting one or more occurrences of a first real-world surface in image data received from one or more wearable devices, wherein the image data comprises point-of-view (POV) image data received from the one or more wearable devices;

determining a user-account associated with the first real-world surface;

based at least in part on the one or more detected occurrences of the first real-world surface in the image data, determining a display value corresponding to overlay of content on the first real-world surface; and

initiating a transmission of an electronic message to a computing device corresponding to the user account that is associated with the first real-world surface, wherein the electronic message indicates the determined display value corresponding to the first real-world surface.

16. The non-transitory computer readable medium of claim 15 , wherein the electronic message comprises a listing-suggestion message indicating on opportunity to list the first real-world surface in a listing database for augmented-display rights to real-world surfaces.

17. The non-transitory computer readable medium of claim 15 , wherein the operations further comprise:

receiving a listing-suggestion request associated with the user account, wherein the listing-suggestion request indicates an instruction to opt in to a service that provides suggestions of real-world surfaces usable for overlay of augmented-reality content.

18. The non-transitory computer readable medium of claim 17 , wherein the detecting of the one or more occurrences of the first real-world surface in image data is responsive to receipt of the listing-suggestion request.

19. The non-transitory computer readable medium of claim 15 , wherein determining the display value corresponding to the overlay of content on the first real-world surface comprises:

determining a value corresponding to overlay of augmented-reality content on the first real-world surface.

Assignments (1)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 18, 2021
From: TELLER, ERIC
To: GOOGLE LLC
Reel/Frame 055634/0743 →
Continuity (7)
Continuation 15943346 · Apr 2, 2018
Continuation In Part 15257732 · Sep 6, 2016
Continuation In Part 15145125 · May 3, 2016
Continuation 14524753 · Oct 27, 2014
Continuation 13292898 · Nov 9, 2011
Continuation 13292909 · Nov 9, 2011
Related Publication 20200183156A1 · Jun 11, 2020