Validating live humans and verifying engagement activity in virtual settings
View Patent ↗The present disclosure relates generally to computer-implemented systems and techniques for leveraging a virtual decentralized database to enable user identity authentication and verification of user activity and associated behaviors on open internet and public web-based and native applications. Techniques are disclosed for user identification profile onboarding using biometrics, frictionless CAPTCHA (Completely Automatic Public Turing Tests To Tell Humans And Computers Apart) processes, passive data capture of physiological and behaviors using device sensors, and cryptographic methods of storing user engagement activity as immutable data files for secure distribution on a decentralized virtual private network. Such technologies operate to establish a high confidence level for user authenticity, communication origin, engagement outcome transparency and clarity of intent for users active on social, commercial, e-commerce and information sharing platforms. More specifically, an unobtrusive passive data capture method of authentication and verification on a secure VPN supports the organic, spontaneous and original experience audiences desire while simultaneously eliminating opportunities for unscrupulous actors to exploit open internet exchanges by inserting fraudulent user accounts, automated bots and other measures that mimic or impersonate live humans, which ultimately undermines user confidence in data safety and erodes mutual trust between people, companies and institutions.
1. A computer implemented method, comprising:
using at least one processor of an identity management and behavioral insight verification system to perform a process, the process comprising:
integrating an identity validation and behavioral insight verification system with an engagement intelligence marketplace exchange in an edge computing environment for access by a plurality of mobile edge nodes, the engagement intelligence marketplace exchange located on edge computing layers for access by the edge nodes;
permitting blockchain key encrypted access to edge nodes of an identity validation and behavioral insight verification system for two user groups, a virtual buyer group of content publishers offering compensation in exchange for engagement event behavior insights, and a virtual seller group of content consumers interested in earning compensation in exchange for providing engagement event behavior insights to content;
identifying off-device measurable physiological information to identify a specific human with unique biometric features and attributes and verify biometric engagement intelligence insights associated with user engagement events;
encrypting techniques for smart contracts for negotiations and transactions by users on an engagement intelligence marketplace exchange, encrypted engagement event insight intelligence data transfers, and mining digital assets according insight intelligence value;
recommending techniques for consumer and publisher users, user groups and engagement intelligence marketplace exchange opportunities with preference filters for matching consumer and publisher engagement interest on programmatic content distribution networks;
associating engagement intelligence data with recommendation on a programmatic multimedia content distribution system based on smart contract information representing user interests on a behavioral data exchange marketplace;
facilitating a plurality of behavioral data engagement intelligence marketplace exchange transactions via a secure distributed node network from a plurality of users, transactions comprising smart contracts with immutable data for automated negotiation processes, network comprising blockchain encryption and real-time bidding processes; and
authenticating the identity of a human subject with capture of off-device biometric verification data, before, during and after collecting engagement event intelligence data associated with the human subject.