System and method for predictive routing based on a customer journey patience
A system includes a router to route an interaction by a customer to a contact center. A journey patience value is determined for the customer, where the journey patience value is based on a current journey stage of the customer. An action by the contact center is determined based on the determined journey patience value for the customer. The action is performed by the contact center based on the determined action.
1. A system for processing interactions for a customer contact center, the system comprising:
an electronic device;
a router to route an interaction by a customer to a contact center;
a processor coupled to the electronic device; and
a memory, where the memory stores instructions, which when executed by the processor, causes the processor to:
identify a current stage of a journey embarked by a customer, wherein the journey is associated with a plurality of stages, wherein at least one of the stages invokes an interaction with the contact center;
process historical information of other journeys monitored by the contact center;
identify an intention type of the current stage of the journey;
estimate a journey patience value for the customer based on the historical information and the intention type of the current stage of the journey;
determine an action based on the estimated journey patience value for the customer; and
transmit a signal to the electronic device to perform the determined action in processing the interaction with the contact center, wherein in response to the signal, the electronic device performs the action.
2. The system of claim 1 , wherein the instructions further cause the processor to route a call of the customer to one of multiple agent stations based on the determined action.
3. The system of claim 1 , wherein the instructions further cause the processor to send an email to the customer based on the determined action.
4. The system of claim 1 , where the current stage of the journey includes a history of positive and negative outcomes with the customer.
5. The system of claim 1 , wherein the instructions further cause the processor to determine the action based on available resources at the contact center.
6. The system of claim 1 , wherein the instructions further cause the processor to determine the action based on a wait time of a contact center resource.
7. The system of claim 1 , wherein the instructions further cause the processor to change an order of a next journey stage based on the determined journey patience value.
8. The system of claim 1 , wherein the instructions further cause the processor to provide the customer options to communicate with the contact center over different medias or channels based on the determined journey patience value.
9. The system of claim 1 , wherein the instructions further cause the processor to determine a frequency of updates to the customer based on the determined journey patience value.
10. The system of claim 1 , where the determined patience level is based on similar journeys of other customers.
11. The system of claim 1 , wherein the instructions further cause the processor to provide an alert to an agent station when the determined journey patience value goes beyond a threshold.
12. The system of claim 1 , wherein the instructions further cause the processor to determine the action based on an attrition rate.
13. A method for processing interactions for a customer contact center, comprising:
identifying, by a processor, a current stage of a journey embarked by a customer, wherein the journey is associated with a plurality of stages, wherein at least one of the stages invokes an interaction with the contact center;
processing, by the processor, historical information of other journeys monitored by the contact center;
identifying, by the processor, an intention type of the current stage of the journey;
estimating, by the processor, a journey patience value for the customer based on the historical information and the intention type of the current state of the journey;
determining, by the processor, an action based on the estimated journey patience value for the customer; and
transmitting, by the processor, a signal to an electronic device to perform the determined action in processing the interaction with the contact center; and
performing the action by the electronic device in response to the signal.
14. The method of claim 13 , further comprising determining the action based on a journey stage occurring in parallel to the current stage of the journey.
15. The method of claim 13 , further comprising determining a next journey stage based on available resources at the contact center.
16. The method of claim 13 , further comprising determining a next journey stage based on a wait time of a contact center resource.
17. The method of claim 13 , further comprising changing an order of the next journey stage based on the determined journey patience value.
18. The method of claim 13 , further comprising providing the customer options to communicate with the contact center over different medias or channels based on the journey patience level.
19. The method of claim 13 , further comprising determining a frequency of updates to the customer based on the determined journey patience value.
20. The method of claim 13 , further comprising providing an alert to the agent station when the determined journey patience value goes beyond a threshold.
21. The system of claim 1 , wherein the action is proactively initiating contact with the customer over a communication medium.