IP Library Granted Patent US 12,131,283
Granted Patent B2
US 12,131,283 · App. 17/944,847 · Granted Oct 29, 2024

Activation architecture for processing digital assets and related physical products

Inventors: Andrea Nieto (Portland, OR); Carl Arnese (Portland, OR); Ryan Dangaran (Wilsonville, OR); Todd Ames (Portland, OR); Erika Wykes-Sneyd (Bubenreuth, DE)
Assignee: adidas AG
G06Q10/083G06F16/27G06F21/1015
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Quick Facts
Patent No.
US 12,131,283
App. No.
17/944,847
Filed
Sep 14, 2022
Granted
Oct 29, 2024
Kind
B2
Art Unit
2453
USPC
726/28
Abstract

Systems and method disclosed herein provide a digital asset system that interconnects the processing of digital assets and related physical products within an enterprise network. Digital assets may be generated and updated based on a number of factors including the interactions with the digital asset within the enterprise network and the physical and commercial attributes of the related physical products. Digital assets may be dynamically updated on real-world conditions and utilized to facilitate cross-system interaction between users, manufacturing, and user engagement systems.

Claims (60)

1. A method for securely distributing a plurality of digital assets via a digital activation layer implemented within an enterprise network, the method comprising:

receiving, from a user device, a request to register with the enterprise network;

activating, on a node of a distributed node system managed by the digital activation layer, a digital storage component associated with the user device in response to receiving the request;

generating, by the digital activation layer, the plurality of digital assets as part of a digital asset drop;

depositing, by the digital activation layer, a digital asset of the plurality of digital assets into the digital storage component, wherein the digital asset is associated with a physical product;

determining that a manufacturing condition associated with the digital asset is satisfied;

permitting the user device access to a backend system to manufacture the physical product based on the determining;

receiving, from the user device, an action to be performed on the digital asset based on the permitting;

performing, by the digital activation layer, the action on the digital asset, wherein the action is a request to initiate a second action associated with the physical product, wherein the second action is configured to trigger a backend system to manufacture the physical product;

converting the digital asset into a visualization that is compatible for integration with a third-party application; and

importing the visualization into the third-party application, wherein the visualization is configured to adjust a digital appearance within the third-party application.

2. The method of claim 1 , wherein the backend system is in communication with the digital activation layer.

3. The method of claim 1 , wherein the digital activation layer is configured to establish a connection with an external system located outside of the enterprise network.

4. The method of claim 3 , wherein the external system is configured to implement a third-party application, the method further comprising:

importing, via the connection, the digital asset to the external system for use by the third-party application.

5. The method of claim 4 , wherein the third-party application is a video game application.

6. The method of claim 4 , wherein the third-party application is a social media application.

7. The method of claim 3 , wherein the digital activation layer is implemented as a blockchain network and the connection with the external system is implemented as a sidechain network off of the blockchain network.

8. The method of claim 7 , wherein the digital activation layer is configured to import the digital asset to the external system via the sidechain network.

9. The method of claim 1 , wherein generating the plurality of digital assets as part of the digital asset drop further comprises:

retrieving a usage metric associated with the physical product, wherein the usage metric indicates at least one of a popularity of the physical product or a sales figure of the physical product; and

generating the digital asset based on the usage metric.

10. The method of claim 1 , wherein the digital asset is a non-fungible token that is generated based on at least one physical attribute of the physical product.

11. The method of claim 1 , wherein the second action associated with the physical product further comprises

initiating, by a production subsystem in the backend system, a production sequence for manufacturing the physical product.

12. A system for securely distributing a plurality of digital assets, the system comprising:

a digital activation layer implemented within an enterprise network, wherein the digital activation layer is configured to:

receive, from a user device, a request to register with the enterprise network;

activate, on a node of a distributed node system managed by the digital activation layer, a digital storage component associated with the user device in response to receiving the request;

generate the plurality of digital assets as part of a digital asset drop;

deposit a digital asset of the plurality of digital assets into the digital storage component, wherein the digital asset of the plurality of digital assets is associated with a physical product;

determine that a manufacturing condition associated with the digital asset is satisfied;

permit the user device access to a backend system to manufacture the physical product based on the determining;

receive, from the user device, an action to be performed on the digital asset based on the permitting;

perform the action on the digital asset, wherein the action is a request to initiate a second action associated with the physical product, wherein the second action is configured to trigger a backend system to manufacture the physical product;

convert the digital asset into a visualization that is compatible with a third-party application;

import the visualization into the third-party application, wherein the visualization is configured to adjust a digital appearance within the third-party application; and

prevent, subsequent to triggering the backend system to manufacture the physical product, any additional actions to be performed on the digital asset by digitally destroying the digital asset.

13. The system of claim 12 , wherein the backend system is in communication with the digital activation layer.

14. The system of claim 12 , wherein the digital activation layer is configured to establish a connection with an external system located outside of the enterprise network.

15. The system of claim 14 , wherein the external system is configured to implement a third-party application, the digital activation layer further configured to:

import, via the connection, the digital asset to the external system for use by the third-party application.

16. The system of claim 15 , wherein the third-party application is a video game application.

17. The system of claim 15 , wherein the third-party application is a social media application.

18. The system of claim 14 , wherein the digital activation layer is implemented as a blockchain network and the connection with the external system is implemented as a sidechain network off of the blockchain network.

19. The system of claim 12 , wherein to generate the plurality of digital assets as part of the digital asset drop, the digital activation layer is further configured to:

retrieve a usage metric associated with the physical product, wherein the usage metric indicates at least one of a popularity of the physical product or a sales figure of the physical product; and

generate the digital asset based on the usage metric.

20. A non-transitory computer-readable medium with program code stored thereon, wherein the program code is executable to cause a digital activation layer implemented within an enterprise network to perform operations comprising:

receiving, from a user device, a request to register with the enterprise network;

activating, on a node of a distributed node system managed by the digital activation layer, a digital storage component associated with the user device in response to receiving the request;

generating a plurality of digital assets as part of a digital asset drop;

depositing a digital asset of the plurality of digital assets into the digital storage component, wherein the digital asset is associated with a physical product;

determining that a manufacturing condition associated with the digital asset is satisfied;

permitting the user device access to a backend system to manufacture the physical product based on the determining;

receiving, from the user device, an action to be performed on the digital asset based on the permitting;

performing the action on the digital asset, wherein the action is a request to initiate a second action associated with the physical product, wherein the second action is configured to trigger a backend system to manufacture the physical product;

converting the digital asset into a visualization that is compatible with a third-party application;

importing the visualization into the third-party application, wherein the visualization is configured to adjust a digital appearance within the third-party application; and

preventing, subsequent to triggering the backend system to manufacture the physical product, any additional actions to be performed on the digital asset by digitally destroying the digital asset.

Continuity (2)
Continuation 17499460 · Oct 12, 2021
Related Publication 20230110817A1 · Apr 13, 2023
Cited By (1)
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