Method for generating sales of a conversational voice response system

1. A method for generating a sales lead for a conversational voice response system (CVR), the method comprising:

initiating a call in which a human calls an organization and interacts with an interactive voice response (IVR) system that defines an interface to a database for an organization in order to obtain information from the database;

generating a first audio file comprising a recording of the interaction;

generating a second audio file comprising a recording of an interaction of the caller with a CVR system in order to obtain the same information from the database;

presenting the first and second audio files to a decision maker in the organization who has some influence on a decision to purchase the CVR system;

tracking when the decision maker accesses the audio files; and

initiating contact with the decision maker once access of the audio files is established.

2. The method of claim 1 , further comprising navigating the database with the IVR system to obtain several distinct pieces of information; generating an ease indication for each of the several pieces of information that is representative of the ease with which the piece of information can be obtained; and selecting that information that has a low ease indication to navigate to as the information that the caller navigates to for purposes of the generating the first audio file.

3. The method of claim 1 , wherein presenting the first and second audio file to the decision maker comprises developing web page code that can be rendered as a web page on a browser, the web page code having downloadable links to the first and the second audio files embedded therein; and sending a link to the web page code to the decision maker via email.

4. The method of claim 3 , wherein the email includes text explaining how the first and second audio files were generated.

5. The method of claim 4 , further comprising sending the email to the decision maker and to an administrative assistant for the decision maker.

6. The method of claim 5 , further comprising telephoning the organization to establish an identity of the decision maker and the administrative assistant.

7. The method of claim 5 , wherein tracking comprises requesting a delivery confirmation from an email system that delivers the message.

8. The method of claim 7 , wherein tracking comprises monitoring when the URL for the webpage code is accessed.

9. The method of claim 1 , wherein the link to the webpage code includes a uniform resource locator (URL) that has a part of a name for the organization therein.

10. The method of claim 1 , wherein initiating contact with the decision maker comprises telephoning the decision maker.

11. The method of claim 1 , wherein the decision maker is the chief executive officer of the organization.

12. The method of claim 1 , wherein the email is sent on a weekend.

13. The method of claim 1 , wherein the email includes a digital certificate.

14. The method of claim 1 , wherein the interaction of the caller with the CVR system comprises a cross-sell prompt and response.

15. The method of claim 1 , wherein the interaction of the caller with the CVR system comprises as up-sale prompt and response.