Method and apparatus of requesting customized location information at a mobile station

1. A method of processing a call for providing dealer information, the method comprising:

receiving a request at a server for dealer information;

determining whether user preference information and user location information is included in the request;

wherein the user location information comprises location coordinates and a distance radius related to the user location;

wherein at least one of the user preference information and the user location information is not included in the request, prompting the user for the information;

searching a database for at least one dealer based on the user preference information and the user location information;

transferring the at least one dealer information to the user via at least one of a text, a voice call, streaming audio and a text-to-speech application;

wherein the information for the at least one dealer is related to the user preference information and the user location information;

wherein if there are no dealers located within a predefined area of the user location information prompting the user to try another search request;

after the user has received the dealer information, receiving a request for additional dealer information from the user and providing the user with the additional dealer information including at least one location for a dealer proximate to the predefined area; and

wherein the request is sent as a voice command and processed as a speech-to-text application.

2. The method of claim 1 , wherein the user requests dealer information by accessing a mobile station application or calling a telephone number.

3. The method of claim 1 , wherein the user location information is at least one of a zip code, an area code and a GPS determined user location.

4. The method of claim 1 , wherein the additional dealer information is stored in the database and includes different location dealer information.

5. An apparatus configured to process a call for providing dealer information, the apparatus comprising:

a receiver configured to receive a request for dealer information;

a processor configured to:

determine whether user preference information and user location information is included in the request,

wherein the user location information comprises location coordinates and a distance radius related to the user location;

wherein at least one of the user preference information and the user location information is not included in the request, prompting the user for the information;

search a database for at least one dealer based on the user preference information and the user location information; and

a transmitter configured to transfer the at least one dealer information to the user via at least one of a text, a voice call, streaming audio and a text-to-speech application;

wherein the information for the at least one dealer is related to the user preference information and the user location information;

wherein the processor is configured to:

prompt the user to try another search request if there are no dealers located within a predefined area of the user location information;

receive a request for additional dealer information from the user and provide the user with the additional dealer information including at least one location for a dealer proximate to the predefined area after the user has received the dealer information;

wherein the request is sent as a voice command and processed as a speech-to-text application.

6. The apparatus of claim 5 , wherein the user requests dealer information by accessing a mobile station application or calling a telephone number.

7. The apparatus of claim 5 , wherein the user location information is at least one of a zip code, an area code and a GPS determined user location.

8. The apparatus of claim 5 , wherein the additional dealer information is stored in the database and includes different location dealer information.

9. A non-transitory computer readable storage medium comprising instructions for:

receiving a request at a server for dealer information;

determining whether user preference information and user location information is included in the request;

wherein the user location information comprises location coordinates and a distance radius related to the user location;

wherein at least one of the user preference information and the user location information is not included in the request, prompting the user for the information;

searching a database for at least one dealer based on the user preference information and the user location information;

transferring the at least one dealer information to the user via at least one of a text, a voice call, streaming audio and a text-to-speech application;

wherein the information for the at least one dealer is related to the user preference information and the user location information;

wherein if there are no dealers located within a predefined area of the user location information prompting the user to try another search request;

after the user has received the dealer information, receiving a request for additional dealer information from the user and providing the user with the additional dealer information including at least one location for a dealer proximate to the predefined area; and

wherein the request is sent as a voice command and processed as a speech-to-text application.

10. The non-transitory computer readable storage medium of claim 9 , wherein the user requests dealer information by accessing a mobile station application or calling a telephone number.

11. The non-transitory computer readable storage medium of claim 9 , wherein the user location information is at least one of a zip code, an area code and a GPS determined user location.

12. The non-transitory computer readable storage medium of claim 9 , wherein the additional dealer information is stored in the database and may includes different location dealer information.