Granted Patent B2

US 12,537,997 · App. 18/488,615 · Granted Jan 27, 2026

Inventor: David A. Taylor (Sterling Heights, MI)

H04N21/47815H04N21/4788H04N21/4828H04N21/6334H04N21/8405

Abstract

Claims (12)

1 . A shopping interface for purchasing items on media, comprising:

a user system having a user interface displaying items and food for purchase including software that recognizes and tags items and food available to purchase in said media by analyzing images within the media for pixel values and gradients to compare to images of items and food available for sale in order to correctly identify the items and food, such that when said media is paused or a screenshot is toggled, items and food for purchase pop up on said user interface allowing said user to select an item or food to purchase, wherein said system recognizes and tags food in commercials, online ads, and in media programs and wherein said system interacts with food ordering and delivery platforms, wherein said user system generates a QR code on said user interface for scanning by a user's mobile device allowing the user to purchase the item or food on the mobile device, said user system storing user payment and address information on non-transitory computer readable media, said user interface including a mechanism for virtually trying on products wherein said user system includes facial recognition software stored on non-transitory computer readable media in electronic communication with a camera on the user system, and wherein said mechanism for virtually trying on products displays products on the user's face, on the user's body, in the user's room, and on the user's property, and wherein said software is further configured to recognize a type of cuisine in the media program and display restaurants offering that type of cuisine for ordering or delivering.

2 . The shopping interface of claim 1 , wherein said items for purchase are gifted to an individual.

3 . A method of shopping on media, including the steps of:

a user playing media on a user interface of a user system;

software recognizing and tagging items and food available to purchase in the media by analyzing images within the media for pixel values and gradients to compare to images of items and food available for sale in order to correctly identify the items and food, wherein the software recognizes and tags food in commercials, online ads, and in media programs and interacts with food ordering and delivery platforms;

the user scanning a QR code on the user interface with a mobile device;

displaying items and food for purchase;

the user selecting an item or food;

the user virtually trying on the item by displaying products on the user's face, on the user's body, in the user's room, and on the user's property, wherein the user system includes facial recognition software stored on non-transitory computer readable media in electronic communication with a camera on the user system; and

the user purchasing the item or food with stored user payment and address information on non-transitory computer readable media of the first user system with the mobile device, wherein the software is further configured to recognize a type of cuisine in the media program and display restaurants offering that type of cuisine for ordering or delivery.

4 . The method of claim 3 , wherein said purchasing step is further defined as the user purchasing the item and gifting the item to an individual with stored user payment and address information on non-transitory computer readable media of the first user system.

Continuity (12)

References Cited (81)