Just in time data-based generation of graphical content

1. A method performed by a server system of one or more server computing devices, the method comprising:

at the server system:

receiving a request for a graphical content item from a client computing device;

extracting contextual information from the request, the contextual information including at least an identifier of an application program executed at the client computing device that does not support vector graphics;

identifying target graphical content to generate based on the contextual information;

retrieving data from one or more data sources based on the contextual information;

identifying one or more applicable templates and/or rules for the target graphical content and/or contextual information;

generating a plurality of graphical components for the target graphical content based on the retrieved data and further based on the one or more applicable templates and/or rules;

combining the plurality of graphical components based on the one or more applicable templates and/or rules to generate and obtain one or more vector graphics that comprises a multi-frame video or live image;

converting the one or more vector graphics to non-vector graphic form to obtain the target graphical content that comprises a dynamic image representation of the multi-frame video or live image for the client computing device; and

sending a response including the target graphical content that comprises the dynamic image representation of the multi-frame video or live image in the non-vector graphic form to the client computing device responsive to the request.

2. The method of claim 1 , wherein a remote data source is one of the one or more data sources.

3. The method of claim 1 , wherein the contextual information further identifies one or more of:

a network resource identifier, a username of a user of the client computing device, an IP address of the client computing device, a geographic location identifier of the client computing device, a shipping tracking number passed by the application program to the server system via the request, a network location identifier from which data and/or graphical components are to be retrieved by the server system on-behalf of the client computing device.

4. The method of claim 1 , wherein the non-vector graphic form of the target graphical content has an image format that includes at least one of: png, jpg, bmp, gif, webp, apng, mng, flif, heif.

5. The method of claim 1 , wherein the non-vector graphic form of the target graphical content has a streaming video format that includes at least one of: mp4, mov, wmv, flv, avi, avchd, WebM, MKV.

6. A server system, comprising:

one or more server computing devices having instructions stored thereon executable by the one or more server computing devices to:

receive a request for a graphical content item from a client computing device;

extract contextual information from the request, the contextual information including at least an identifier of an application program executed at the client computing device that does not support vector graphics;

identify target graphical content to generate based on the contextual information;

retrieve data from one or more data sources based on the contextual information;

identify one or more applicable templates and/or rules for the target graphical content and/or contextual information;

generate a plurality of graphical components for the target graphical content based on the retrieved data and further based on the one or more applicable templates and/or rules;

combine the plurality of graphical components based on the one or more applicable templates and/or rules to generate and obtain one or more vector graphics that comprises a multi-frame video or live image;

convert the one or more vector graphics to non-vector graphic form to obtain the target graphical content that comprises a dynamic image representation of the multi-frame video or live image for the client computing device; and

send a response including the target graphical content that comprises the dynamic image representation of the multi-frame video or live image in the non-vector graphic form to the client computing device responsive to the request.

7. The system of claim 6 , wherein a remote data source is one of the one or more data sources.

8. The system of claim 6 , wherein the contextual information further identifies one or more of:

a network resource identifier, a username of a user of the client computing device, an IP address of the client computing device, a geographic location identifier of the client computing device, a shipping tracking number passed by the application program to the server system via the request, a network location identifier from which data and/or graphical components are to be retrieved by the server system on-behalf of the client computing device.

9. The system of claim 6 , wherein the non-vector graphic form of the target graphical content has an image format that includes at least one of: png, jpg, bmp, gif, webp, apng, mng, flif, heif.

10. The system of claim 6 , wherein the non-vector graphic form of the target graphical content has a streaming video format that includes at least one of: mp4, mov, wmv, flv, avi, avchd, WebM, MKV.