Method and system for physical asset tracking

1. A method, comprising:

determining an asset identifier for an asset that is received from a sender endpoint;

generating an asset barcode that comprises the asset identifier;

receiving a notification comprising a batch identifier from a delivery service in response to a scan of the asset barcode;

determining an asset event for the asset based on the batch identifier of the notification; and

triggering a downstream action by providing the asset event to the sender endpoint.

2. The method of claim 1 , wherein receipt of the asset event at the sender endpoint initiates the downstream action.

3. The method of claim 2 , wherein the downstream action is a communication with a recipient endpoint of the asset.

4. The method of claim 1 , wherein the sender endpoint is provided the asset event after the sender endpoint subscribes to a webhook associated with the asset event.

5. The method of claim 1 , wherein the notification is scan notification, wherein determining the asset event comprises mapping the scan notification to a corresponding asset event.

6. The method of claim 1 , wherein the asset identifier uniquely identifies the asset.

7. The method of claim 1 , wherein the asset is programmatically generated.

8. The method of claim 7 , wherein the asset is programmatically generated from HTML that specifies a parameter to insert into the asset.

9. The method of claim 1 , wherein the asset identifier is determined after a recipient endpoint of the asset does not perform a predetermined action within a predetermined timeframe.

10. The method of claim 1 , wherein the asset event is provided to the sender endpoint using an API.

11. The method of claim 1 , wherein the asset is a mail piece.

12. The method of claim 1 , wherein the asset event is a pick-up event, wherein the notification further comprises a pick-up timestamp, and wherein determining the pick-up event comprises associating the pick-up timestamp with the asset when the batch identifier of the notification matches an asset batch identifier assigned to the asset.

13. The method of claim 12 , wherein the notification is an invoice.

14. A method, comprising:

identifying an asset that is sent to a recipient endpoint from a sender endpoint;

generating a unique asset identifier for the asset;

determining an asset event associated with the unique asset identifier; and

providing the asset event to the sender endpoint that triggers out-of-band communication between the sender endpoint and the recipient endpoint; and

receiving a report from a delivery service, comprising a batch identifier and a pick-up timestamp that represents a batch of assets entering a mail stream, wherein the batch is uniquely identified using the second batch identifier.

15. The method of claim 14 , further comprising generating a barcode that comprises the asset identifier, wherein the asset event is determined in response to receiving a notification of a barcode scan at a delivery service facility.

16. The method of claim 14 , wherein the asset is a digital asset.

17. The method of claim 16 , further comprising:

determining a physical version of the asset, comprising:

transmitting the digital asset to a printer that prints the physical asset based on the digital asset; and

associating the asset identifier with a first batch identifier generated by the printer; and

determining a pick-up event, comprising associating the digital asset with a pick-up timestamp when the first batch identifier and a second batch identifier match, wherein the pick-up timestamp represents a batch entering a mail stream that is uniquely identified with the second batch identifier.

18. The method of claim 17 , wherein the first batch identifier is the second batch identifier.

19. The method of claim 14 , wherein the report is an invoice.

20. A method, comprising:

determining an asset identifier for an asset that is received from a sender endpoint;

generating an asset barcode that comprises the asset identifier;

receiving a notification from a delivery service in response to a scan of the asset barcode, wherein the notification comprises a timestamp;

determining an asset event for the asset based on the timestamp of the notification; and

triggering a downstream action by providing the asset event to the sender endpoint.