HCP consent management framework system
View Patent ↗The embodiments disclose a publisher website consent management system including a publisher website having a graphical user interface configured to display medical product content information, a first and second publisher-partner computer wirelessly coupled to the publisher website to provide medical product content information, a first and second rules set having first and second consent form parameters coupled to the publisher website configured to generate healthcare professional consent forms, a processor coupled to the publisher website configured to generate first and second consent codes to identify the types of medical product content information that has received the HCP end user consent to be displayed on the HCP end user's digital devices, and a consent database coupled to the publisher website to store the first and second consent codes configured to filter the types of medical product content information that have received acceptance or rejection of consent from the HCP end user.
1. A unique HCP user identity system, comprising:
an identity solution database configured for collecting end-user healthcare professional (HCP) digital device action signals;
an identity resolution server coupled to the identity solution database configured to collate the client-side end-user HCP digital device action signals;
an analyzer coupled to the identity resolution server configured for performing data targets/analytics of the end user HCP digital device actions signals;
a first processor coupled to the identity solution database configured to create a non-conflicting client-side unique user identity without personal identifiable information of the client-side end-user by hashing behavioral patterns of multiple session and browser attributes including browser details, page reference, and timestamp, combined with generated random tokens;
a second processor coupled to the identity resolution server configured for performing data targets/analytics of the end user HCP digital device actions signals and further configured to identify behavioral patterns based on browser attributes of the end user HCP digital device actions signals;
wherein the first processor generates and assigns a unique user identity (UUID) to the identified HCP, the HCP identified behavioral patterns, and existing HCP consent forms and future consent forms; and
wherein the identity resolution server is further configured to provide the hashed behavioral patterns data to advertiser partners for the newly determined advertising targeting-related data within commercial advertisement content information messages based on the specialty of the identified HCP.
2. The unique HCP user identity system of claim 1 , further comprising identified HCP browser attributes deterministic signals include subscriptions/associations, HCP consent, demographic signals, age, gender, and geographical location.
3. The unique HCP user identity system of claim 1 , further comprising identified HCP browser attributes probabilistic signals including browsing history, visit frequency, and search keywords.
4. The unique HCP user identity system of claim 1 , further comprising the end user HCP collected data includes browser attributes including the name of the browser, operating system OS used by the device, device brand, device model version, and session timestamp.
5. The unique HCP user identity system of claim 1 , further comprising the identity solution combines all identity signals for an HCP including deterministic persistent data and probabilistic non-persistent data.
6. The unique HCP user identity system of claim 1 , further comprising the end user HCP collected data includes additional signals including probabilistic signals of advertiser ID, universal ID, and non-persistent data.
7. The unique HCP user identity system of claim 1 , further comprising the end user HCP collected data includes additional signals including deterministic signals of email ID, mobile number, and persistent data.
8. The unique HCP user identity system of claim 1 , further comprising HCP attributes updates including online/offline actions that include new attributes, new email ID, new location, new browser, and new device.
9. The unique HCP user identity system of claim 1 , further comprising HCP attributes updates of identity signals old/new of the HCP is used to maintain an updated identity database, and updated conflict resolution for the HCP identified by the UUID.
10. A unique HCP user identity system, comprising:
an identity solution database configured for collecting end-user healthcare professional (HCP) digital device action signals;
an identity resolution server coupled to the identity solution database configured to collate the client-side end-user HCP digital device action signals;
an analyzer coupled to the identity resolution server configured for performing data targets/analytics of the end user HCP digital device actions signals;
a first processor coupled to the identity solution database configured to create a non-conflicting client-side unique user identity without personal identifiable information of the client-side end-user by hashing behavioral patterns of multiple session and browser attributes including browser details, page reference, and timestamp, combined with generated random tokens;
a second processor coupled to the identity resolution server configured for performing data targets/analytics of the end user HCP digital device actions signals and further configured to identify behavioral patterns based on browser attributes of the end user HCP digital device actions signals;
wherein the first processor generates and assigns a unique user identity (UUID) to the identified HCP, the HCP-identified behavioral patterns, and existing HCP consent forms and future consent forms;
wherein the identity solution database is further configured for collecting HCP digital device action signals with cross-device tracking of HCP multiple devices used during the workday in searching for relevant data and information; and
wherein the identity resolution server is further configured to provide the behavioral patterns data to advertiser partners for the newly determined ad advertising targeting-related data within commercial advertisement content information messages based on the specialty of the identified HCP.
11. The unique HCP user identity system of claim 10 , further comprising identified HCP browser attributes deterministic signals include subscriptions/associations, HCP consent, demographic signals, age, gender, and geographical location.
12. The unique HCP user identity system of claim 10 , further comprising at least one healthcare professional consent form stored in the consent database configured to convey overall, granular consent for at least one of a group of healthcare professional attributes including specialization, geographical location, third-party vendor data, or cookies consent, wherein the healthcare professional may select the type of consent to accept and may reject all of the types of consent.
13. The unique HCP user identity system of claim 10 , further comprising the end user HCP collected data includes browser attributes including the name of the browser, operating system OS used by the device, device brand, device model version, and session timestamp.
14. The unique HCP user identity system of claim 10 , further comprising the identity solution combines all identity signals for an HCP including deterministic persistent data and probabilistic non-persistent data.
15. A unique HCP user identity system, comprising:
an identity solution database configured for collecting end-user healthcare professional (HCP) digital device action signals;
wherein collecting end-user HCP digital device actions signals of non-personal identified information picked in compliance with regional privacy regulations;
an identity resolution server coupled to the identity solution database configured to collate the client-side end-user HCP digital device action signals;
a first processor coupled to the identity solution database configured to create a non-conflicting client-side unique user identity without personal identifiable information of the client-side end-user by hashing behavioral patterns of multiple session and browser attributes including browser details, page reference, and timestamp, combined with generated random tokens;
an analyzer coupled to the identity resolution server configured for performing data targets/analytics of the end user HCP digital device actions signals;
a second processor coupled to the identity resolution server configured for performing data targets/analytics of the end user HCP digital device actions signals;
wherein the second processor coupled to the identity resolution server is further configured to identify behavioral patterns based on browser attributes of the end user HCP digital device actions signals;
wherein the first processor generates and assigns a unique user identity (UUID) to the identified HCP, the HCP-identified behavioral patterns, and existing HCP consent forms and future consent forms;
wherein the identity solution database is further configured for collecting HCP digital device action signals with cross-device tracking of HCP multiple devices used during the workday in searching for relevant data and information; and
wherein the identity resolution server is further configured to provide the behavioral patterns data to advertiser partners for the newly determined advertising targeting-related data within commercial advertisement content information messages based on the specialty of the identified HCP.
16. The unique HCP user identity system of claim 15 , further comprising identified HCP browser attributes deterministic signals include subscriptions/associations, HCP consent, demographic signals, age, gender, and geographical location.
17. The unique HCP user identity system of claim 15 , further comprising identified HCP browser attributes probabilistic signals including browsing history, visit frequency, and search keywords.
18. The unique HCP user identity system of claim 15 , further comprising the end user HCP collected data includes browser attributes including the name of the browser, operating system OS used by the device, device brand, device model version, and session timestamp.
19. The unique HCP user identity system of claim 15 , further comprising the identity solution combines all identity signals for an HCP including deterministic persistent data and probabilistic non-persistent data.
20. The unique HCP user identity system of claim 15 , further comprising HCP UUID identified data provides a competitive advantage in healthcare-related ad tech targeting that benefits multiple advertiser partners.